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ThinkRank AI SEO – AI SEO Plugin for WordPress: Schema, XML Sitemaps, Meta Tags, Search Console & Local SEO / 2.12.0
ThinkRank AI SEO – AI SEO Plugin for WordPress: Schema, XML Sitemaps, Meta Tags, Search Console & Local SEO v2.12.0
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← All changes | includes/frontend/class-seo-manager.php +1265 -111 1.32.0 → 2.12.0 View file →
@@ -41,8 +41,16 @@
41 41 */
42 42 private array $current_metadata = [];
43 43
44 44 /**
45 + * Term ID of the archive being rendered, when the request is a term archive.
46 + *
47 + * @since 2.0.1
48 + * @var int|null
49 + */
50 + private ?int $current_term_id = null;
51 +
52 + /**
45 53 * Site Identity Manager instance
46 54 *
47 55 * @var \ThinkRank\SEO\Site_Identity_Manager|null
48 56 */
@@ -48,8 +56,29 @@
48 56 */
49 57 private ?\ThinkRank\SEO\Site_Identity_Manager $site_identity_manager = null;
50 58
51 59 /**
60 + * Resolved icon URLs, keyed by "<md5 of configured URL>:<size>".
61 + *
62 + * wp_site_icon() renders four tags per page and each one resolves the same
63 + * setting, so without this the lookup is four rounds of
64 + * attachment_url_to_postid() — an uncached postmeta query apiece — for one
65 + * answer. Loaded from, and persisted to, a transient: this filter runs in
66 + * wp_head on every FRONT-END request, and the mapping only changes when the
67 + * icon setting does.
68 + *
69 + * @var array<string, string>|null Null until loaded.
70 + */
71 + private ?array $icon_urls = null;
72 +
73 + /**
74 + * Whether $icon_urls gained an entry that is not in the transient yet.
75 + *
76 + * @var bool
77 + */
78 + private bool $icon_urls_dirty = false;
79 +
80 + /**
52 81 * Social Meta Manager instance
53 82 *
54 83 * @var \ThinkRank\SEO\Social_Meta_Manager|null
55 84 */
@@ -83,8 +112,16 @@
83 112 */
84 113 private ?\ThinkRank\SEO\Image_SEO_Manager $image_seo_manager = null;
85 114
86 115 /**
116 + * External Links Manager instance
117 + *
118 + * @since 2.5.0
119 + * @var \ThinkRank\SEO\External_Links_Manager|null
120 + */
121 + private ?\ThinkRank\SEO\External_Links_Manager $external_links_manager = null;
122 +
123 + /**
87 124 * Current page context
88 125 *
89 126 * @var string
90 127 */
@@ -90,8 +127,24 @@
90 127 */
91 128 private string $current_context = 'site';
92 129
93 130 /**
131 + * Whether the opening "Search Engine Optimization by ThinkRank" comment has
132 + * already been printed for this request.
133 + *
134 + * Shared across the request rather than kept as a local `static` inside the
135 + * emitter, because the closing comment is printed from a different method
136 + * (and the opening one can also come from Author_Archives_Manager). Without
137 + * that, output_closing_comment() decided on its own always-false local
138 + * static and emitted an orphan `<!-- /ThinkRank SEO -->` on every page whose
139 + * meta description was empty.
140 + *
141 + * @since 2.0.1
142 + * @var bool
143 + */
144 + private static bool $opening_comment_output = false;
145 +
146 + /**
94 147 * Memoised "should core's sitemap be disabled" flag. Null until resolved.
95 148 *
96 149 * @var bool|null
97 150 */
@@ -122,17 +175,22 @@
122 175
123 176 // Initialize Global SEO Schema Output
124 177 $this->initialize_global_seo_schema();
125 178
126 - // Initialize Google Analytics Tracking Manager
127 - $this->initialize_google_analytics_tracking();
128 -
129 179 // Initialize Image SEO Manager
130 180 $this->initialize_image_seo_manager();
131 181
182 + // Initialize External Links Manager (rel=nofollow / target=_blank)
183 + $this->initialize_external_links_manager();
184 +
132 185 // Initialize current post and context data first
133 186 add_action('wp', [$this, 'initialize_current_context']);
134 187
188 + // ...then let it be corrected if the request turns into a 404 later.
189 + // Late, so every set_404() on this hook has already run; still well
190 + // before wp_head, which the template fires.
191 + add_action('template_redirect', [$this, 'recheck_404_context'], 999);
192 +
135 193 // Use HIGH PRIORITY hooks to override other SEO plugins
136 194 // Priority 1-5 ensures ThinkRank runs before other SEO plugins
137 195
138 196 // Override WordPress title with HIGH priority
@@ -163,8 +221,18 @@
163 221 // the page would emit two <link rel="canonical"> tags on singular views.
164 222 remove_action('wp_head', 'rel_canonical');
165 223 add_action('wp_head', [$this, 'output_canonical_url'], 6);
166 224
225 + // Silence the Bricks theme's own SEO + Open Graph output so a Bricks
226 + // site doesn't ship two of every tag. Bricks is a THEME, so it loads
227 + // after plugins: at this point BRICKS_VERSION is not yet defined and a
228 + // `defined()` guard here would always be false. Registering the filters
229 + // unconditionally is correct and free — the hooks only ever fire from
230 + // inside Bricks itself (#257). This mirrors the core rel_canonical and
231 + // wp_robots removals above: one producer per tag.
232 + add_filter('bricks/frontend/disable_seo', '__return_true');
233 + add_filter('bricks/frontend/disable_opengraph', '__return_true');
234 +
167 235 // Add Site Identity specific outputs
168 236 add_action('wp_head', [$this, 'output_site_schema_markup'], 7);
169 237 add_action('wp_head', [$this, 'output_breadcrumb_schema'], 8);
170 238 // Late enough that Global_SEO_Schema_Output (priority 15) has registered.
@@ -198,8 +266,16 @@
198 266 // LLMs_Txt_Manager for the static file) guarantees an explicit UTF-8
199 267 // charset. Priority 8 keeps it ahead of redirect_canonical().
200 268 add_action('template_redirect', [$this, 'maybe_serve_llms_txt'], 8);
201 269
270 + // Serve the sitemap from PHP on sites whose web root cannot be written.
271 + // ThinkRank publishes sitemaps as real files, so where that is possible
272 + // the web server answers first and this never runs; where it is not,
273 + // this is the only thing that answers at all, and without it the
274 + // feature was simply unavailable (#752). Same priority 8, and for the
275 + // same reason: ahead of redirect_canonical().
276 + add_action('template_redirect', [$this, 'maybe_serve_sitemap'], 8);
277 +
202 278 // Take WordPress core's own sitemap offline while ThinkRank's is active.
203 279 // Two sitemap indexes on one site is a crawl conflict: core keeps
204 280 // /wp-sitemap.xml served and injects its own "Sitemap:" line into
205 281 // robots.txt (WP_Sitemaps::add_robots, priority 0). Until now that line
@@ -231,8 +307,17 @@
231 307 // Serve the Site Identity favicon through core's site-icon pipeline so
232 308 // wp_site_icon() outputs it on the front-end (and previews pick it up)
233 309 add_filter('get_site_icon_url', [$this, 'filter_site_icon_url'], 10, 2);
234 310
311 + // Rewrite outbound anchors (rel=nofollow / target=_blank). Runs at
312 + // the very end of the_content, after core's formatting AND after the
313 + // image filter above, so it sees the markup the visitor will get. The
314 + // stored post_content is never touched — turning the settings off
315 + // restores the author's markup exactly.
316 + add_filter('the_content', [$this, 'filter_external_links'], 100000);
317 + add_filter('the_excerpt', [$this, 'filter_external_links'], 100000);
318 + add_filter('widget_text_content', [$this, 'filter_external_links'], 100000);
319 +
235 320 // Process image SEO in content
236 321 add_filter('the_content', [$this, 'filter_content_images'], 99999);
237 322 add_filter('post_thumbnail_html', [$this, 'filter_content_images'], 11, 2);
238 323 add_filter('woocommerce_single_product_image_thumbnail_html', [$this, 'filter_content_images'], 11);
@@ -292,39 +377,73 @@
292 377 }
293 378
294 379 // Initialize Global SEO Schema Output and store reference
295 380 $this->global_seo_schema = new Global_SEO_Schema_Output();
381 + // Let schema reuse the description this class already resolves, so the
382 + // JSON-LD and the meta/og/twitter tags cannot disagree about what the
383 + // page is (#766). Passed as a callback rather than a value: schema is
384 + // built during wp_head, by which point the request context this
385 + // resolution depends on is set, and it must not be captured earlier.
386 + $this->global_seo_schema->set_description_resolver(
387 + fn (): string => (string) $this->get_meta_description()
388 + );
296 389 $this->global_seo_schema->init();
297 390 }
298 391
299 392 /**
300 - * Initialize Google Analytics Tracking Manager
393 + * Initialize Image SEO Manager
301 394 *
302 395 * @return void
303 396 */
304 - private function initialize_google_analytics_tracking(): void {
305 - if (!class_exists('ThinkRank\\Frontend\\Google_Analytics_Tracking_Manager')) {
306 - require_once THINKRANK_PLUGIN_DIR . 'includes/frontend/class-google-analytics-tracking-manager.php';
397 + private function initialize_image_seo_manager(): void {
398 + if (!class_exists('ThinkRank\\SEO\\Image_SEO_Manager')) {
399 + require_once THINKRANK_PLUGIN_DIR . 'includes/seo/class-image-seo-manager.php';
307 400 }
308 401
309 - // Initialize Google Analytics Tracking Manager
310 - new \ThinkRank\Frontend\Google_Analytics_Tracking_Manager();
402 + $this->image_seo_manager = new \ThinkRank\SEO\Image_SEO_Manager();
311 403 }
312 404
313 405 /**
314 - * Initialize Image SEO Manager
406 + * Initialize External Links Manager
315 407 *
408 + * @since 2.5.0
316 409 * @return void
317 410 */
318 - private function initialize_image_seo_manager(): void {
319 - if (!class_exists('ThinkRank\\SEO\\Image_SEO_Manager')) {
320 - require_once THINKRANK_PLUGIN_DIR . 'includes/seo/class-image-seo-manager.php';
411 + private function initialize_external_links_manager(): void {
412 + if (!class_exists('ThinkRank\\SEO\\External_Links_Manager')) {
413 + require_once THINKRANK_PLUGIN_DIR . 'includes/seo/class-external-links-manager.php';
321 414 }
322 415
323 - $this->image_seo_manager = new \ThinkRank\SEO\Image_SEO_Manager();
416 + $this->external_links_manager = new \ThinkRank\SEO\External_Links_Manager();
324 417 }
325 418
326 419 /**
420 + * Filter rendered content to annotate external links
421 + *
422 + * @since 2.5.0
423 + * @param mixed $content Content to filter; passed through untouched when
424 + * it is not a string.
