| @@ -6,13 +6,17 @@ | ||
| 6 | 6 | */ |
| 7 | 7 | |
| 8 | 8 | namespace SureDonation\Inc\Admin; |
| 9 | 9 | |
| 10 | +use SureDonation\Inc\Campaign_Templates\Campaign_Templates; | |
| 11 | +use SureDonation\Inc\Campaigns\Campaign_Cpt; | |
| 12 | +use SureDonation\Inc\Emails\Email_Reports; | |
| 10 | 13 | use SureDonation\Inc\Helper; |
| 11 | 14 | use SureDonation\Inc\Payments\Offline\Offline_Helper; |
| 12 | 15 | use SureDonation\Inc\Payments\Payment_Helper; |
| 13 | 16 | use SureDonation\Inc\Payments\PayPal\PayPal_Helper; |
| 14 | 17 | use SureDonation\Inc\Payments\Stripe\Stripe_Helper; |
| 18 | +use SureDonation\Inc\Privacy\Privacy_Settings; | |
| 15 | 19 | use SureDonation\Inc\Traits\Get_Instance; |
| 16 | 20 | |
| 17 | 21 | // Exit if accessed directly. |
| 18 | 22 | if ( ! defined( 'ABSPATH' ) ) { |
| @@ -27,8 +31,52 @@ | ||
| 27 | 31 | class Analytics { |
| 28 | 32 | use Get_Instance; |
| 29 | 33 | |
| 30 | 34 | /** |
| 35 | + * Allowlist of React admin-notice / UI analytics events. | |
| 36 | + * | |
| 37 | + * Single source of truth for the track-notice-event REST endpoint: the notice | |
| 38 | + * registrations (Admin::register_react_notices) and the dashboard Quick Access | |
| 39 | + * item set an event to one of these values, and handle_track_notice_event() | |
| 40 | + * only records events present here. Add a new event here (and reference it on | |
| 41 | + * the notice/item) to track it end-to-end. | |
| 42 | + * | |
| 43 | + * @var array<string, string> | |
| 44 | + * @since 1.3.0 | |
| 45 | + */ | |
| 46 | + public const TRACKED_EVENTS = [ | |
| 47 | + 'configure_gateway' => 'configure_gateway_notice_react_cta', | |
| 48 | + 'webhook' => 'webhook_notice_react_cta', | |
| 49 | + 'test_mode' => 'test_mode_notice_react_cta', | |
| 50 | + 'quick_access' => 'quick_access_configure_gateway_react_cta', | |
| 51 | + // The PayPal settings panel warns when PayPal has told us the connected | |
| 52 | + // account cannot be paid. The CTA sends the merchant to PayPal to finish | |
| 53 | + // setup; the dismiss says they saw it and moved on, which is worth | |
| 54 | + // separating from never having seen it. | |
| 55 | + 'paypal_account' => 'paypal_account_warning_react_cta', | |
| 56 | + 'paypal_account_x' => 'paypal_account_warning_react_dismiss', | |
| 57 | + 'paypal_webhook_x' => 'paypal_webhook_error_react_dismiss', | |
| 58 | + // The Stripe settings panel warns when Stripe has told us the connected | |
| 59 | + // account cannot charge cards. The CTA sends the site owner to their | |
| 60 | + // Stripe dashboard to resolve it; the dismiss says they saw it and moved | |
| 61 | + // on, which is worth separating from never having seen it. | |
| 62 | + 'stripe_account' => 'stripe_account_warning_react_cta', | |
| 63 | + 'stripe_account_x' => 'stripe_account_warning_react_dismiss', | |
| 64 | + // The form-side capability notices link here with ?sd_notice=, so the | |
| 65 | + // settings screen records that one of them is what brought the admin | |
| 66 | + // over. Their own page is a public donation form, which is no place to | |
| 67 | + // be loading a tracker. | |
| 68 | + 'stripe_capability' => 'stripe_capability_notice_cta', | |
| 69 | + // The other three donation-form notices reach the settings screen the | |
| 70 | + // same way. Their own page is a public donation form, which is no place | |
| 71 | + // to be loading a tracker, so the CTA carries a marker and the arrival | |
| 72 | + // is what gets recorded. | |
| 73 | + 'frontend_test_mode' => 'frontend_test_mode_notice_cta', | |
| 74 | + 'frontend_gateway_unavailable' => 'frontend_gateway_unavailable_notice_cta', | |
| 75 | + 'frontend_gateway_setup' => 'frontend_gateway_setup_notice_cta', | |
| 76 | + ]; | |
| 77 | + | |
| 78 | + /** | |
| 31 | 79 | * BSF_Analytics_Events instance for one-time event tracking. |
| 32 | 80 | * |
| 33 | 81 | * @var \BSF_Analytics_Events|null |
| 34 | 82 | * @since 1.0.0 |
| @@ -59,8 +107,11 @@ | ||
| 59 | 107 | * init priority 10. |
| 60 | 108 | */ |
| 61 | 109 | add_action( 'init', [ $this, 'register_entity' ], 0 ); |
| 62 | 110 | |
| 111 | + // REST route the React admin app calls to record notice/UI clicks. | |
| 112 | + add_action( 'rest_api_init', [ $this, 'register_routes' ] ); | |
| 113 | + | |
| 63 | 114 | add_filter( 'bsf_core_stats', [ $this, 'add_suredonation_analytics_data' ] ); |
| 64 | 115 | |
| 65 | 116 | // Keep analytics sends (and their stat queries) off the frontend. |
| 66 | 117 | add_filter( 'suredonation_tracking_enabled', [ $this, 'restrict_tracking_to_admin' ] ); |
| @@ -67,10 +118,16 @@ | ||
| 67 | 118 | |
| 68 | 119 | // Event tracking hooks. Registered outside is_admin() on purpose — |
| 69 | 120 | // onboarding completion and campaign publishes fire during REST requests. |
| 70 | 121 | add_action( 'suredonation_onboarding_user_details_saved', [ $this, 'track_onboarding_completed' ] ); |
| 122 | + add_action( 'suredonation_campaign_tour_shown', [ $this, 'track_campaign_tour_shown' ] ); | |
| 123 | + add_action( 'suredonation_campaign_tour_outcome', [ $this, 'track_campaign_tour_outcome' ], 10, 2 ); | |
