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jetpack_vendor/automattic/jetpack-seo/src/class-post-schema-node.php
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| 1 | +<?php | |
| 2 | +/** | |
| 3 | + * Per-post Schema.org node builder. | |
| 4 | + * | |
| 5 | + * Builds the page-level JSON-LD node for the queried singular post: Article (the | |
| 6 | + * default for standard posts) and FAQPage (when the post uses `core/details` | |
| 7 | + * blocks). The type follows the per-post `jetpack_seo_schema_type` override when | |
| 8 | + * set, otherwise a sensible default by post type. Returns an array node or null | |
| 9 | + * when the post should not emit structured data, so the graph can skip it. | |
| 10 | + * | |
| 11 | + * @package automattic/jetpack-seo-package | |
| 12 | + */ | |
| 13 | + | |
| 14 | +namespace Automattic\Jetpack\SEO; | |
| 15 | + | |
| 16 | +use Jetpack_SEO_Posts; | |
| 17 | +use WP_Post; | |
| 18 | + | |
| 19 | +/** | |
| 20 | + * Builds the Article / FAQPage node for a single post. | |
| 21 | + */ | |
| 22 | +class Post_Schema_Node { | |
| 23 | + | |
| 24 | + /** | |
| 25 | + * Max words kept for a schema `description`, so a long post body doesn't | |
| 26 | + * dump its full content into the markup. | |
| 27 | + */ | |
| 28 | + const DESCRIPTION_MAX_WORDS = 55; | |
| 29 | + | |
| 30 | + /** | |
| 31 | + * Build the JSON-LD node for the queried post, or null when none applies. | |
| 32 | + * | |
| 33 | + * @param WP_Post|null $post The queried post. | |
| 34 | + * @return array|null | |
| 35 | + */ | |
| 36 | + public static function build( $post ) { | |
| 37 | + if ( ! ( $post instanceof WP_Post ) ) { | |
| 38 | + return null; | |
| 39 | + } | |
| 40 | + | |
| 41 | + // Only emit structured data for published content. Previews, drafts, and | |
| 42 | + // private posts are viewable by logged-in users (and may be edge-cached), | |
| 43 | + // so we must not output JSON-LD for anything that isn't publicly published. | |
| 44 | + if ( 'publish' !== $post->post_status ) { | |
| 45 | + return null; | |
| 46 | + } | |
| 47 | + | |
| 48 | + // @phan-suppress-next-line PhanUndeclaredClassMethod -- Jetpack_SEO_Posts lives in plugins/jetpack; Schema_Builder::emit() guards on class_exists. | |
| 49 | + $override = Jetpack_SEO_Posts::get_post_schema_type( $post ); | |
| 50 | + $type = '' !== $override ? $override : self::default_schema_for_post( $post ); | |
| 51 | + | |
| 52 | + switch ( $type ) { | |
| 53 | + case 'faq': | |
| 54 | + return self::build_faq( $post ); | |
| 55 | + case 'article': | |
| 56 | + return self::build_article( $post ); | |
| 57 | + default: | |
| 58 | + return null; | |
| 59 | + } | |
| 60 | + } | |
| 61 | + | |
| 62 | + /** | |
| 63 | + * Default Schema type for a post when the user has not set an override: | |
| 64 | + * Article for standard posts, none for pages, attachments, or custom types. | |
| 65 | + * | |
| 66 | + * @param WP_Post $post The post. | |
| 67 | + * @return string | |
| 68 | + */ | |
| 69 | + private static function default_schema_for_post( WP_Post $post ) { | |
| 70 | + // Only standard posts get Article schema by default; everything else | |
| 71 | + // (pages, attachments, custom post types) requires an explicit override. | |
| 72 | + return 'post' === $post->post_type ? 'article' : ''; | |
| 73 | + } | |
| 74 | + | |
| 75 | + /** | |
| 76 | + * Article JSON-LD. | |
| 77 | + * | |
| 78 | + * @param WP_Post $post The post. | |
| 79 | + * @return array | |
| 80 | + */ | |