425 + * @return mixed Filtered content.
426 + */
427 + public function filter_external_links($content) {
428 + // No return type: a filter value another plugin hands through as null
429 + // or an object belongs to whoever set it, and coercing it to '' would
430 + // silently drop their content on the floor.
431 + if (!is_string($content) || $content === '' || !$this->external_links_manager) {
432 + return $content;
433 + }
434 +
435 + // Feeds carry the same markup to a reader we do not control; leave
436 + // them as authored rather than annotating for a context that has no
437 + // browser tab to open.
438 + if (is_feed()) {
439 + return $content;
440 + }
441 +
442 + return $this->external_links_manager->process_content($content);
443 + }
444 +
445 + /**
327 446 * Filter content to inject image SEO attributes
328 447 *
329 448 * @since 1.0.0
330 449 * @param string $content Content to filter
@@ -376,18 +495,74 @@
376 495 $this->current_metadata = $this->get_post_seo_metadata($post_id);
377 496 }
378 497 }
379 498
499 + // Term archives. Category, tag and custom-taxonomy pages store their SEO
500 + // title and description as term meta — written by the term UI, by the
501 + // abilities API and by the Yoast/RankMath/AIOSEO/SEOPress importer — but
502 + // nothing here ever read them, so the whole title/description cascade
503 + // fell through to the theme default and no description tag was printed
504 + // at all. Term robots was fixed for the same reason in 1.31.0 (#290);
505 + // this is the title and description half (#386).
506 + if (is_category() || is_tag() || is_tax()) {
507 + $queried = get_queried_object();
508 + if ($queried instanceof \WP_Term) {
509 + $this->current_term_id = $queried->term_id;
510 + $this->current_metadata = $this->get_term_seo_metadata($queried->term_id);
511 + }
512 + }
513 +
380 514 // Load site identity data
381 515 $this->load_site_identity_data();
382 516 }
383 517
384 518 /**
519 + * Drop the request's post identity once it has become a 404.
520 + *
521 + * `initialize_current_context()` runs on `wp`, but a request can be turned
522 + * into a 404 after that: `set_404()` on `template_redirect` is the ordinary
523 + * way to refuse a URL that did resolve to a real post, and both core and
524 + * plugins do it — ThinkRank Pro's Markdown for AI refuses an ineligible
525 + * `.md` URL that way. The snapshot still said `post`/`page` and still held
526 + * the post id and its metadata, so the error page shipped that post's meta
527 + * description, focus keywords and — where the social emitters got that far
528 + * — its og:description and twitter:description, all of which a request that
529 + * was a 404 from the start never prints (#655).
530 + *
531 + * Clearing the snapshot rather than special-casing each emitter is what
532 + * makes every consumer agree, including the ones that read
533 + * `$current_metadata` without ever asking what the context is.
534 + *
535 + * @since 2.3.1
536 + *
537 + * @return void
538 + */
539 + public function recheck_404_context(): void {
540 + if (!is_404() || '404' === $this->current_context) {
541 + return;
542 + }
543 +
544 + $this->current_context = '404';
545 + $this->current_post_id = null;
546 + $this->current_term_id = null;
547 + $this->current_metadata = [];
548 + }
549 +
550 + /**
385 551 * Detect current page context
386 552 *
387 553 * @return string Current context type
388 554 */
389 555 private function detect_current_context(): string {
556 + // 404 first: a not-found request matches none of the branches below and
557 + // used to fall through to 'site', which handed crawlers the homepage's
558 + // social identity for an error page. It gets its own context so the
559 + // social layer can skip it, matching get_non_singular_canonical_url(),
560 + // which already suppresses the canonical for 404 and search.
561 + if (is_404()) {
562 + return '404';
563 + }
564 +
390 565 if (is_home() || is_front_page()) {
391 566 return 'homepage';
392 567 } elseif (is_single()) {
393 568 return 'post';
@@ -443,8 +618,37 @@
443 618 ];
444 619 }
445 620
446 621 /**
622 + * Get SEO metadata for a term.
623 + *
624 + * Mirrors get_post_seo_metadata(): the stored values may carry variable
625 + * tags, so they are resolved against the term's own values. Focus keyword
626 + * and score have no term equivalent on the frontend and stay empty.
627 + *
628 + * @since 2.0.1
629 + *
630 + * @param int $term_id Term ID.
631 + * @return array SEO metadata.
632 + */
633 + private function get_term_seo_metadata(int $term_id): array {
634 + $title = get_term_meta($term_id, '_thinkrank_seo_title', true);
635 + $description = get_term_meta($term_id, '_thinkrank_meta_description', true);
636 +
637 + return [
638 + 'title' => $title
639 + ? \ThinkRank\SEO\Pattern_Resolver::resolve_term_value((string) $title, $term_id)
640 + : '',
641 + 'description' => $description
642 + ? \ThinkRank\SEO\Pattern_Resolver::resolve_term_value((string) $description, $term_id)
643 + : '',
644 + 'focus_keyword' => '',
645 + 'focus_keywords' => [],
646 + 'seo_score' => '',
647 + ];
648 + }
649 +
650 + /**
447 651 * Resolve the effective SEO title for the current request.
448 652 *
449 653 * Same priority chain as override_document_title() — post-specific
450 654 * ThinkRank metadata (resolved _thinkrank_seo_title) > Global SEO
@@ -469,17 +673,23 @@
469 673 * @param string $title Original title
470 674 * @return string Modified title
471 675 */
472 676 public function override_document_title($title): string {
677 + // A content type with metas switched off keeps whatever title the theme
678 + // and WordPress produce (#660).
679 + if (!$this->metas_enabled()) {
680 + return $title;
681 + }
682 +
473 683 // First priority: Post-specific ThinkRank metadata
474 684 if ($this->has_thinkrank_metadata() && !empty($this->current_metadata['title'])) {
475 - return $this->current_metadata['title'];
685 + return self::with_page_suffix($this->current_metadata['title']);
476 686 }
477 687
478 688 // Second priority: Global SEO templates, Third priority: Site Identity templates
479 689 $generated_title = $this->generate_context_title();
480 690 if ($generated_title) {
481 - return $generated_title;
691 + return self::with_page_suffix($generated_title);
482 692 }
483 693
484 694 return $title;
485 695 }
@@ -484,8 +694,117 @@
484 694 return $title;
485 695 }
486 696
487 697 /**
698 + * Append a page indicator to a title on page 2 and beyond.
699 + *
700 + * This filter short-circuits pre_get_document_title at priority 1, which
701 + * drops the " – Page 2" core would otherwise add — so every page of an
702 + * archive, and every part of a multi-page post, shared one <title> (#397).
703 + * The templates have no %page% token, so the suffix is added here rather
704 + * than asking every site to edit its title format.
705 + *
706 + * @since 2.0.1
707 + *
708 + * @param string $title Resolved title.
709 + * @return string Title with the page indicator, when there is one.
710 + */
711 + /**
712 + * The archive's subject, without the label WordPress prefixes it with.
713 + *
714 + * `get_the_archive_title()` returns "Month: September 2026", "Archives:
715 + * Recipes", "Category: Uncategorized" — the label is core's, aimed at an
716 + * archive heading on the page, and it reads badly in a browser tab, an
717 + * og:title or a search result. Category, tag and author contexts already
718 + * avoid it by using the raw name; the generic archive context did not, so
719 + * date, custom-post-type and custom-taxonomy archives carried it (#640).
720 + *
721 + * Removed through core's own `get_the_archive_title_prefix` filter rather
722 + * than by matching the prefix text, because that text is translated and
723 + * differs per archive type — a string comparison would work in English and
724 + * silently stop working everywhere else.
725 + *
726 + * A site that wants a prefix can put one in its title template, where it is
727 + * visible and editable, instead of inheriting one it cannot see.
728 + *
729 + * @since 2.7.0
730 + *
731 + * @return string Archive subject, with markup and the core prefix removed.
732 + */
733 + private static function archive_subject(): string {
734 + $drop_prefix = static function (): string {
735 + return '';
736 + };
737 +
738 + add_filter('get_the_archive_title_prefix', $drop_prefix, 99);
739 +
740 + $title = (string) get_the_archive_title();
741 +
742 + remove_filter('get_the_archive_title_prefix', $drop_prefix, 99);
743 +
744 + // The <span> core wraps the subject in survives the prefix filter.
745 + return trim(wp_strip_all_tags($title));
746 + }
747 +
748 + /**
749 + * Remove HTML from a title that is about to be emitted.
750 + *
751 + * A title carrying markup is broken twice over, in two different ways, and
752 + * both were reaching real pages: inside `<title>` the tags render literally,
753 + * because that element is RCDATA and never parses them; inside `og:title`
754 + * and `twitter:title` they are attribute-escaped, so the reader sees
755 + * `&lt;em&gt;` as visible text (#640).
756 + *
757 + * Applied at the point of emission rather than at each source, so it covers
758 + * every branch that can produce a title — post meta, Global SEO templates,
759 + * Site Identity templates — without each having to remember.
760 + *
761 + * Unconditional rather than a setting: there is no title for which markup is
762 + * the correct output. The filter is the escape hatch for anyone who
763 + * disagrees, and lets a site keep entities it deliberately encoded.
764 + *
765 + * @since 2.7.0
766 + *
767 + * @param string $title Title about to be emitted.
768 + * @return string Title with any markup removed.
769 + */
770 + public static function strip_title_tags(string $title): string {
771 + /**
772 + * Filter whether HTML is stripped from generated titles.
773 + *
774 + * @since 2.7.0
775 + *
776 + * @param bool $strip Whether to strip. Default true.
777 + * @param string $title The title being emitted.