| 124 | + add_action( 'suredonation_campaign_template_picker_opened', [ $this, 'track_campaign_template_picker_opened' ] ); | |
| 125 | + add_action( 'suredonation_campaign_created_from_template', [ $this, 'track_campaign_created_from_template' ] ); | |
| 71 | 126 | add_action( 'transition_post_status', [ $this, 'track_first_campaign_published' ], 10, 3 ); |
| 72 | 127 | add_action( 'current_screen', [ $this, 'track_first_campaign_editor_opened' ] ); |
| 128 | + add_action( 'suredonation_privacy_data_exported', [ $this, 'track_privacy_data_exported' ] ); | |
| 129 | + add_action( 'suredonation_privacy_data_erased', [ $this, 'track_privacy_data_erased' ] ); | |
| 73 | 130 | |
| 74 | 131 | // Detect state-based events (daily throttle; dedup prevents repeat |
| 75 | 132 | // tracking). Admin-only so the detection never runs on the frontend. |
| 76 | 133 | if ( is_admin() ) { |
| @@ -166,8 +223,77 @@ | ||
| 166 | 223 | return self::$events; |
| 167 | 224 | } |
| 168 | 225 | |
| 169 | 226 | /** |
| 227 | + * Register REST routes. | |
| 228 | + * | |
| 229 | + * Hooked - rest_api_init | |
| 230 | + * | |
| 231 | + * @return void | |
| 232 | + * @since 1.3.0 | |
| 233 | + */ | |
| 234 | + public function register_routes() { | |
| 235 | + register_rest_route( | |
| 236 | + 'suredonation/v1', | |
| 237 | + '/track-notice-event', | |
| 238 | + [ | |
| 239 | + 'methods' => \WP_REST_Server::CREATABLE, | |
| 240 | + 'callback' => [ $this, 'handle_track_notice_event' ], | |
| 241 | + // A named method rather than a closure: the capability guard in | |
| 242 | + // tests/unit/inc/test-rest-api.php introspects every write | |
| 243 | + // route's permission_callback, and a closure is opaque to it. | |
| 244 | + 'permission_callback' => [ $this, 'check_permissions' ], | |
| 245 | + 'args' => [ | |
| 246 | + 'event' => [ | |
| 247 | + 'type' => 'string', | |
| 248 | + 'required' => true, | |
| 249 | + ], | |
| 250 | + ], | |
| 251 | + ] | |
| 252 | + ); | |
| 253 | + } | |
| 254 | + | |
| 255 | + /** | |
| 256 | + * Whether the current user may record notice events. | |
| 257 | + * | |
| 258 | + * Named check_permissions to match the other REST controllers, which is also | |
| 259 | + * what the write-route capability guard asserts on. | |
| 260 | + * | |
| 261 | + * @return bool True when the user can manage options. | |
| 262 | + * @since 1.4.0 | |
| 263 | + */ | |
| 264 | + public function check_permissions() { | |
| 265 | + return current_user_can( 'manage_options' ); | |
| 266 | + } | |
| 267 | + | |
| 268 | + /** | |
| 269 | + * Record a React notice/UI interaction event. | |
| 270 | + * | |
| 271 | + * Validates the event against an allowlist (so arbitrary events cannot be | |
| 272 | + * injected) and records it via the shared analytics events, respecting the | |
| 273 | + * usage-tracking opt-in. Event names are suffixed `_react` to keep them | |
| 274 | + * distinct from the wp-admin notice events. | |
| 275 | + * | |
| 276 | + * @param \WP_REST_Request<array<string, mixed>> $request REST request. | |
| 277 | + * @return \WP_REST_Response | |
| 278 | + * @since 1.3.0 | |
| 279 | + */ | |
| 280 | + public function handle_track_notice_event( $request ) { | |
| 281 | + $event = sanitize_key( (string) $request->get_param( 'event' ) ); | |
| 282 | + | |
| 283 | + if ( ! in_array( $event, self::TRACKED_EVENTS, true ) ) { | |
| 284 | + return new \WP_REST_Response( [ 'success' => false ], 400 ); | |
| 285 | + } | |
| 286 | + | |
| 287 | + $events = self::events(); | |
| 288 | + if ( null !== $events ) { | |
| 289 | + $events->track( $event ); | |
| 290 | + } | |
| 291 | + | |
| 292 | + return new \WP_REST_Response( [ 'success' => true ], 200 ); | |
| 293 | + } | |
| 294 | + | |
| 295 | + /** | |
| 170 | 296 | * Callback function to add SureDonation specific analytics data. |
| 171 | 297 | * |
| 172 | 298 | * @param array<string, mixed> $stats_data Existing stats data. |
| 173 | 299 | * @return array<string, mixed> |
| @@ -182,24 +308,62 @@ | ||
| 182 | 308 | $internal_referer = is_array( $bsf_internal_referrer ) && ! empty( $bsf_internal_referrer['suredonation'] ) |
| 183 | 309 | ? sanitize_text_field( (string) $bsf_internal_referrer['suredonation'] ) |
| 184 | 310 | : 'self'; |
| 185 | 311 | |
| 312 | + $privacy_settings = Privacy_Settings::get_settings(); | |
| 313 | + | |
| 314 | + $email_reports_settings = Email_Reports::get_settings(); | |
| 315 | + | |
| 316 | + // Computed once: the headline total below is derived from the same rows. | |
| 317 | + $template_usage = $this->get_campaign_template_usage(); | |
| 318 | + | |
| 186 | 319 | $plugin_data = [ |
| 187 | - 'free_version' => SUREDONATION_VER, | |
| 188 | - 'numeric_values' => [ | |
| 189 | - 'total_campaigns' => absint( $campaign_counts->publish ?? 0 ), | |
| 190 | - 'total_donation_forms' => absint( $form_counts->publish ?? 0 ), | |
| 191 | - 'total_donations' => $aggregates['total'], | |
| 192 | - 'completed_donations' => $aggregates['completed'], | |
| 193 | - 'recurring_donations' => $aggregates['recurring'], | |