| 81 | + private static function build_article( WP_Post $post ) { | |
| 82 | + $node = array( | |
| 83 | + '@type' => 'Article', | |
| 84 | + 'headline' => wp_strip_all_tags( get_the_title( $post ) ), | |
| 85 | + 'datePublished' => get_post_time( 'c', true, $post ), | |
| 86 | + 'dateModified' => get_post_modified_time( 'c', true, $post ), | |
| 87 | + 'mainEntityOfPage' => array( | |
| 88 | + '@type' => 'WebPage', | |
| 89 | + '@id' => get_permalink( $post ), | |
| 90 | + ), | |
| 91 | + ); | |
| 92 | + | |
| 93 | + $image = get_the_post_thumbnail_url( $post, 'full' ); | |
| 94 | + if ( $image ) { | |
| 95 | + $node['image'] = $image; | |
| 96 | + } | |
| 97 | + | |
| 98 | + // @phan-suppress-next-line PhanUndeclaredClassMethod -- Jetpack_SEO_Posts lives in plugins/jetpack; Schema_Builder::emit() guards on class_exists. | |
| 99 | + $description = Jetpack_SEO_Posts::get_post_description( $post ); | |
| 100 | + if ( $description ) { | |
| 101 | + // Cap it: get_post_description() falls back to full post_content, which | |
| 102 | + // would otherwise dump the whole body into the markup. | |
| 103 | + $node['description'] = wp_trim_words( wp_strip_all_tags( $description ), self::DESCRIPTION_MAX_WORDS, '' ); | |
| 104 | + } | |
| 105 | + | |
| 106 | + return $node; | |
| 107 | + } | |
| 108 | + | |
| 109 | + /** | |
| 110 | + * FAQPage JSON-LD, parsed from `core/details` blocks (summary = question, | |
| 111 | + * rendered content = answer). Returns null when the post has none, so we | |
| 112 | + * never emit an empty/invalid FAQPage. | |
| 113 | + * | |
| 114 | + * @param WP_Post $post The post. | |
| 115 | + * @return array|null | |
| 116 | + */ | |
| 117 | + private static function build_faq( WP_Post $post ) { | |
| 118 | + if ( ! function_exists( 'parse_blocks' ) ) { | |
| 119 | + return null; | |
| 120 | + } | |
| 121 | + | |
| 122 | + // render_block() skips the `the_content` chain, so the paywall never sees this text. | |
| 123 | + if ( Content_Gate::is_gated( $post ) ) { | |
| 124 | + return null; | |
| 125 | + } | |
| 126 | + | |
| 127 | + $items = array(); | |
| 128 | + foreach ( parse_blocks( $post->post_content ) as $block ) { | |
| 129 | + if ( 'core/details' !== ( $block['blockName'] ?? '' ) ) { | |
| 130 | + continue; | |
| 131 | + } | |
| 132 | + $question = trim( html_entity_decode( wp_strip_all_tags( (string) ( $block['innerHTML'] ?? '' ) ), ENT_QUOTES, 'UTF-8' ) ); | |
| 133 | + | |
| 134 | + // Render only the inner blocks for the answer. Rendering the whole | |
| 135 | + // core/details block would re-include the <summary> (the question). | |
| 136 | + $answer_html = ''; | |
| 137 | + foreach ( $block['innerBlocks'] ?? array() as $inner_block ) { | |
| 138 | + $answer_html .= render_block( $inner_block ); | |
| 139 | + } | |
| 140 | + $answer = trim( html_entity_decode( wp_strip_all_tags( $answer_html ), ENT_QUOTES, 'UTF-8' ) ); | |
| 141 | + if ( '' === $question || '' === $answer ) { | |
| 142 | + continue; | |
| 143 | + } | |
| 144 | + $items[] = array( | |
| 145 | + '@type' => 'Question', | |
| 146 | + 'name' => $question, | |
| 147 | + 'acceptedAnswer' => array( | |
| 148 | + '@type' => 'Answer', | |
| 149 | + 'text' => $answer, | |
| 150 | + ), | |
| 151 | + ); | |
| 152 | + } | |
| 153 | + | |
| 154 | + if ( empty( $items ) ) { | |
| 155 | + return null; | |
| 156 | + } | |
| 157 | + | |
| 158 | + return array( | |
| 159 | + '@type' => 'FAQPage', | |
| 160 | + 'mainEntity' => $items, | |
| 161 | + ); | |
| 162 | + } | |
| 163 | +} | |