778 + */
779 + if (!apply_filters('thinkrank_strip_title_tags', true, $title)) {
780 + return $title;
781 + }
782 +
783 + return trim(wp_strip_all_tags($title));
784 + }
785 +
786 + public static function with_page_suffix(string $title): string {
787 + $title = self::strip_title_tags($title);
788 +
789 + $page = self::current_page_number();
790 +
791 + if ($page <= 1 || '' === $title) {
792 + return $title;
793 + }
794 +
795 + $separator = class_exists('\ThinkRank\SEO\Site_Identity_Manager')
796 + ? \ThinkRank\SEO\Site_Identity_Manager::get_active_separator_symbol()
797 + : '|';
798 +
799 + return $title . ' ' . $separator . ' ' . sprintf(
800 + /* translators: %d: page number. */
801 + __('Page %d', 'thinkrank'),
802 + $page
803 + );
804 + }
805 +
806 + /**
488 807 * Override WordPress wp_title (HIGH PRIORITY)
489 808 * Priority: Post-specific metadata > Global SEO templates > Site Identity templates
490 809 *
491 810 * @param string $title Original title
@@ -492,18 +811,24 @@
492 811 * @param string $sep Title separator
493 812 * @return string Modified title
494 813 */
495 814 public function override_wp_title(string $title, string $sep = ''): string {
815 + if (!$this->metas_enabled()) {
816 + return $title;
817 + }
818 +
496 819 // First priority: Post-specific ThinkRank metadata
497 820 if ($this->has_thinkrank_metadata() && !empty($this->current_metadata['title'])) {
498 821 $site_name = get_bloginfo('name');
499 - return $this->current_metadata['title'] . ($sep ? " $sep " : ' | ') . $site_name;
822 + return self::with_page_suffix(
823 + $this->current_metadata['title'] . ($sep ? " $sep " : ' | ') . $site_name
824 + );
500 825 }
501 826
502 827 // Second priority: Global SEO templates, Third priority: Site Identity templates
503 828 $generated_title = $this->generate_context_title();
504 829 if ($generated_title) {
505 - return $generated_title;
830 + return self::with_page_suffix($generated_title);
506 831 }
507 832
508 833 return $title;
509 834 }
@@ -508,8 +833,25 @@
508 833 return $title;
509 834 }
510 835
511 836 /**
837 + * Whether ThinkRank owns the title and meta description for this request.
838 + *
839 + * Metas are on site-wide by default; the per-content-type matrix can switch
840 + * them off for one content type, in which case ThinkRank stops overriding
841 + * the document title and prints no meta description (#660).
842 + *
843 + * @since 2.5.0
844 + * @return bool
845 + */
846 + private function metas_enabled(): bool {
847 + return \ThinkRank\SEO\Content_Type_Settings::is_enabled_for_current(
848 + \ThinkRank\SEO\Content_Type_Settings::FEATURE_META,
849 + true
850 + );
851 + }
852 +
853 + /**
512 854 * Output meta description (HIGH PRIORITY)
513 855 * Priority: Post-specific metadata > Global SEO templates > Site Identity templates > WordPress defaults
514 856 *
515 857 * Author archives are skipped entirely: Author_Archives_Manager owns that
@@ -524,22 +866,24 @@
524 866 if (is_author()) {
525 867 return;
526 868 }
527 869
870 + if (!$this->metas_enabled()) {
871 + return;
872 + }
873 +
528 874 $description = $this->get_meta_description();
529 875
530 876 if ($description) {
531 877 // Output main ThinkRank SEO header comment (only once)
532 - static $header_output = false;
533 - if (!$header_output) {
534 - echo "<!-- Search Engine Optimization by ThinkRank - https://thinkrank.ai/ -->\n";
535 - $header_output = true;
536 - }
878 + self::note_opening_comment();
537 879
538 880 // Ensure description is within optimal length (150-160 characters)
539 - if (strlen($description) > 160) {
540 - $description = wp_trim_words($description, 25, '...');
541 - }
881 + // Measure and cut in CHARACTERS. strlen() counts bytes, so a Thai or
882 + // CJK description tripped this limit at a third of its length, and
883 + // wp_trim_words() then cut by a unit the locale chooses — 25 words in
884 + // English, 25 characters in Thai (#687).
885 + $description = \ThinkRank\Core\Seo_Text::trim_to_length($description);
542 886
543 887 echo "<!-- ThinkRank SEO Meta Description -->\n";
544 888 echo '<meta name="description" content="' . esc_attr($description) . '" />' . "\n";
545 889 echo "<!-- /ThinkRank SEO Meta Description -->\n";
@@ -580,13 +924,41 @@
580 924
581 925 // Output generator meta tag
582 926 echo '<meta name="generator" content="ThinkRank ' . esc_attr(THINKRANK_VERSION) . '" />' . "\n";
583 927
584 - // Output viewport meta tag if not already present
585 - if (!has_action('wp_head', 'wp_site_icon') || !wp_is_mobile()) {
586 - echo '<meta name="viewport" content="width=device-width, initial-scale=1.0" />' . "\n";
928 + // No viewport tag here. The viewport is the theme's responsibility and
929 + // every modern theme ships one, so emitting our own only ever produced a
930 + // second <meta name="viewport"> in the document. The old guard could not
931 + // prevent that either: has_action() returns the registered priority
932 + // (truthy), so its first operand was always false, and !wp_is_mobile() is
933 + // true for every desktop request.
934 + echo "<!-- /ThinkRank SEO Meta Tags -->\n";
935 + }
936 +
937 + /**
938 + * Build the basic robots directive list from a set of robots flags.
939 + *
940 + * Shared by the search/404 branch of get_robots_meta_content() so those
941 + * pages resolve their directives through the same rules as everything else
942 + * rather than a hardcoded literal.
943 + *
944 + * @since 2.5.0
945 + * @param array $settings Robots flags (index/noindex/nofollow/...).
946 + * @return string[] Directives.
947 + */
948 + private static function build_robots_directives(array $settings): array {
949 + $robots = [];
950 +
951 + $robots[] = !empty($settings['noindex']) ? 'noindex' : 'index';
952 + $robots[] = !empty($settings['nofollow']) ? 'nofollow' : 'follow';
953 +
954 + foreach (['noarchive', 'noimageindex', 'nosnippet'] as $directive) {
955 + if (!empty($settings[$directive])) {
956 + $robots[] = $directive;
957 + }
587 958 }
588 - echo "<!-- /ThinkRank SEO Meta Tags -->\n";
959 +
960 + return $robots;
589 961 }
590 962
591 963 /**
592 964 * Get robots meta content based on context and settings
@@ -595,13 +967,22 @@
595 967 */
596 968 private function get_robots_meta_content(): string {
597 969 $robots = [];
598 970
599 - // 404 and search results must never be indexed, regardless of the
600 - // configured global/post-type directives. Links are still followed so
601 - // crawlers can discover the rest of the site.
971 + // 404 and search results are noindex/follow by default — the behaviour
972 + // that used to be hardcoded here. It is now settings-driven (#660): the
973 + // Content Type Matrix can give either its own robots directives, and an
974 + // install that never touched them resolves to exactly the old pair.
602 975 if (is_404() || is_search()) {
603 - $robots = apply_filters('thinkrank_robots_meta', ['noindex', 'follow']);
976 + $entity = is_404()
977 + ? \ThinkRank\SEO\Content_Type_Settings::ENTITY_404
978 + : \ThinkRank\SEO\Content_Type_Settings::ENTITY_SEARCH;
979 +
980 + $robots = self::build_robots_directives(
981 + \ThinkRank\SEO\Content_Type_Settings::resolve_robots_meta($entity)
982 + );
983 +
984 + $robots = apply_filters('thinkrank_robots_meta', $robots);
604 985 return implode(', ', array_unique($robots));
605 986 }
606 987
607 988 // 1. Get global robot meta settings (Base)
@@ -630,8 +1011,24 @@
630 1011 $current_settings = array_merge($current_settings, $global_seo_settings[$post_type]['robots_meta']);
631 1012 }
632 1013 }
633 1014
1015 + // 2b. Apply the per-entity directives for the non-singular content
1016 + // types the matrix covers — taxonomy archives plus author and date
1017 + // archives. Terms keep their own per-term override, applied further
1018 + // down so it still wins over the taxonomy-wide value (#660).
1019 + if (!is_singular()) {
1020 + $entity_key = \ThinkRank\SEO\Content_Type_Settings::current_entity_key();
1021 +
1022 + if ($entity_key !== null) {
1023 + $entity_settings = \ThinkRank\SEO\Content_Type_Settings::get_entity_settings($entity_key);
1024 +
1025 + if (!empty($entity_settings['robots_meta_enabled']) && is_array($entity_settings['robots_meta'] ?? null)) {
1026 + $current_settings = array_merge($current_settings, $entity_settings['robots_meta']);
1027 + }
1028 + }
1029 + }
1030 +
634 1031 // Determine Index/Noindex based on merged settings
635 1032 // Priority: if noindex is true, it overrides index
636 1033 if (!empty($current_settings['noindex'])) {
637 1034 $robots[] = 'noindex';
@@ -695,12 +1092,30 @@
695 1092 $robots = $this->apply_post_robots_override(get_the_ID(), $robots, $current_settings);
696 1093 }
697 1094
698 1095 // Check for archive pages (search is handled by the early return above)
699 - if (is_archive()) {
1096 + //
1097 + // is_home() is deliberately included: the blog listing is not an
1098 + // is_archive(), so page 2 of a term archive was noindex while page 2 of
1099 + // the blog listing was index — the same kind of page, treated two
1100 + // different ways, on the same site (#397).
1101 + if (is_archive() || is_home()) {
700 1102 // Allow indexing of category/tag archives but be more conservative
701 1103 if (is_paged()) {
702 - $robots = ['noindex', 'follow'];
1104 + /**
1105 + * Filter whether a paginated archive is set noindex.
1106 + *
1107 + * Rank Math and Yoast now index paginated archives with a
1108 + * self-referential canonical by default, so a site that wants
1109 + * that can have it without patching.
1110 + *
1111 + * @since 2.0.1
1112 + *
1113 + * @param bool $noindex Whether to noindex this paginated page.
1114 + */
1115 + if (apply_filters('thinkrank_noindex_paged_archives', true)) {
1116 + $robots = ['noindex', 'follow'];
1117 + }
703 1118 }
704 1119
705 1120 // Honor the global date-archive noindex toggle (written by the
706 1121 // Rank Math/Yoast settings importer). Author archives are handled
@@ -980,9 +1395,9 @@
980 1395 *
981 1396 * @param array $og_tags Open Graph tags array
982 1397 * @return void
983 1398 */
984 - private function output_social_og_tags(array $og_tags): void {
1399 + private function output_social_og_tags(array $og_tags, array $extra_images = []): void {
985 1400 // Honor the thinkrank_og_type filter here too — this "Enhanced" path is
986 1401 // the active OG emitter, so add-ons (e.g. Pro's WooCommerce module which
987 1402 // sets 'product' on product pages) must be applied to it, not only to
988 1403 // output_open_graph_tags().