| 194 | - 'total_donors' => $this->get_total_donors(), | |
| 320 | + 'free_version' => SUREDONATION_VER, | |
| 321 | + 'numeric_values' => [ | |
| 322 | + 'total_campaigns' => absint( $campaign_counts->publish ?? 0 ), | |
| 323 | + 'total_donation_forms' => absint( $form_counts->publish ?? 0 ), | |
| 324 | + 'total_donations' => $aggregates['total'], | |
| 325 | + 'completed_donations' => $aggregates['completed'], | |
| 326 | + 'recurring_donations' => $aggregates['recurring'], | |
| 327 | + 'total_donors' => $this->get_total_donors(), | |
| 328 | + 'forms_with_image_block' => $this->get_image_block_form_count(), | |
| 329 | + 'posts_with_social_sharing_block' => $this->get_social_sharing_block_count(), | |
| 330 | + 'stripe_accounts_count' => count( Stripe_Helper::get_all_accounts() ), | |
| 331 | + // Campaigns started from a gallery template — excludes both the | |
| 332 | + // scratch path and the `general` fallback, so this is the count | |
| 333 | + // of campaigns that actually adopted a cause template. | |
| 334 | + 'campaigns_from_template' => array_sum( | |
| 335 | + array_diff_key( | |
| 336 | + $template_usage, | |
| 337 | + [ | |
| 338 | + 'scratch' => 0, | |
| 339 | + Campaign_Templates::GENERAL => 0, | |
| 340 | + ] | |
| 341 | + ) | |
| 342 | + ), | |
| 195 | 343 | ], |
| 196 | - 'boolean_values' => [ | |
| 197 | - 'stripe_enabled' => Stripe_Helper::is_stripe_connected(), | |
| 198 | - 'paypal_enabled' => PayPal_Helper::is_paypal_connected(), | |
| 199 | - 'offline_enabled' => Offline_Helper::is_offline_enabled(), | |
| 344 | + 'boolean_values' => [ | |
| 345 | + 'stripe_enabled' => Stripe_Helper::is_stripe_connected(), | |
| 346 | + 'paypal_enabled' => PayPal_Helper::is_paypal_connected(), | |
| 347 | + 'offline_enabled' => Offline_Helper::is_offline_enabled(), | |
| 348 | + // True only when the OttoKit plugin is active AND authenticated, | |
| 349 | + // so this implies the plugin is active. | |
| 350 | + 'ottokit_connected' => Helper::is_suretriggers_ready(), | |
| 351 | + 'contact_consent_enabled' => ! empty( $privacy_settings['contact_consent_field'] ), | |
| 352 | + 'privacy_policy_field_enabled' => ! empty( $privacy_settings['privacy_policy_field'] ), | |
| 353 | + 'terms_field_enabled' => ! empty( $privacy_settings['terms_conditions_field'] ), | |
| 354 | + // Scheduled sends only go out in live mode, so read this | |
| 355 | + // against the payment_mode already on the KPI records to tell | |
| 356 | + // sites actually receiving a report from sites where it is on | |
| 357 | + // but paused. | |
| 358 | + 'email_reports_enabled' => ! empty( $email_reports_settings['enabled'] ), | |
| 200 | 359 | ], |
| 201 | - 'internal_referer' => $internal_referer, | |
| 360 | + 'data_retention_period' => isset( $privacy_settings['minimum_data_retention_period'] ) ? Helper::get_string_value( $privacy_settings['minimum_data_retention_period'] ) : 'none', | |
| 361 | + 'block_usage' => $this->get_block_usage(), | |
| 362 | + 'campaign_template_usage' => $template_usage, | |
| 363 | + 'elementor_widget_usage' => $this->get_elementor_widget_usage(), | |
| 364 | + 'bricks_element_usage' => $this->get_bricks_element_usage(), | |
| 365 | + 'internal_referer' => $internal_referer, | |
| 202 | 366 | ]; |
| 203 | 367 | |
| 204 | 368 | // Add KPI tracking data. |
| 205 | 369 | $kpi_data = $this->get_kpi_tracking_data(); |
| @@ -271,8 +435,161 @@ | ||
| 271 | 435 | ); |
| 272 | 436 | } |
| 273 | 437 | |
| 274 | 438 | /** |
| 439 | + * Track the first time the campaign guided tour is shown to a user. | |
| 440 | + * | |
| 441 | + * Fired from the REST layer on the tour's first render. The events tracker | |
| 442 | + * dedups by name, so this is recorded once per site regardless of how many | |
| 443 | + * users see the tour or how often it re-triggers. | |
| 444 | + * | |
| 445 | + * @return void | |
| 446 | + * @since 1.5.0 | |
| 447 | + */ | |
| 448 | + public function track_campaign_tour_shown() { | |
| 449 | + $events = self::events(); | |
| 450 | + if ( null === $events ) { | |
| 451 | + return; | |
| 452 | + } | |
| 453 | + | |
| 454 | + $events->track( 'campaign_tour_shown' ); | |
| 455 | + } | |
| 456 | + | |
| 457 | + /** | |
| 458 | + * Track how a campaign guided-tour run ended. | |
| 459 | + * | |
| 460 | + * `campaign_tour_shown` tells us the tour was seen; these tell us whether it | |
| 461 | + * worked. Four outcomes, each recorded under its own event name: | |
| 462 | + * | |
| 463 | + * - `completed` — the user reached the final step. | |
| 464 | + * - `dismissed` — closed part-way; the step key rides along as the | |
| 465 | + * event value so we can see where runs are abandoned. | |
| 466 | + * - `opted_out` — ticked "Don't show this again". | |
| 467 | + * - `manual_started` — replayed deliberately via "Take a tour". | |
| 468 | + * | |
| 469 | + * `dismissed` is tracked with $force so the most recent drop-off step wins | |
| 470 | + * rather than only the first one ever recorded on the site; the others keep | |
| 471 | + * the default once-per-site semantics. | |
| 472 | + * | |
| 473 | + * @param string $outcome How the run ended. Unknown values are ignored. | |
| 474 | + * @param string $step Step key the run ended on. Only used for `dismissed`. | |
| 475 | + * @return void | |
| 476 | + * @since 1.5.0 | |
| 477 | + */ | |
| 478 | + public function track_campaign_tour_outcome( $outcome, $step = '' ) { | |
| 479 | + $events = self::events(); | |
| 480 | + if ( null === $events ) { | |
| 481 | + return; | |
| 482 | + } | |
| 483 | + | |
| 484 | + $outcome = Helper::get_string_value( $outcome ); | |
| 485 | + $step = Helper::get_string_value( $step ); | |
| 486 | + | |
| 487 | + switch ( $outcome ) { | |
| 488 | + case 'completed': | |
| 489 | + $events->track( 'campaign_tour_completed' ); | |
| 490 | + break; | |
| 491 | + case 'dismissed': | |
| 492 | + // Retrackable: the latest abandonment point is the useful one. | |
| 493 | + $events->track( 'campaign_tour_dismissed', $step, [], true ); | |
| 494 | + break; | |
| 495 | + case 'opted_out': | |
| 496 | + $events->track( 'campaign_tour_opted_out', $step ); | |
| 497 | + break; | |
| 498 | + case 'manual_started': | |
| 499 | + $events->track( 'campaign_tour_manual_started' ); | |
| 500 | + break; | |
| 501 | + } | |
| 502 | + } | |
| 503 | + | |
| 504 | + /** | |
| 505 | + * Track the first time the campaign template picker is opened. | |
| 506 | + * | |
| 507 | + * Deduped, so it answers "did this site ever discover the picker?" — the | |
| 508 | + * denominator for template adoption, since `campaign_template_usage` in the | |
| 509 | + * stats payload only counts campaigns that were actually created from one. | |
| 510 | + * | |
| 511 | + * @return void | |
| 512 | + * @since 1.5.0 | |
| 513 | + */ | |
| 514 | + public function track_campaign_template_picker_opened() { | |
| 515 | + $events = self::events(); | |
| 516 | + if ( null === $events ) { | |
| 517 | + return; | |
| 518 | + } | |
| 519 | + | |
| 520 | + $events->track( 'campaign_template_picker_opened' ); | |
| 521 | + } | |
| 522 | + | |
| 523 | + /** | |
| 524 | + * Track the first campaign a site creates from a template. | |
| 525 | + * | |
| 526 | + * Deduped, so the event value is the template the site reached for *first* — | |
| 527 | + * the running per-template totals live in `campaign_template_usage` on the | |
| 528 | + * stats payload, which is recomputed on every send. | |
| 529 | + * | |
| 530 | + * @param string $template_id Template the campaign was created from. | |
| 531 | + * @return void | |
| 532 | + * @since 1.5.0 | |
| 533 | + */ | |
| 534 | + public function track_campaign_created_from_template( $template_id ) { | |
| 535 | + $events = self::events(); | |
| 536 | + if ( null === $events ) { | |
| 537 | + return; | |
| 538 | + } | |
| 539 | + | |
| 540 | + $template_id = Helper::get_string_value( $template_id ); | |
| 541 | + if ( '' === $template_id ) { | |
| 542 | + return; | |
| 543 | + } | |
| 544 | + | |
| 545 | + $events->track( 'first_campaign_from_template', $template_id ); | |
| 546 | + } | |
| 547 | + | |
| 548 | + /** | |
| 549 | + * Track first personal-data export that included SureDonation data | |
| 550 | + * (adoption event — deduped, sent once). | |
| 551 | + * | |
| 552 | + * @since 1.2.0 | |
| 553 | + * @return void | |
| 554 | + */ | |
| 555 | + public function track_privacy_data_exported() { | |
| 556 | + $events = self::events(); | |
| 557 | + if ( null === $events ) { | |
| 558 | + return; | |
| 559 | + } | |
| 560 | + | |
| 561 | + $events->track( 'privacy_data_export_used' ); | |
| 562 | + } | |
| 563 | + | |
| 564 | + /** | |
| 565 | + * Track first personal-data erasure processed for SureDonation data | |
| 566 | + * (adoption event — deduped, sent once). | |
| 567 | + * | |
| 568 | + * @since 1.2.0 | |
| 569 | + * @param array<string, mixed> $outcome Erasure outcome flags. | |
| 570 | + * @return void | |
| 571 | + */ | |
| 572 | + public function track_privacy_data_erased( $outcome ) { | |
| 573 | + $events = self::events(); | |
| 574 | + if ( null === $events ) { | |
| 575 | + return; | |
| 576 | + } | |
| 577 | + | |
| 578 | + $outcome = is_array( $outcome ) ? $outcome : []; | |
| 579 | + | |
| 580 | + $events->track( | |
| 581 | + 'privacy_data_erasure_used', | |
| 582 | + '', | |
| 583 | + [ | |
| 584 | + 'items_removed' => ! empty( $outcome['items_removed'] ) ? 'yes' : 'no', | |
| 585 | + 'items_retained' => ! empty( $outcome['items_retained'] ) ? 'yes' : 'no', | |
| 586 | + 'erase_failed' => ! empty( $outcome['erase_failed'] ) ? 'yes' : 'no', | |
| 587 | + ] | |
| 588 | + ); | |
| 589 | + } | |
| 590 | + | |
| 591 | + /** | |
| 275 | 592 | * Track first time a campaign is published (activation event). |
| 276 | 593 | * |
| 277 | 594 | * @param string $new_status New post status. |
| 278 | 595 | * @param string $old_status Old post status. |
| @@ -342,8 +659,9 @@ | ||
| 342 | 659 | |
| 343 | 660 | $defaults = [ |
| 344 | 661 | 'total' => 0, |
| 345 | 662 | 'completed' => 0, |
| 663 | + 'completed_live' => 0, | |
| 346 | 664 | 'recurring' => 0, |
| 347 | 665 | 'anonymous_completed' => 0, |
| 348 | 666 | 'fees_covered_completed' => 0, |