@@ -1026,12 +1441,62 @@
1026 1441 echo '<meta property="' . esc_attr($property) . '" content="' . $this->esc_meta_value($property, $content) . '" />' . "\n";
1027 1442 }
1028 1443 }
1029 1444
1445 + // Alternatives, after the primary and everything belonging to it.
1446 + // Order is the whole point: a consumer reads og:image tags in document
1447 + // order and treats the first as primary, and a structured property
1448 + // attaches to the most recently declared image — so each alternative's
1449 + // companions have to follow its own URL, not be grouped at the end.
1450 + self::output_extra_og_images($extra_images);
1451 +
1030 1452 echo "<!-- /ThinkRank SEO Open Graph Tags -->\n";
1031 1453 }
1032 1454
1033 1455 /**
1456 + * Emit the secondary og:image tags a page offers.
1457 + *
1458 + * Shared by the enhanced and basic emitters so both describe an
1459 + * alternative image the same way (#636).
1460 + *
1461 + * @since 2.7.0
1462 + *
1463 + * @param array $images Each with url, and width/height/type/alt where known.
1464 + * @return void
1465 + */
1466 + private static function output_extra_og_images(array $images): void {
1467 + foreach ($images as $image) {
1468 + $url = isset($image['url']) ? (string) $image['url'] : '';
1469 +
1470 + if ('' === $url) {
1471 + continue;
1472 + }
1473 +
1474 + echo '<meta property="og:image" content="' . esc_url($url) . '" />' . "\n";
1475 +
1476 + if (strpos($url, 'https://') === 0) {
1477 + echo '<meta property="og:image:secure_url" content="' . esc_url($url) . '" />' . "\n";
1478 + }
1479 +
1480 + // Only what is actually known: a dimension guessed for a remote
1481 + // image is a number a consumer lays a card out with before it has
1482 + // fetched the file.
1483 + if (!empty($image['width']) && !empty($image['height'])) {
1484 + echo '<meta property="og:image:width" content="' . esc_attr((string) $image['width']) . '" />' . "\n";
1485 + echo '<meta property="og:image:height" content="' . esc_attr((string) $image['height']) . '" />' . "\n";
1486 + }
1487 +
1488 + if (!empty($image['type'])) {
1489 + echo '<meta property="og:image:type" content="' . esc_attr((string) $image['type']) . '" />' . "\n";
1490 + }
1491 +
1492 + if (!empty($image['alt'])) {
1493 + echo '<meta property="og:image:alt" content="' . esc_attr((string) $image['alt']) . '" />' . "\n";
1494 + }
1495 + }
1496 + }
1497 +
1498 + /**
1034 1499 * Output social media Twitter Card tags from Social Meta Manager
1035 1500 *
1036 1501 * @param array $twitter_tags Twitter Card tags array
1037 1502 * @return void
@@ -1096,8 +1561,16 @@
1096 1561 *
1097 1562 * @return void
1098 1563 */
1099 1564 public function output_platform_meta_tags(): void {
1565 + // Same reasoning as the Open Graph and Twitter emitters: an error page
1566 + // has no shareable identity, and passing '404' through as a social
1567 + // context asks the manager for settings that describe a page which does
1568 + // not exist. Guarding all three keeps them from disagreeing.
1569 + if ($this->current_context === '404') {
1570 + return;
1571 + }
1572 +
1100 1573 // Try Social Meta Manager for platform tags
1101 1574 if ($this->social_manager) {
1102 1575 // Map context for Social Meta Manager (homepage -> site for site-wide settings)
1103 1576 $social_context = $this->current_context === 'homepage' ? 'site' : $this->current_context;
@@ -1149,8 +1622,23 @@
1149 1622 *
1150 1623 * @return void
1151 1624 */
1152 1625 public function output_open_graph_tags(): void {
1626 + // Per-content-type Open Graph switch. 'inherit' (the default) keeps the
1627 + // site-wide Social Media setting, which the emitters below read (#660).
1628 + if (!\ThinkRank\SEO\Content_Type_Settings::is_enabled_for_current(
1629 + \ThinkRank\SEO\Content_Type_Settings::FEATURE_OPEN_GRAPH,
1630 + true
1631 + )) {
1632 + return;
1633 + }
1634 +
1635 + // An error page has no shareable identity. Emitting Open Graph here
1636 + // advertised the homepage as the og:url of a URL that does not exist.
1637 + if ($this->current_context === '404') {
1638 + return;
1639 + }
1640 +
1153 1641 // Priority 1: Try Social Meta Manager (Social Media tab settings)
1154 1642 if ($this->social_manager) {
1155 1643 // Map context for Social Meta Manager (homepage -> site for site-wide settings)
1156 1644 $social_context = $this->current_context === 'homepage' ? 'site' : $this->current_context;
@@ -1171,9 +1659,12 @@
1171 1659 // The Social Meta Manager ran, so it owns Open Graph output. If OG is
1172 1660 // toggled off, emit nothing — do NOT fall through to the basic
1173 1661 // emitter (which would re-add a full OG block despite the toggle).
1174 1662 if (!empty($social_data['og_enabled'])) {
1175 - $this->output_social_og_tags($social_data['og_tags']);
1663 + $this->output_social_og_tags(
1664 + $social_data['og_tags'],
1665 + $social_data['og_extra_images'] ?? []
1666 + );
1176 1667 }
1177 1668 return;
1178 1669 }
1179 1670
@@ -1201,8 +1692,21 @@
1201 1692 (string) get_post_meta($this->current_post_id, '_thinkrank_og_description', true),
1202 1693 $this->current_post_id
1203 1694 );
1204 1695 $og_image_override = get_post_meta($this->current_post_id, '_thinkrank_og_image', true);
1696 + } elseif ($this->current_term_id) {
1697 + // Terms carry the same social override keys — the abilities API
1698 + // writes them — so honour them here rather than letting the term's
1699 + // SEO title stand in for an explicit og:title.
1700 + $og_title_override = \ThinkRank\SEO\Pattern_Resolver::resolve_term_value(
1701 + (string) get_term_meta($this->current_term_id, '_thinkrank_og_title', true),
1702 + $this->current_term_id
1703 + );
1704 + $og_description_override = \ThinkRank\SEO\Pattern_Resolver::resolve_term_value(
1705 + (string) get_term_meta($this->current_term_id, '_thinkrank_og_description', true),
1706 + $this->current_term_id
1707 + );
1708 + $og_image_override = get_term_meta($this->current_term_id, '_thinkrank_og_image', true);
1205 1709 }
1206 1710
1207 1711 // Get title using priority system: OG override > post-specific > Global SEO > Site Identity > default
1208 1712 $title = '';
@@ -1228,9 +1732,9 @@
1228 1732 // "There is no excerpt because this is a protected post." placeholder,
1229 1733 // so this is not a leak — but publishing that sentence as the social
1230 1734 // description is worse than publishing none (#363).
1231 1735 if (!$description && !$this->is_content_password_protected()) {
1232 - $description = is_singular() ? wp_trim_words(get_the_excerpt(), 30) : get_bloginfo('description');
1736 + $description = is_singular() ? \ThinkRank\Core\Seo_Text::trim_words(get_the_excerpt(), 30) : get_bloginfo('description');
1233 1737 }
1234 1738
1235 1739 $url = is_singular() ? get_permalink() : home_url();
1236 1740 $site_name = $this->site_identity_data && !empty($this->site_identity_data['identity']['site_name'])
@@ -1258,11 +1762,11 @@
1258 1762 $og_type = apply_filters('thinkrank_og_type', $og_type);
1259 1763
1260 1764 echo "<!-- ThinkRank SEO Open Graph Meta Tags -->\n";
1261 1765 echo "<meta property=\"og:type\" content=\"" . esc_attr($og_type) . "\" />\n";
1262 - echo "<meta property=\"og:title\" content=\"" . esc_attr($title) . "\" />\n";
1766 + echo "<meta property=\"og:title\" content=\"" . esc_attr(self::strip_title_tags($title)) . "\" />\n";
1263 1767 echo "<meta property=\"og:description\" content=\"" . esc_attr($description) . "\" />\n";
1264 - echo "<meta property=\"og:url\" content=\"" . esc_url($url) . "\" />\n";
1768 + echo "<meta property=\"og:url\" content=\"" . esc_url(\ThinkRank\SEO\Url_Scheme::apply($url)) . "\" />\n";
1265 1769 echo "<meta property=\"og:site_name\" content=\"" . esc_attr($site_name) . "\" />\n";
1266 1770 /**
1267 1771 * Filter the og:locale value.
1268 1772 *
@@ -1279,14 +1783,17 @@
1279 1783 $og_locale = (string) apply_filters('thinkrank_og_locale', get_locale());
1280 1784 echo "<meta property=\"og:locale\" content=\"" . esc_attr($og_locale) . "\" />\n";
1281 1785
1282 1786 // Add OG image — per-post override > featured image
1787 + $primary_og_image = '';
1283 1788 if (is_singular() && $this->current_post_id) {
1284 1789 if (!empty($og_image_override)) {
1790 + $primary_og_image = (string) $og_image_override;
1285 1791 echo "<meta property=\"og:image\" content=\"" . esc_url($og_image_override) . "\" />\n";
1286 1792 echo "<meta property=\"og:image:secure_url\" content=\"" . esc_url($og_image_override) . "\" />\n";
1287 1793 } elseif (has_post_thumbnail($this->current_post_id)) {
1288 1794 $image_url = get_the_post_thumbnail_url($this->current_post_id, 'large');
1795 + $primary_og_image = (string) $image_url;
1289 1796 echo "<meta property=\"og:image\" content=\"" . esc_url($image_url) . "\" />\n";
1290 1797 echo "<meta property=\"og:image:secure_url\" content=\"" . esc_url($image_url) . "\" />\n";
1291 1798
1292 1799 // Get image dimensions and alt text
@@ -1292,12 +1799,16 @@
1292 1799 // Get image dimensions and alt text
1293 1800 $image_id = get_post_thumbnail_id($this->current_post_id);
1294 1801 $image_meta = wp_get_attachment_metadata($image_id);
1295 1802 if ($image_meta) {
1803 + // The `large` file being published, not the original it
1804 + // was generated from: the metadata's own width and height
1805 + // describe an image this tag does not point at (#847).
1806 + $image_file = \ThinkRank\SEO\Attachment_Lookup::describe((int) $image_id, (string) $image_url);
1296 1807 // SVGs (and other vector uploads) report 0x0 — emitting
1297 1808 // those as og:image dimensions is invalid, so skip them.
1298 - $og_width = isset($image_meta['width']) ? (int) $image_meta['width'] : 0;
1299 - $og_height = isset($image_meta['height']) ? (int) $image_meta['height'] : 0;
1809 + $og_width = $image_file['width'];
1810 + $og_height = $image_file['height'];
1300 1811 if ($og_width > 0 && $og_height > 0) {
1301 1812 echo "<meta property=\"og:image:width\" content=\"" . esc_attr($og_width) . "\" />\n";
1302 1813 echo "<meta property=\"og:image:height\" content=\"" . esc_attr($og_height) . "\" />\n";
1303 1814 }
@@ -1302,9 +1813,9 @@
1302 1813 echo "<meta property=\"og:image:height\" content=\"" . esc_attr($og_height) . "\" />\n";
1303 1814 }
1304 1815 // Derive the real mime type instead of hardcoding image/jpeg,
1305 1816 // which mislabels PNG/WebP featured images.
1306 - $image_mime = get_post_mime_type($image_id);
1817 + $image_mime = $image_file['type'];
1307 1818 if ($image_mime) {
1308 1819 echo "<meta property=\"og:image:type\" content=\"" . esc_attr($image_mime) . "\" />\n";
1309 1820 }
1310 1821 }
@@ -1315,8 +1826,30 @@
1315 1826 echo "<meta property=\"og:image:alt\" content=\"" . esc_attr($image_alt) . "\" />\n";
1316 1827 }
1317 1828 }
1318 1829
1830 + // Alternatives, same as the enhanced emitter above. This path only
1831 + // runs when the Social Meta Manager is unavailable, but the issue
1832 + // reported against it (#636) and a site that lands here should not
1833 + // silently lose a feature it switched on.
1834 + if (!empty($primary_og_image)) {
1835 + $social_settings = $this->social_manager
1836 + ? $this->social_manager->get_settings(
1837 + $this->current_context === 'homepage' ? 'site' : $this->current_context,
1838 + $this->current_post_id
1839 + )
1840 + : [];
1841 +
1842 + if (!empty($social_settings['og_multiple_images'])) {
1843 + self::output_extra_og_images(
1844 + \ThinkRank\SEO\Social_Images::additional(
1845 + (int) $this->current_post_id,
1846 + $primary_og_image
1847 + )
1848 + );
1849 + }
1850 + }
1851 +
1319 1852 // Add article specific tags for posts only
1320 1853 if ($og_type === 'article') {
1321 1854 echo '<meta property="article:published_time" content="' . esc_attr(get_the_date('c', $this->current_post_id)) . '" />' . "\n";
1322 1855 echo '<meta property="article:modified_time" content="' . esc_attr(get_the_modified_date('c', $this->current_post_id)) . '" />' . "\n";
@@ -1344,8 +1877,21 @@
1344 1877 *
1345 1878 * @return void
1346 1879 */
1347 1880 public function output_twitter_card_tags(): void {
1881 + // Per-content-type Twitter card switch; see output_open_graph_tags().
1882 + if (!\ThinkRank\SEO\Content_Type_Settings::is_enabled_for_current(
1883 + \ThinkRank\SEO\Content_Type_Settings::FEATURE_TWITTER,
1884 + true
1885 + )) {
1886 + return;
1887 + }
1888 +
1889 + // Same reasoning as the Open Graph block: nothing on a 404 is shareable.
1890 + if ($this->current_context === '404') {
1891 + return;
1892 + }
1893 +
1348 1894 // Priority 1: Try Social Meta Manager (Social Media tab settings)
1349 1895 if ($this->social_manager) {
1350 1896 // Map context for Social Meta Manager (homepage -> site for site-wide settings)
1351 1897 $social_context = $this->current_context === 'homepage' ? 'site' : $this->current_context;
@@ -1392,8 +1938,14 @@
1392 1938 $twitter_title_override = \ThinkRank\SEO\Pattern_Resolver::resolve_value((string) get_post_meta($pid, '_thinkrank_twitter_title', true), $pid);
1393 1939 $twitter_description_override = \ThinkRank\SEO\Pattern_Resolver::resolve_value((string) get_post_meta($pid, '_thinkrank_twitter_description', true), $pid);
1394 1940 $og_title_override = \ThinkRank\SEO\Pattern_Resolver::resolve_value((string) get_post_meta($pid, '_thinkrank_og_title', true), $pid);
1395 1941 $og_description_override = \ThinkRank\SEO\Pattern_Resolver::resolve_value((string) get_post_meta($pid, '_thinkrank_og_description', true), $pid);
1942 + } elseif ($this->current_term_id) {
1943 + $tid = $this->current_term_id;
1944 + $twitter_title_override = \ThinkRank\SEO\Pattern_Resolver::resolve_term_value((string) get_term_meta($tid, '_thinkrank_twitter_title', true), $tid);
1945 + $twitter_description_override = \ThinkRank\SEO\Pattern_Resolver::resolve_term_value((string) get_term_meta($tid, '_thinkrank_twitter_description', true), $tid);
1946 + $og_title_override = \ThinkRank\SEO\Pattern_Resolver::resolve_term_value((string) get_term_meta($tid, '_thinkrank_og_title', true), $tid);
1947 + $og_description_override = \ThinkRank\SEO\Pattern_Resolver::resolve_term_value((string) get_term_meta($tid, '_thinkrank_og_description', true), $tid);
1396 1948 }
1397 1949
1398 1950 // Title cascade: Twitter override > OG override > Global SEO > Site Identity > default
1399 1951 $title = '';
@@ -1423,9 +1975,9 @@
1423 1975 // "There is no excerpt because this is a protected post." placeholder,
1424 1976 // so this is not a leak — but publishing that sentence as the social
1425 1977 // description is worse than publishing none (#363).
1426 1978 if (!$description && !$this->is_content_password_protected()) {
1427 - $description = is_singular() ? wp_trim_words(get_the_excerpt(), 30) : get_bloginfo('description');
1979 + $description = is_singular() ? \ThinkRank\Core\Seo_Text::trim_words(get_the_excerpt(), 30) : get_bloginfo('description');
1428 1980 }
1429 1981
1430 1982 // Determine card type based on image availability
1431 1983 $card_type = 'summary';
@@ -1434,9 +1986,9 @@
1434 1986 }
1435 1987
1436 1988 echo "<!-- ThinkRank SEO Twitter Card Meta Tags -->\n";
1437 1989 echo '<meta name="twitter:card" content="' . esc_attr($card_type) . '" />' . "\n";
1438 - echo "<meta name=\"twitter:title\" content=\"" . esc_attr($title) . "\" />\n";
1990 + echo "<meta name=\"twitter:title\" content=\"" . esc_attr(self::strip_title_tags($title)) . "\" />\n";
1439 1991 echo "<meta name=\"twitter:description\" content=\"" . esc_attr($description) . "\" />\n";
1440 1992
1441 1993 // Add Twitter image with proper fallback priority
1442 1994 $twitter_image_url = $this->get_twitter_image_with_fallback();
@@ -1486,11 +2038,18 @@
1486 2038 }
1487 2039
1488 2040 if (empty($canonical_url)) {
1489 2041 $canonical_url = $this->current_post_id ? get_permalink($this->current_post_id) : get_permalink();
2042 +
2043 + // Core's rel_canonical() keeps the page number; this replaced
2044 + // it with a bare permalink, so every <!--nextpage--> sub-page
2045 + // and every /comment-page-N/ canonicalised to page 1 — a
2046 + // regression against core behaviour (#397). A custom canonical
2047 + // is left exactly as the user typed it.
2048 + $canonical_url = self::with_singular_page($canonical_url);
1490 2049 }
1491 2050 } else {
1492 - $canonical_url = $this->get_non_singular_canonical_url();
2051 + $canonical_url = self::get_non_singular_canonical_url();
1493 2052 }
1494 2053
1495 2054 /**
1496 2055 * Filter the canonical URL before output.
@@ -1504,14 +2063,115 @@
1504 2063 if (empty($canonical_url)) {
1505 2064 return;
1506 2065 }
1507 2066
2067 + // After the filter, so a canonical an add-on supplied is normalized
2068 + // too — and a cross-domain one is left alone, since Url_Scheme only
2069 + // touches URLs on this site's own host.
2070 + $canonical_url = \ThinkRank\SEO\Url_Scheme::apply($canonical_url);
2071 +
1508 2072 echo "<!-- ThinkRank SEO Canonical URL -->\n";
1509 2073 echo "<link rel=\"canonical\" href=\"" . esc_url($canonical_url) . "\" />\n";
1510 2074 echo "<!-- /ThinkRank SEO Canonical URL -->\n";
2075 +
2076 + $this->output_pagination_links();
1511 2077 }
1512 2078
1513 2079 /**
2080 + * Emit rel="prev" / rel="next" on a paginated archive.
2081 + *
2082 + * Nothing emitted these at all (#397). Google stopped using them as an
2083 + * indexing signal in 2019, so this is not an SEO win with Google — Bing
2084 + * still reads them, and they are the standard way to describe a sequence,
2085 + * which is what the pages are.
2086 + *
2087 + * @since 2.0.1
2088 + *
2089 + * @return void
2090 + */
2091 + private function output_pagination_links(): void {
2092 + // Page 1 still wants a rel="next" when there is a page 2, so only
2093 + // singular views are skipped outright.
2094 + if (is_singular()) {
2095 + return;
2096 + }
2097 +
2098 + global $wp_query;
2099 +
2100 + $total = $wp_query ? (int) $wp_query->max_num_pages : 0;
2101 +
2102 + if ($total < 2) {
2103 + return;
2104 + }
2105 +
2106 + $base = self::get_non_singular_canonical_url();
2107 +
2108 + if ('' === $base) {
2109 + return;
2110 + }
2111 +
2112 + // get_non_singular_canonical_url() already carries the current page —
2113 + // strip it back to page 1 before building the neighbours.