| 349 | 667 | 'refunded' => 0, |
| @@ -353,8 +671,9 @@ | ||
| 353 | 671 | $row = $wpdb->get_row( |
| 354 | 672 | $wpdb->prepare( |
| 355 | 673 | "SELECT COUNT(*) AS total, |
| 356 | 674 | COALESCE(SUM(payment_status = 'completed'),0) AS completed, |
| 675 | + COALESCE(SUM(payment_status = 'completed' AND payment_mode = 'live'),0) AS completed_live, | |
| 357 | 676 | COALESCE(SUM(subscription_id IS NOT NULL AND subscription_id <> ''),0) AS recurring, |
| 358 | 677 | COALESCE(SUM(is_anonymous = 1 AND payment_status = 'completed'),0) AS anonymous_completed, |
| 359 | 678 | COALESCE(SUM(fees_covered > 0 AND payment_status = 'completed'),0) AS fees_covered_completed, |
| 360 | 679 | COALESCE(SUM(payment_status IN ('refunded','partially_refunded')),0) AS refunded |
| @@ -391,8 +710,305 @@ | ||
| 391 | 710 | return absint( $count ); |
| 392 | 711 | } |
| 393 | 712 | |
| 394 | 713 | /** |
| 714 | + * How many published posts use each SureDonation campaign/donation block. | |
| 715 | + * | |
| 716 | + * A privacy-preserving usage count (no content leaves the site) so we can see | |
| 717 | + * which blocks are actually adopted. One conditional-SUM query (a single table | |
| 718 | + * scan), run only at analytics send time. Elementor/Bricks placements are not | |
| 719 | + * counted here (they store their config outside the block grammar) — see | |
| 720 | + * get_elementor_widget_usage(). | |
| 721 | + * | |
| 722 | + * @return array<string, int> Block key => number of published posts using it. | |
| 723 | + * @since 1.2.0 | |
| 724 | + */ | |
| 725 | + private function get_block_usage() { | |
| 726 | + global $wpdb; | |
| 727 | + | |
| 728 | + $blocks = [ | |
| 729 | + 'campaign_goal' => 'suredonation/campaign-goal', | |
| 730 | + 'campaign_stats' => 'suredonation/campaign-stats', | |
| 731 | + 'campaign_donations' => 'suredonation/campaign-donations', | |
| 732 | + 'campaign_donors' => 'suredonation/campaign-donors', | |
| 733 | + 'campaign_donor_comments' => 'suredonation/campaign-donor-comments', | |
| 734 | + 'campaign_donate_button' => 'suredonation/campaign-donate-button', | |
| 735 | + 'campaign_social_sharing' => 'suredonation/campaign-social-sharing', | |
| 736 | + 'donation_form' => 'suredonation/donation-form', | |
| 737 | + ]; | |
| 738 | + | |
| 739 | + // prepare() fills placeholders in SQL order: the SELECT-list %s LIKEs | |
| 740 | + // first, then the FROM %i, then the status %s. | |
| 741 | + $selects = []; | |
| 742 | + $values = []; | |
| 743 | + foreach ( array_keys( $blocks ) as $key ) { | |
| 744 | + $selects[] = "SUM(post_content LIKE %s) AS {$key}"; | |
| 745 | + // The space after the block name is the delimiter the serializer always | |
| 746 | + // emits (before attrs JSON, "-->" or "/-->"), so a future | |
| 747 | + // "campaign-goal-x" block can't prefix-match campaign-goal. | |
| 748 | + $values[] = '%' . $wpdb->esc_like( '<!-- wp:' . $blocks[ $key ] . ' ' ) . '%'; | |
| 749 | + } | |
| 750 | + $values[] = $wpdb->posts; | |
| 751 | + $values[] = 'publish'; | |
| 752 | + | |
| 753 | + // phpcs:ignore WordPress.DB.DirectDatabaseQuery.DirectQuery, WordPress.DB.DirectDatabaseQuery.NoCaching, WordPress.DB.PreparedSQL.NotPrepared -- Single aggregate scan at analytics send time; SELECT list is built from hardcoded keys and %s placeholders only. | |
| 754 | + $row = $wpdb->get_row( | |
| 755 | + $wpdb->prepare( 'SELECT ' . implode( ', ', $selects ) . ' FROM %i WHERE post_status = %s', $values ), // phpcs:ignore WordPress.DB.PreparedSQL.NotPrepared, WordPress.DB.PreparedSQLPlaceholders.ReplacementsWrongNumber -- placeholders are built alongside $values; prepare() accepts the array form. | |
| 756 | + ARRAY_A | |
| 757 | + ); | |
| 758 | + | |
| 759 | + $usage = []; | |
| 760 | + foreach ( array_keys( $blocks ) as $key ) { | |
| 761 | + $usage[ $key ] = absint( is_array( $row ) ? ( $row[ $key ] ?? 0 ) : 0 ); | |
| 762 | + } | |
| 763 | + | |
| 764 | + return $usage; | |
| 765 | + } | |
| 766 | + | |
| 767 | + /** | |
| 768 | + * How many published campaigns were created from each campaign template. | |
| 769 | + * | |
| 770 | + * The running answer to "which template gets used, and how often" — a | |
| 771 | + * snapshot rather than an event, because the stats payload is rebuilt on | |
| 772 | + * every send while events dedup by name and fire once per site. | |
| 773 | + * | |
| 774 | + * Every known template id is seeded to 0 so the payload keeps the same shape | |
| 775 | + * across sites (same contract as get_block_usage()). Campaigns with no | |
| 776 | + * template meta — anything created before templates shipped, or via "Start | |
| 777 | + * from scratch" — land in `scratch`. Ids that are no longer registered are | |
| 778 | + * dropped rather than passed through, so a stale or hand-edited meta value | |
| 779 | + * can never widen the payload. | |
| 780 | + * | |
| 781 | + * @return array<string, int> Template id => number of published campaigns. | |
| 782 | + * @since 1.5.0 | |
| 783 | + */ | |
| 784 | + private function get_campaign_template_usage() { | |