2114 + $current = self::current_page_number();
2115 + $base = self::without_pagination($base);
2116 +
2117 + if ($current > 1) {
2118 + printf(
2119 + "<link rel=\"prev\" href=\"%s\" />\n",
2120 + esc_url(\ThinkRank\SEO\Url_Scheme::apply(self::with_pagination($base, $current - 1)))
2121 + );
2122 + }
2123 +
2124 + if ($current < $total) {
2125 + printf(
2126 + "<link rel=\"next\" href=\"%s\" />\n",
2127 + esc_url(\ThinkRank\SEO\Url_Scheme::apply(self::with_pagination($base, $current + 1)))
2128 + );
2129 + }
2130 + }
2131 +
2132 + /**
2133 + * The rewrite base WordPress uses for page numbers ('page' by default).
2134 + *
2135 + * @since 2.0.1
2136 + *
2137 + * @return string
2138 + */
2139 + private static function pagination_base(): string {
2140 + global $wp_rewrite;
2141 +
2142 + return $wp_rewrite && $wp_rewrite->pagination_base ? $wp_rewrite->pagination_base : 'page';
2143 + }
2144 +
2145 + /**
2146 + * Append the sub-page or comment-page number to a singular canonical.
2147 + *
2148 + * @since 2.0.1
2149 + *
2150 + * @param string $url Permalink.
2151 + * @return string Permalink with the current page appended, when there is one.
2152 + */
2153 + public static function with_singular_page(string $url): string {
2154 + global $wp_rewrite;
2155 +
2156 + $page = (int) get_query_var('page');
2157 +
2158 + if ($page > 1) {
2159 + return $wp_rewrite && $wp_rewrite->using_permalinks()
2160 + ? trailingslashit($url) . user_trailingslashit($page, 'single_paged')
2161 + : add_query_arg('page', $page, $url);
2162 + }
2163 +
2164 + $comment_page = (int) get_query_var('cpage');
2165 +
2166 + if ($comment_page > 1) {
2167 + return get_comments_pagenum_link($comment_page);
2168 + }
2169 +
2170 + return $url;
2171 + }
2172 +
2173 + /**
1514 2174 * Build the canonical URL for non-singular contexts.
1515 2175 *
1516 2176 * Covers the blog home, post type / taxonomy / author / date archives.
1517 2177 * Search results and 404 pages get no canonical (they are noindexed).
@@ -1519,9 +2179,9 @@
1519 2179 * self-referential rather than pointing at page 1.
1520 2180 *
1521 2181 * @return string Canonical URL or '' when none applies
1522 2182 */
1523 - private function get_non_singular_canonical_url(): string {
2183 + public static function get_non_singular_canonical_url(): string {
1524 2184 if (is_404() || is_search()) {
1525 2185 return '';
1526 2186 }
1527 2187
@@ -1552,17 +2212,89 @@
1552 2212 return '';
1553 2213 }
1554 2214
1555 2215 // Point paginated archives at their own page, not page 1.
2216 + return self::with_pagination($canonical_url, (int) get_query_var('paged'));
2217 + }
2218 +
2219 + /**
2220 + * Append a page number to a URL the way WordPress does.
2221 + *
2222 + * Extracted so the archive canonical is not the only thing that knows how
2223 + * to build a paged URL: the schema graph derived its @id from the
2224 + * un-paginated link, so every page of an archive claimed the same node
2225 + * identity, and the singular canonical dropped the page entirely (#397).
2226 + *
2227 + * @since 2.0.1
2228 + *
2229 + * @param string $url Base URL.
2230 + * @param int $page Page number; 1 or less returns the URL unchanged.
2231 + * @return string
2232 + */
2233 + public static function with_pagination(string $url, int $page): string {
2234 + if ($page <= 1 || '' === $url) {
2235 + return $url;
2236 + }
2237 +
2238 + global $wp_rewrite;
2239 +
2240 + if ($wp_rewrite && $wp_rewrite->using_permalinks()) {
2241 + return trailingslashit($url) . user_trailingslashit(
2242 + $wp_rewrite->pagination_base . '/' . $page,
2243 + 'paged'
2244 + );
2245 + }
2246 +
2247 + return add_query_arg('paged', $page, $url);
2248 + }
2249 +
2250 + /**
2251 + * Strip a page number from a URL, whichever form it takes.
2252 + *
2253 + * The inverse of with_pagination(). Pretty permalinks carry the page as a
2254 + * /page/N/ path segment, plain permalinks as a `paged` query arg, and a
2255 + * regex over the path alone silently left the latter in place — so
2256 + * rel="prev" on page 2 pointed at page 2 (#397 review).
2257 + *
2258 + * @since 2.0.1
2259 + *
2260 + * @param string $url URL that may carry a page number.
2261 + * @return string URL for page 1.
2262 + */
2263 + public static function without_pagination(string $url): string {
2264 + if ('' === $url) {
2265 + return $url;
2266 + }
2267 +
2268 + $url = remove_query_arg('paged', $url);
2269 +
2270 + return (string) preg_replace(
2271 + '#/' . preg_quote(self::pagination_base(), '#') . '/\d+/?$#',
2272 + '/',
2273 + $url
2274 + );
2275 + }
2276 +
2277 + /**
2278 + * The page number of the current request, archive or multi-page post.
2279 + *
2280 + * `paged` counts archive pages; `page` counts the <!--nextpage--> parts of
2281 + * a single post. They are never both set.
2282 + *
2283 + * @since 2.0.1
2284 + *
2285 + * @return int Page number, 1 when this is the first page.
2286 + */
2287 + public static function current_page_number(): int {
1556 2288 $paged = (int) get_query_var('paged');
2289 +
1557 2290 if ($paged > 1) {
1558 - global $wp_rewrite;
1559 - $canonical_url = $wp_rewrite->using_permalinks()
1560 - ? trailingslashit($canonical_url) . user_trailingslashit($wp_rewrite->pagination_base . '/' . $paged, 'paged')
1561 - : add_query_arg('paged', $paged, $canonical_url);
2291 + return $paged;
1562 2292 }
1563 2293
1564 - return $canonical_url;
2294 + $page = (int) get_query_var('page');
2295 +
2296 + return $page > 1 ? $page : 1;
1565 2297 }
1566 2298
1567 2299
1568 2300 /**
@@ -1570,12 +2302,13 @@
1570 2302 *
1571 2303 * @return bool True if has ThinkRank metadata
1572 2304 */
1573 2305 private function has_thinkrank_metadata(): bool {
1574 - if (!is_singular()) {
1575 - return false;
1576 - }
1577 -
2306 + // Populated by initialize_current_context() for singular views and for
2307 + // term archives, and left empty everywhere else — so the emptiness
2308 + // check is the whole test. The `!is_singular()` early return this
2309 + // replaced is what made every stored term title and description inert:
2310 + // the entire title/description cascade hangs off this method (#386).
1578 2311 return !empty($this->current_metadata['title']) || !empty($this->current_metadata['description']);
1579 2312 }
1580 2313
1581 2314 /**
@@ -1718,9 +2451,11 @@
1718 2451 // would leave this path open (#363).
1719 2452 if (!empty($post->post_excerpt)) {
1720 2453 $placeholders['%excerpt%'] = $post->post_excerpt;
1721 2454 } elseif (!$this->is_content_password_protected($post->ID)) {
1722 - $placeholders['%excerpt%'] = wp_trim_words(wp_strip_all_tags($post->post_content), 25, '...');
2455 + $placeholders['%excerpt%'] = \ThinkRank\SEO\Pattern_Resolver::derive_excerpt(
2456 + \ThinkRank\SEO\Builder_Content::visible_content($post)
2457 + );
1723 2458 }
1724 2459 }
1725 2460
1726 2461 // Get author
@@ -1781,8 +2516,17 @@
1781 2516 $settings = $this->site_identity_manager->get_settings('site');
1782 2517
1783 2518 switch ($this->current_context) {
1784 2519 case 'homepage':
2520 + // detect_current_context() collapses the static posts page into
2521 + // 'homepage', so it rendered the front page's title template and
2522 + // the two pages shipped the same <title> — a duplicate title on
2523 + // the site's two most-linked URLs (#397 review). It is a page,
2524 + // and it has its own name, so it gets the page template.
2525 + if (self::is_static_posts_page()) {
2526 + return $settings['page_title'] ?? $settings['homepage_title'] ?? null;
2527 + }
2528 +
1785 2529 return $settings['homepage_title'] ?? null;
1786 2530 case 'post':
1787 2531 return $settings['post_title'] ?? null;
1788 2532 case 'page':
@@ -1813,12 +2557,18 @@
1813 2557 $settings = $this->site_identity_manager->get_settings('site');
1814 2558 $separator = $this->get_title_separator($settings['title_separator'] ?? 'pipe');
1815 2559
1816 2560 $placeholders = [
1817 - '%site_title%' => $settings['site_name'] ?? get_bloginfo('name'),
1818 - '%site_name%' => $settings['site_name'] ?? get_bloginfo('name'),
1819 - '%site_description%' => $settings['site_description'] ?? get_bloginfo('description'),
1820 - '%tagline%' => $settings['tagline'] ?? get_bloginfo('description'),
2561 + // first_non_empty(), not `??`: Site Identity persists these as ''
2562 + // rather than leaving them unset, and '' is not null — so the
2563 + // null-coalesce stopped dead on the empty string and the WordPress
2564 + // fallback was unreachable. A site with a tagline set in Settings →
2565 + // General rendered "%site_description%" as nothing (#398). This is
2566 + // the same reasoning first_non_empty()'s own docblock records.
2567 + '%site_title%' => $this->first_non_empty($settings['site_name'] ?? '', get_bloginfo('name')),
2568 + '%site_name%' => $this->first_non_empty($settings['site_name'] ?? '', get_bloginfo('name')),
2569 + '%site_description%' => $this->first_non_empty($settings['site_description'] ?? '', get_bloginfo('description')),
2570 + '%tagline%' => $this->first_non_empty($settings['tagline'] ?? '', get_bloginfo('description')),
1821 2571 '%separator%' => ' ' . $separator . ' ',
1822 2572 '%sep%' => ' ' . $separator . ' ',
1823 2573 '%date%' => gmdate('F Y'),
1824 2574 ];
@@ -1871,10 +2621,26 @@
1871 2621 $placeholders['%search_term%'] = get_search_query();
1872 2622 break;
1873 2623
1874 2624 case 'archive':
1875 - $placeholders['%archive_title%'] = get_the_archive_title();
2625 + // Stripped: get_the_archive_title() wraps its subject in a
2626 + // <span>, and this placeholder feeds the document <title> as
2627 + // well as og:title and twitter:title — a date archive rendered
2628 + // as "Month: <span>August 2026</span> | Site".