| 785 | + global $wpdb; | |
| 786 | + | |
| 787 | + $registry = Campaign_Templates::get_instance(); | |
| 788 | + | |
| 789 | + // Seed the known ids, plus the two buckets that are not gallery cards: | |
| 790 | + // `general` (the built-in fallback) and `scratch` (no meta at all). | |
| 791 | + $usage = [ 'scratch' => 0 ]; | |
| 792 | + foreach ( $registry->get_all() as $template ) { | |
| 793 | + $id = Helper::get_string_value( $template['id'] ?? '' ); | |
| 794 | + if ( '' !== $id ) { | |
| 795 | + $usage[ $id ] = 0; | |
| 796 | + } | |
| 797 | + } | |
| 798 | + $usage[ Campaign_Templates::GENERAL ] = 0; | |
| 799 | + | |
| 800 | + // phpcs:ignore WordPress.DB.DirectDatabaseQuery.DirectQuery, WordPress.DB.DirectDatabaseQuery.NoCaching -- Single grouped scan at analytics send time only. | |
| 801 | + $rows = $wpdb->get_results( | |
| 802 | + $wpdb->prepare( | |
| 803 | + 'SELECT pm.meta_value AS template_id, COUNT(*) AS total | |
| 804 | + FROM %i AS p | |
| 805 | + LEFT JOIN %i AS pm ON pm.post_id = p.ID AND pm.meta_key = %s | |
| 806 | + WHERE p.post_type = %s AND p.post_status = %s | |
| 807 | + GROUP BY pm.meta_value', | |
| 808 | + $wpdb->posts, | |
| 809 | + $wpdb->postmeta, | |
| 810 | + Campaign_Cpt::META_TEMPLATE_ID, | |
| 811 | + SUREDONATION_POST_TYPE, | |
| 812 | + 'publish' | |
| 813 | + ), | |
| 814 | + ARRAY_A | |
| 815 | + ); | |
| 816 | + | |
| 817 | + if ( ! is_array( $rows ) ) { | |
| 818 | + return $usage; | |
| 819 | + } | |
| 820 | + | |
| 821 | + foreach ( $rows as $row ) { | |
| 822 | + $id = Helper::get_string_value( $row['template_id'] ?? '' ); | |
| 823 | + $total = absint( $row['total'] ?? 0 ); | |
| 824 | + | |
| 825 | + // No meta (NULL from the LEFT JOIN, or an empty string) => scratch. | |
| 826 | + if ( '' === $id ) { | |
| 827 | + $usage['scratch'] += $total; | |
| 828 | + continue; | |
| 829 | + } | |
| 830 | + | |
| 831 | + // Only report ids we still recognise. | |
| 832 | + if ( array_key_exists( $id, $usage ) ) { | |
| 833 | + $usage[ $id ] += $total; | |
| 834 | + } | |
| 835 | + } | |
| 836 | + | |
| 837 | + return $usage; | |
| 838 | + } | |
| 839 | + | |
| 840 | + /** | |
| 841 | + * How many published posts use each SureDonation Elementor widget. | |
| 842 | + * | |
| 843 | + * The Elementor counterpart of get_block_usage(): widgets live in the | |
| 844 | + * _elementor_data postmeta (JSON with a quoted "widgetType"), not in the | |
| 845 | + * block grammar. Same privacy-preserving single-scan shape, run only at | |
| 846 | + * analytics send time. | |
| 847 | + * | |
| 848 | + * @return array<string, int> Widget key => number of published posts using it. | |
| 849 | + * @since 1.2.0 | |
| 850 | + */ | |
| 851 | + private function get_elementor_widget_usage() { | |
| 852 | + global $wpdb; | |
| 853 | + | |
| 854 | + $widgets = [ | |
| 855 | + 'campaign_goal' => 'suredonation-campaign-goal', | |
| 856 | + 'campaign_stats' => 'suredonation-campaign-stats', | |
| 857 | + 'campaign_donations' => 'suredonation-campaign-donations', | |
| 858 | + 'campaign_donors' => 'suredonation-campaign-donors', | |
| 859 | + 'campaign_donor_comments' => 'suredonation-campaign-donor-comments', | |
| 860 | + 'campaign_donate_button' => 'suredonation-campaign-donate-button', | |
| 861 | + 'campaign_social_sharing' => 'suredonation-campaign-social-sharing', | |
| 862 | + 'donation_form' => 'suredonation-donation-form', | |
| 863 | + ]; | |
| 864 | + | |
| 865 | + // prepare() fills placeholders in SQL order: the SELECT-list %s LIKEs | |
| 866 | + // first, then the two FROM/JOIN %i tables, then meta_key and status. | |
| 867 | + $selects = []; | |
| 868 | + $values = []; | |
| 869 | + foreach ( array_keys( $widgets ) as $key ) { | |
| 870 | + $selects[] = "SUM(pm.meta_value LIKE %s) AS {$key}"; | |
| 871 | + // Quoted as stored in the _elementor_data JSON ("widgetType":"…"), | |
| 872 | + // which bounds the match on both sides. | |
| 873 | + $values[] = '%' . $wpdb->esc_like( '"' . $widgets[ $key ] . '"' ) . '%'; | |
| 874 | + } | |
| 875 | + $values[] = $wpdb->postmeta; | |
| 876 | + $values[] = $wpdb->posts; | |
| 877 | + $values[] = '_elementor_data'; | |
| 878 | + $values[] = 'publish'; | |
| 879 | + | |
| 880 | + // phpcs:ignore WordPress.DB.DirectDatabaseQuery.DirectQuery, WordPress.DB.DirectDatabaseQuery.NoCaching, WordPress.DB.PreparedSQL.NotPrepared -- Single aggregate scan at analytics send time; SELECT list is built from hardcoded keys and %s placeholders only. | |
| 881 | + $row = $wpdb->get_row( | |
| 882 | + $wpdb->prepare( 'SELECT ' . implode( ', ', $selects ) . ' FROM %i AS pm INNER JOIN %i AS p ON p.ID = pm.post_id WHERE pm.meta_key = %s AND p.post_status = %s', $values ), // phpcs:ignore WordPress.DB.PreparedSQL.NotPrepared, WordPress.DB.PreparedSQLPlaceholders.ReplacementsWrongNumber -- placeholders are built alongside $values; prepare() accepts the array form. | |
| 883 | + ARRAY_A | |
| 884 | + ); | |
| 885 | + | |
| 886 | + $usage = []; | |
| 887 | + foreach ( array_keys( $widgets ) as $key ) { | |
| 888 | + $usage[ $key ] = absint( is_array( $row ) ? ( $row[ $key ] ?? 0 ) : 0 ); | |
| 889 | + } | |
| 890 | + | |
| 891 | + return $usage; | |
| 892 | + } | |
| 893 | + | |
| 894 | + /** | |
| 895 | + * How many published posts use each SureDonation Bricks element. | |
| 896 | + * | |
| 897 | + * A privacy-preserving usage count (no content leaves the site) so we can see | |
| 898 | + * which Bricks elements are actually adopted — the Bricks counterpart of the | |
| 899 | + * Gutenberg block_usage stat. Bricks stores builder data as serialized element | |
| 900 | + * arrays in postmeta, so each element name is matched inside its quotes. | |
| 901 | + * One conditional-SUM query (a single scan), run only at analytics send time. | |
| 902 | + * | |
| 903 | + * @return array<string, int> Element key => number of published posts using it. | |
| 904 | + * @since 1.2.0 | |
| 905 | + */ | |
| 906 | + private function get_bricks_element_usage() { | |
| 907 | + global $wpdb; | |
| 908 | + | |
| 909 | + $elements = [ | |
| 910 | + 'campaign_goal' => 'suredonation-campaign-goal', | |
| 911 | + 'campaign_stats' => 'suredonation-campaign-stats', | |
| 912 | + 'campaign_donations' => 'suredonation-campaign-donations', | |
| 913 | + 'campaign_donors' => 'suredonation-campaign-donors', | |
| 914 | + 'campaign_donor_comments' => 'suredonation-campaign-donor-comments', | |
| 915 | + 'campaign_donate_button' => 'suredonation-campaign-donate-button', | |
| 916 | + 'campaign_social_sharing' => 'suredonation-campaign-social-sharing', | |
| 917 | + 'donation_form' => 'suredonation-donation-form', | |
| 918 | + ]; | |
| 919 | + | |
| 920 | + // prepare() fills placeholders in SQL order: the SELECT-list %s LIKEs | |
| 921 | + // first, then the two FROM/JOIN %i tables, then meta keys and status. | |
| 922 | + $selects = []; | |
| 923 | + $values = []; | |
| 924 | + foreach ( array_keys( $elements ) as $key ) { | |
| 925 | + $selects[] = "SUM(pm.meta_value LIKE %s) AS {$key}"; | |
| 926 | + // Quoted as stored in the serialized Bricks element data, which | |
| 927 | + // bounds the match on both sides. | |
| 928 | + $values[] = '%' . $wpdb->esc_like( '"' . $elements[ $key ] . '"' ) . '%'; | |
| 929 | + } | |
| 930 | + $values[] = $wpdb->postmeta; | |
| 931 | + $values[] = $wpdb->posts; | |
| 932 | + $values[] = '_bricks_page_content_2'; | |
| 933 | + $values[] = '_bricks_page_header_2'; | |
| 934 | + $values[] = '_bricks_page_footer_2'; | |
| 935 | + $values[] = 'publish'; | |
| 936 | + | |
| 937 | + // phpcs:ignore WordPress.DB.DirectDatabaseQuery.DirectQuery, WordPress.DB.DirectDatabaseQuery.NoCaching, WordPress.DB.PreparedSQL.NotPrepared -- Single aggregate scan at analytics send time; SELECT list is built from hardcoded keys and %s placeholders only. | |
| 938 | + $row = $wpdb->get_row( | |
| 939 | + $wpdb->prepare( 'SELECT ' . implode( ', ', $selects ) . ' FROM %i AS pm INNER JOIN %i AS p ON p.ID = pm.post_id WHERE pm.meta_key IN ( %s, %s, %s ) AND p.post_status = %s', $values ), // phpcs:ignore WordPress.DB.PreparedSQL.NotPrepared, WordPress.DB.PreparedSQLPlaceholders.ReplacementsWrongNumber -- placeholders are built alongside $values; prepare() accepts the array form. | |
| 940 | + ARRAY_A | |
| 941 | + ); | |
| 942 | + | |
| 943 | + $usage = []; | |
| 944 | + foreach ( array_keys( $elements ) as $key ) { | |
| 945 | + $usage[ $key ] = absint( is_array( $row ) ? ( $row[ $key ] ?? 0 ) : 0 ); | |
| 946 | + } | |
| 947 | + | |
| 948 | + return $usage; | |
| 949 | + } | |
| 950 | + | |
| 951 | + /** | |
| 952 | + * How many published posts use the Campaign Social Sharing block. | |
| 953 | + * | |
| 954 | + * A privacy-preserving adoption count (no content leaves the site), run only | |
| 955 | + * at analytics send time. The trailing space is the delimiter the block | |
| 956 | + * serializer always emits after the block name, so a future | |
| 957 | + * "campaign-social-sharing-x" block can't prefix-match. | |
| 958 | + * | |
| 959 | + * @return int Number of published posts containing the block. | |
| 960 | + * @since 1.2.0 | |
| 961 | + */ | |
| 962 | + private function get_social_sharing_block_count() { | |
| 963 | + global $wpdb; | |
| 964 | + | |
| 965 | + $like = '%' . $wpdb->esc_like( '<!-- wp:suredonation/campaign-social-sharing ' ) . '%'; | |
| 966 | + | |
| 967 | + // phpcs:ignore WordPress.DB.DirectDatabaseQuery.DirectQuery, WordPress.DB.DirectDatabaseQuery.NoCaching -- Single aggregate COUNT run only at analytics send time. | |
| 968 | + $count = $wpdb->get_var( | |
| 969 | + $wpdb->prepare( | |
| 970 | + 'SELECT COUNT(ID) FROM %i WHERE post_status = %s AND post_content LIKE %s', | |
| 971 | + $wpdb->posts, | |
| 972 | + 'publish', | |
| 973 | + $like | |
| 974 | + ) | |
| 975 | + ); | |
| 976 | + | |
| 977 | + return absint( $count ); | |
| 978 | + } | |
| 979 | + | |
| 980 | + /** | |
| 981 | + * How many published donation forms use the Image block. | |
| 982 | + * | |
| 983 | + * A privacy-preserving adoption count (no content leaves the site), run only | |
| 984 | + * at analytics send time. The trailing space is the delimiter the block | |