2629 + $placeholders['%archive_title%'] = self::archive_subject();
1876 2630 break;
2631 +
2632 + case 'homepage':
2633 + // The page template resolved for a static posts page needs the
2634 + // page's own name; without it %title%/%page_title% would render
2635 + // empty and collapse back to the site title.
2636 + if (self::is_static_posts_page()) {
2637 + $posts_page_title = get_the_title((int) get_option('page_for_posts'));
2638 + $placeholders['%title%'] = $posts_page_title;
2639 + $placeholders['%page_title%'] = $posts_page_title;
2640 + $placeholders['%post_title%'] = $posts_page_title;
2641 + }
2642 + break;
1877 2643 }
1878 2644
1879 2645 return $placeholders;
1880 2646 }
@@ -1879,8 +2645,19 @@
1879 2645 return $placeholders;
1880 2646 }
1881 2647
1882 2648 /**
2649 + * Whether this request is a static posts page rather than the front page.
2650 + *
2651 + * @since 2.0.1
2652 + *
2653 + * @return bool
2654 + */
2655 + private static function is_static_posts_page(): bool {
2656 + return is_home() && !is_front_page() && (int) get_option('page_for_posts') > 0;
2657 + }
2658 +
2659 + /**
1883 2660 * Process title template with placeholders
1884 2661 *
1885 2662 * @param string $template Template string
1886 2663 * @param array $placeholders Placeholder values
@@ -1991,11 +2768,17 @@
1991 2768 // gated body published its first ~25 words in the page head, and the
1992 2769 // same value is reused for og:description and twitter:description, so
1993 2770 // one unguarded read leaked through three tags (#363).
1994 2771 if (is_singular() && $this->current_post_id && !$this->is_content_password_protected()) {
1995 - $post_content = get_post_field('post_content', $this->current_post_id);
2772 + // Not the raw column: a Bricks page discards `post_content`, so
2773 + // whatever is still stored there is invisible — and this one value
2774 + // becomes the meta, og: and twitter: descriptions (#651).
2775 + $described = get_post($this->current_post_id);
2776 + $post_content = $described instanceof \WP_Post
2777 + ? \ThinkRank\SEO\Builder_Content::visible_content($described)
2778 + : get_post_field('post_content', $this->current_post_id);
1996 2779 if ($post_content) {
1997 - $excerpt = wp_trim_words(wp_strip_all_tags($post_content), 25, '...');
2780 + $excerpt = \ThinkRank\SEO\Pattern_Resolver::derive_excerpt((string) $post_content);
1998 2781 if (!empty($excerpt)) {
1999 2782 return $excerpt;
2000 2783 }
2001 2784 }
@@ -2039,11 +2822,13 @@
2039 2822 if ($description === '') {
2040 2823 return null;
2041 2824 }
2042 2825
2043 - if (strlen($description) > 160) {
2044 - $description = wp_trim_words($description, 25, '...');
2045 - }
2826 + // Measure and cut in CHARACTERS. strlen() counts bytes, so a Thai or
2827 + // CJK description tripped this limit at a third of its length, and
2828 + // wp_trim_words() then cut by a unit the locale chooses — 25 words in
2829 + // English, 25 characters in Thai (#687).
2830 + $description = \ThinkRank\Core\Seo_Text::trim_to_length($description);
2046 2831
2047 2832 return $description;
2048 2833 }
2049 2834
@@ -2090,11 +2875,13 @@
2090 2875 $description = preg_replace('/\s+/', ' ', $description);
2091 2876 $description = trim($description);
2092 2877
2093 2878 // Ensure description doesn't exceed recommended length (160 characters)
2094 - if (strlen($description) > 160) {
2095 - $description = wp_trim_words($description, 25, '...');
2096 - }
2879 + // Measure and cut in CHARACTERS. strlen() counts bytes, so a Thai or
2880 + // CJK description tripped this limit at a third of its length, and
2881 + // wp_trim_words() then cut by a unit the locale chooses — 25 words in
2882 + // English, 25 characters in Thai (#687).
2883 + $description = \ThinkRank\Core\Seo_Text::trim_to_length($description);
2097 2884
2098 2885 return $description;
2099 2886 }
2100 2887
@@ -2108,8 +2895,19 @@
2108 2895 public function output_site_schema_markup(): void {
2109 2896 $has_schema_manager_output = false;
2110 2897 $has_website_schema = false;
2111 2898
2899 + // The master switch on Essential SEO -> Schema Manager. Until #461 this
2900 + // was never read here, so turning schema off left every deployed entity
2901 + // on the page. Read it once and bail before touching the graph.
2902 + if ($this->schema_manager) {
2903 + $schema_settings = $this->schema_manager->get_settings('site', null);
2904 +
2905 + if (isset($schema_settings['enabled']) && !$schema_settings['enabled']) {
2906 + return;
2907 + }
2908 + }
2909 +
2112 2910 // PRIORITY 1: Always output site-wide schemas (Organization, Website, LocalBusiness, Person)
2113 2911 if ($this->schema_manager) {
2114 2912 $site_wide_schemas = $this->schema_manager->get_deployed_schemas('site', null);
2115 2913
@@ -2150,10 +2948,19 @@
2150 2948
2151 2949 $page_specific_schemas = $this->schema_manager->get_deployed_schemas($context_type, $context_id);
2152 2950
2153 2951 if (!empty($page_specific_schemas)) {
2154 - // Apply filter for Pro to allow multiple schemas
2155 - // In free version, it's limited to 1 schema if not filtered
2952 + // Every deployed schema is rendered, on every plan. How many a
2953 + // page carries is decided when schemas are activated in the
2954 + // editor, not trimmed here by plan (#673).
2955 +
2956 + /**
2957 + * Filter the page-specific schemas rendered on the current page.
2958 + *
2959 + * @param array $page_specific_schemas Deployed schemas keyed by schema type.
2960 + * @param string $context_type Context type (post, page, product, site).
2961 + * @param int $context_id Post ID.
2962 + */
2156 2963 $page_specific_schemas = apply_filters(
2157 2964 'thinkrank_page_schemas_to_render',
2158 2965 $page_specific_schemas,
2159 2966 $context_type,
@@ -2159,16 +2966,22 @@
2159 2966 $context_type,
2160 2967 $context_id
2161 2968 );
2162 2969
2163 - // If still multiple schemas and not Pro, limit to 1 (enforcing free limit)
2164 - $is_pro = \ThinkRank\Core\Plan_Config::is_pro();
2165 - if (!$is_pro && count($page_specific_schemas) > 2) {
2166 - $page_specific_schemas = array_slice($page_specific_schemas, 0, 2, true);
2167 - }
2970 + // A deployed node is a snapshot from Deploy time and outranks
2971 + // the automatic node, so page and article types would publish
2972 + // a frozen excerpt instead of the description the head
2973 + // resolves. Give them the live one, as the automatic node has.
2974 + $context_post = get_post($context_id);
2168 2975
2169 2976 foreach ($page_specific_schemas as $schema_type => $schema_info) {
2170 - Schema_Graph::instance()->add_primary($schema_info['data'], (string) $schema_type, 'schema_manager');
2977 + $node = $schema_info['data'];
2978 +
2979 + if ($this->global_seo_schema && $context_post instanceof \WP_Post) {
2980 + $node = $this->global_seo_schema->refresh_deployed_description($node, (string) $schema_type, $context_post);
2981 + }
2982 +
2983 + Schema_Graph::instance()->add_primary($node, (string) $schema_type, 'schema_manager');
2171 2984 }
2172 2985 $has_schema_manager_output = true;
2173 2986 }
2174 2987 }
@@ -2226,21 +3039,49 @@
2226 3039 'url' => home_url('/'),
2227 3040 ];
2228 3041
2229 3042 $description = !empty($settings['site_description']) ? $settings['site_description'] : get_bloginfo('description');
3043 + // The tagline is stored esc_html()'d by sanitize_option(), so a site
3044 + // called "Fish & Chips" published `&amp;` literally in its WebSite
3045 + // node; nothing decodes JSON-LD downstream.
3046 + $description = \ThinkRank\Core\Seo_Text::normalize_schema_text((string) $description);
2230 3047 if (!empty($description)) {
2231 3048 $schema['description'] = $description;
2232 3049 }
2233 3050
2234 - $schema['potentialAction'] = [
2235 - '@type' => 'SearchAction',
2236 - 'target' => [
2237 - '@type' => 'EntryPoint',
2238 - 'urlTemplate' => home_url('/?s={search_term_string}'),
2239 - ],
2240 - 'query-input' => 'required name=search_term_string',
2241 - ];
3051 + // Site Identity has accepted an alternate name since the setup wizard
3052 + // shipped, and the MCP ability describes it as "published as schema
3053 + // alternateName" — but no producer ever read it, so the promise was
3054 + // false and every imported Yoast/Rank Math value sat unused (#692).
3055 + $alternate_name = \ThinkRank\SEO\Site_Identity_Manager::alternate_name_for_schema($settings['alternate_name'] ?? null);
3056 + if (null !== $alternate_name) {
3057 + $schema['alternateName'] = $alternate_name;
3058 + }
2242 3059
3060 + // The sitelinks searchbox switch was honoured only for a deployed
3061 + // WebSite row; this live fallback added potentialAction unconditionally,
3062 + // so website_enable_search = 0 still shipped the SearchAction (#688).
3063 + // Absent means not configured, which stays enabled.
3064 + $search_enabled = true;
3065 + if ($this->schema_manager) {
3066 + $schema_settings = $this->schema_manager->get_settings('site', null);
3067 +
3068 + if (array_key_exists('website_enable_search', $schema_settings)) {
3069 + $search_enabled = !empty($schema_settings['website_enable_search']);
3070 + }
3071 + }
3072 +
3073 + if ($search_enabled) {
3074 + $schema['potentialAction'] = [
3075 + '@type' => 'SearchAction',
3076 + 'target' => [
3077 + '@type' => 'EntryPoint',
3078 + 'urlTemplate' => home_url('/?s={search_term_string}'),
3079 + ],
3080 + 'query-input' => 'required name=search_term_string',
3081 + ];
3082 + }
3083 +
2243 3084 return $schema;
2244 3085 }
2245 3086
2246 3087 /**
@@ -2437,8 +3278,15 @@
2437 3278 if (!$this->site_identity_data || !$this->site_identity_data['enabled']) {
2438 3279 return;
2439 3280 }
2440 3281
3282 + // A breadcrumb trail for a URL that does not exist, or for a search
3283 + // results page, describes nothing — and the plugin already emits no
3284 + // canonical on either (#471).