| 985 | + * serializer always emits after the block name, so a future | |
| 986 | + * "image-x" block can't prefix-match. | |
| 987 | + * | |
| 988 | + * @return int Number of published donation forms containing the block. | |
| 989 | + * @since 1.3.0 | |
| 990 | + */ | |
| 991 | + private function get_image_block_form_count() { | |
| 992 | + global $wpdb; | |
| 993 | + | |
| 994 | + $like = '%' . $wpdb->esc_like( '<!-- wp:suredonation/image ' ) . '%'; | |
| 995 | + | |
| 996 | + // phpcs:ignore WordPress.DB.DirectDatabaseQuery.DirectQuery, WordPress.DB.DirectDatabaseQuery.NoCaching -- Single aggregate COUNT run only at analytics send time. | |
| 997 | + $count = $wpdb->get_var( | |
| 998 | + $wpdb->prepare( | |
| 999 | + 'SELECT COUNT(ID) FROM %i WHERE post_type = %s AND post_status = %s AND post_content LIKE %s', | |
| 1000 | + $wpdb->posts, | |
| 1001 | + 'suredonation_form', | |
| 1002 | + 'publish', | |
| 1003 | + $like | |
| 1004 | + ) | |
| 1005 | + ); | |
| 1006 | + | |
| 1007 | + return absint( $count ); | |
| 1008 | + } | |
| 1009 | + | |
| 1010 | + /** | |
| 395 | 1011 | * Get KPI tracking data for the last 2 full days (excluding today). |
| 396 | 1012 | * |
| 397 | 1013 | * Single grouped query; raw revenue never enters the payload — only |
| 398 | 1014 | * the donation count and a coarse revenue tier per day. |
| @@ -532,8 +1148,28 @@ | ||
| 532 | 1148 | if ( Stripe_Helper::is_stripe_connected() ) { |
| 533 | 1149 | $events->track( 'stripe_connected', $mode ); |
| 534 | 1150 | } |
| 535 | 1151 | |
| 1152 | + // stripe_card_capability_blocked: connected but Stripe will not let the | |
| 1153 | + // account charge cards, so the card form is hidden and donations are | |
| 1154 | + // being lost or diverted. Detected here rather than where the notices | |
| 1155 | + // render: this is site state, not a page event, and the render path is | |
| 1156 | + // a public request that should not be paying for analytics. | |
| 1157 | + $blocked_accounts = 0; | |
| 1158 | + foreach ( array_keys( Stripe_Helper::get_all_accounts() ) as $blocked_candidate ) { | |
| 1159 | + if ( Stripe_Helper::is_card_capability_blocked( (string) $blocked_candidate, $mode ) ) { | |
| 1160 | + ++$blocked_accounts; | |
| 1161 | + } | |
| 1162 | + } | |
| 1163 | + | |
| 1164 | + if ( $blocked_accounts > 0 ) { | |
| 1165 | + $events->track( | |
| 1166 | + 'stripe_card_capability_blocked', | |
| 1167 | + $mode, | |
| 1168 | + [ 'blocked_accounts' => $blocked_accounts ] | |
| 1169 | + ); | |
| 1170 | + } | |
| 1171 | + | |
| 536 | 1172 | // paypal_connected: detect connection state. |
| 537 | 1173 | if ( PayPal_Helper::is_paypal_connected() ) { |
| 538 | 1174 | $events->track( 'paypal_connected', $mode ); |
| 539 | 1175 | } |
| @@ -556,8 +1192,25 @@ | ||
| 556 | 1192 | 'days_since_install' => (string) $days_since_install, |
| 557 | 1193 | 'payment_mode' => $mode, |
| 558 | 1194 | ] |
| 559 | 1195 | ); |
| 1196 | + | |
| 1197 | + // first_live_donation_received: first completed LIVE donation. A | |
| 1198 | + // separate event with its own dedup key — first_donation_received | |
| 1199 | + // almost always fires on a test donation (sites start in test | |
| 1200 | + // mode) and the name-only dedup then suppresses it forever, so | |
| 1201 | + // the live milestone would otherwise never be visible. Gated on | |
| 1202 | + // the donation rows' own payment_mode, not the mode at detection | |
| 1203 | + // time, so a later mode switch can't skew the signal. | |
| 1204 | + if ( $aggregates['completed_live'] > 0 ) { | |
| 1205 | + $events->track( | |
| 1206 | + 'first_live_donation_received', | |
| 1207 | + Payment_Helper::get_currency(), | |
| 1208 | + [ | |
| 1209 | + 'days_since_install' => (string) $days_since_install, | |
| 1210 | + ] | |
| 1211 | + ); | |
| 1212 | + } | |
| 560 | 1213 | } |
| 561 | 1214 | |
| 562 | 1215 | // anonymous_donation_submitted: at least one completed anonymous donation. |
| 563 | 1216 | if ( $aggregates['anonymous_completed'] > 0 ) { |
| @@ -573,10 +1226,19 @@ | ||
| 573 | 1226 | if ( $aggregates['refunded'] > 0 ) { |
| 574 | 1227 | $events->track( 'first_refund_processed' ); |
| 575 | 1228 | } |
| 576 | 1229 | |
| 577 | - // webhook_configured: a Stripe webhook secret is stored for the current mode. | |
| 578 | - if ( '' !== Stripe_Helper::get_webhook_secret() ) { | |
| 1230 | + // webhook_configured: a Stripe webhook secret is stored for the current | |
| 1231 | + // mode on any connected account (multi-account aware — reading only the | |
| 1232 | + // default account would false-negative on sites using a non-default one). | |
| 1233 | + $webhook_configured = false; | |
| 1234 | + foreach ( array_keys( Stripe_Helper::get_all_accounts() ) as $wh_account_id ) { | |
| 1235 | + if ( '' !== Stripe_Helper::get_webhook_secret( $mode, (string) $wh_account_id ) ) { | |
| 1236 | + $webhook_configured = true; | |
| 1237 | + break; | |
| 1238 | + } | |
| 1239 | + } | |
| 1240 | + if ( $webhook_configured ) { | |
| 579 | 1241 | $events->track( 'webhook_configured', $mode ); |
| 580 | 1242 | } |
| 581 | 1243 | } |
| 582 | 1244 | } |