3285 + if (is_404() || is_search()) {
3286 + return;
3287 + }
3288 +
2441 3289 $settings = $this->site_identity_manager->get_settings('site');
2442 3290
2443 3291 // Only output if breadcrumbs are enabled
2444 3292 if (empty($settings['breadcrumbs_enabled'])) {
@@ -2444,8 +3292,22 @@
2444 3292 if (empty($settings['breadcrumbs_enabled'])) {
2445 3293 return;
2446 3294 }
2447 3295
3296 + // Schema Manager's own breadcrumb switch. Only Site Identity's
3297 + // breadcrumbs_enabled was consulted here, so enable_breadcrumbs_schema
3298 + // = 0 removed a deployed BreadcrumbList row and left this live one
3299 + // emitting the node anyway (#688). Absent means not configured, which
3300 + // stays enabled.
3301 + if ($this->schema_manager) {
3302 + $schema_settings = $this->schema_manager->get_settings('site', null);
3303 +
3304 + if (array_key_exists('enable_breadcrumbs_schema', $schema_settings)
3305 + && empty($schema_settings['enable_breadcrumbs_schema'])) {
3306 + return;
3307 + }
3308 + }
3309 +
2448 3310 $breadcrumbs = $this->generate_breadcrumbs($settings);
2449 3311
2450 3312 if (!empty($breadcrumbs['schema'])) {
2451 3313 Schema_Graph::instance()->add_supporting($breadcrumbs['schema'], 'BreadcrumbList');
@@ -2470,25 +3332,34 @@
2470 3332 *
2471 3333 * @return void
2472 3334 */
2473 3335 public function output_closing_comment(): void {
2474 - // Only output if we've output any SEO content
2475 - static $header_output = false;
2476 - if ($header_output || $this->has_seo_output()) {
3336 + // Close only what was actually opened. has_seo_output() is true on
3337 + // nearly every page, so testing it here printed a closing comment with
3338 + // no matching opener whenever the meta description was empty (search
3339 + // results, author archives without a description).
3340 + if (self::$opening_comment_output) {
2477 3341 echo "<!-- /ThinkRank SEO -->\n";
2478 3342 }
2479 3343 }
2480 3344
2481 3345 /**
2482 - * Check if any SEO content has been output
3346 + * Print the opening ThinkRank comment, once per request.
2483 3347 *
2484 - * @return bool True if SEO content was output
3348 + * Public and static so Author_Archives_Manager — which prints its own meta
3349 + * description on wp_head at priority 5 — opens the block through the same
3350 + * flag the closing comment reads.
3351 + *
3352 + * @since 2.0.1
3353 + * @return void
2485 3354 */
2486 - private function has_seo_output(): bool {
2487 - // Check if we have meta description or any other SEO data
2488 - return !empty($this->get_meta_description()) ||
2489 - $this->has_thinkrank_metadata() ||
2490 - ($this->site_identity_data && $this->site_identity_data['enabled']);
3355 + public static function note_opening_comment(): void {
3356 + if (self::$opening_comment_output) {
3357 + return;
3358 + }
3359 +
3360 + echo "<!-- Search Engine Optimization by ThinkRank - https://thinkrank.ai/ -->\n";
3361 + self::$opening_comment_output = true;
2491 3362 }
2492 3363
2493 3364 /**
2494 3365 * Display breadcrumbs HTML
@@ -2691,8 +3562,102 @@
2691 3562 * @since 1.32.0
2692 3563 *
2693 3564 * @return void
2694 3565 */
3566 + /**
3567 + * Serve a ThinkRank sitemap document for this request, when it is one.
3568 + *
3569 + * Only acts in dynamic delivery mode. In static mode a real file exists and
3570 + * the web server returns it without WordPress ever loading, so answering
3571 + * here as well would mean two sources for the same bytes.
3572 + *
3573 + * @since 2.9.0
3574 + *
3575 + * @return void
3576 + */
3577 + public function maybe_serve_sitemap(): void {
3578 + $filename = $this->requested_sitemap_filename();
3579 + if ('' === $filename) {
3580 + return;
3581 + }
3582 +
3583 + try {
3584 + // Read-only instance: passing false keeps it from registering a
3585 + // second copy of the auto-generation hooks.
3586 + $generator = new \ThinkRank\SEO\Sitemap_Generator(false);
3587 + $settings = $generator->get_settings('site');
3588 +
3589 + if (empty($settings['enabled'])) {
3590 + return;
3591 + }
3592 +
3593 + if ('dynamic' !== $generator->resolve_delivery_mode($settings)) {
3594 + return;
3595 + }
3596 +
3597 + if (!$generator->publishes_document_name($filename, $settings)) {
3598 + return;
3599 + }
3600 +
3601 + $xml = $generator->render_document($filename, $settings);
3602 + } catch (\Throwable $e) {
3603 + // A failed render must not replace the sitemap with a fatal. Leave
3604 + // the request alone so WordPress answers as it otherwise would.
3605 + return;
3606 + }
3607 +
3608 + if (!is_string($xml) || '' === trim($xml)) {
3609 + return;
3610 + }
3611 +
3612 + status_header(200);
3613 + header('Content-Type: application/xml; charset=UTF-8');
3614 + header('X-Robots-Tag: noindex, follow', true);
3615 +
3616 + // Built XML, escaped by the builders as they assemble it; escaping the
3617 + // document here would corrupt it.
3618 + echo $xml; // phpcs:ignore WordPress.Security.EscapeOutput.OutputNotEscaped
3619 + exit;
3620 + }
3621 +
3622 + /**
3623 + * The sitemap file name this request is asking for, if it looks like one.
3624 + *
3625 + * Deliberately a cheap shape test. Whether the site actually publishes the
3626 + * name is settled by the caller against the generator, so that a request
3627 + * for someone else's sitemap is never answered here.
3628 + *
3629 + * @since 2.9.0
3630 + *
3631 + * @return string File name, or '' when this is not a sitemap request.
3632 + */
3633 + private function requested_sitemap_filename(): string {
3634 + if (empty($_SERVER['REQUEST_URI'])) {
3635 + return '';
3636 + }
3637 +
3638 + $path = wp_parse_url(sanitize_text_field(wp_unslash($_SERVER['REQUEST_URI'])), PHP_URL_PATH);
3639 + if (!is_string($path) || '' === $path) {
3640 + return '';
3641 + }
3642 +
3643 + // Strip the install's home path so subdirectory installs match too.
3644 + $home_path = (string) wp_parse_url(home_url('/'), PHP_URL_PATH);
3645 + if ('' !== $home_path && '/' !== $home_path && 0 === strpos($path, $home_path)) {
3646 + $path = substr($path, strlen($home_path));
3647 + }
3648 +
3649 + $candidate = strtolower(trim($path, '/'));
3650 +
3651 + // One path segment ending in .xml. Anything nested is not a file we
3652 + // publish to the web root.
3653 + if ('' === $candidate || strpos($candidate, '/') !== false) {
3654 + return '';
3655 + }
3656 +
3657 + return substr($candidate, -4) === '.xml' ? $candidate : '';
3658 + }
3659 +
2695 3660 public function maybe_serve_llms_txt(): void {
2696 3661 if (!$this->is_llms_txt_request()) {
2697 3662 return;
2698 3663 }
@@ -2893,11 +3858,22 @@
2893 3858 // second copy of the save_post/term auto-generation hooks.
2894 3859 $generator = new \ThinkRank\SEO\Sitemap_Generator(false);
2895 3860 $settings = $generator->get_settings('site');
2896 3861
3862 + // "Can ThinkRank actually answer its sitemap URL right now?" In
3863 + // static mode that means the file is on disk; in dynamic mode
3864 + // maybe_serve_sitemap() answers it, so there is nothing to look
3865 + // for. Keeping the file test as the only answer would have left
3866 + // core's sitemap in place on every dynamic site, which is the
3867 + // crawl conflict this suppression exists to prevent (#752).
3868 + // The #346 behaviour is unchanged: a static site with nothing
3869 + // published still falls through to core rather than 404ing.
3870 + $can_serve = 'dynamic' === $generator->resolve_delivery_mode($settings)
3871 + || $generator->primary_sitemap_file_exists($settings);
3872 +
2897 3873 $this->thinkrank_sitemap_enabled = !empty($settings['enabled'])
2898 3874 && !$this->publishes_at_core_sitemap_url($settings)
2899 - && $generator->primary_sitemap_file_exists($settings);
3875 + && $can_serve;
2900 3876
2901 3877 if ($this->thinkrank_sitemap_enabled) {
2902 3878 $this->thinkrank_sitemap_url = $generator->get_primary_sitemap_url($settings);
2903 3879 }
@@ -2987,15 +3963,17 @@
2987 3963 if (empty($settings['enabled'])) {
2988 3964 return (string) $url;
2989 3965 }
2990 3966
3967 + $size = (int) $size;
3968 +
2991 3969 // Apple touch icon has its own dedicated setting
2992 - if ((int) $size === 180 && !empty($settings['apple_touch_icon_url'])) {
2993 - return esc_url($settings['apple_touch_icon_url']);
3970 + if ($size === 180 && !empty($settings['apple_touch_icon_url'])) {
3971 + return $this->resolve_icon_url((string) $settings['apple_touch_icon_url'], $size);
2994 3972 }
2995 3973
2996 3974 if (!empty($settings['favicon_url'])) {
2997 - return esc_url($settings['favicon_url']);
3975 + return $this->resolve_icon_url((string) $settings['favicon_url'], $size);
2998 3976 }
2999 3977
3000 3978 return (string) $url;
3001 3979 }
@@ -3000,8 +3978,178 @@
3000 3978 return (string) $url;
3001 3979 }
3002 3980
3003 3981 /**
3982 + * Whether breadcrumb labels should prefer the SEO title.
3983 + *
3984 + * Off unless the site turns it on, so updating the plugin never rewrites an
3985 + * existing trail.
3986 + *
3987 + * @since 2.3.1
3988 + *
3989 + * @param array $settings Breadcrumb settings.
3990 + * @return bool
3991 + */
3992 + private function breadcrumbs_use_seo_title(array $settings): bool {
3993 + return !empty($settings['breadcrumb_use_seo_title']);
3994 + }
3995 +
3996 + /**
3997 + * Label for a post in the breadcrumb trail.
3998 + *
3999 + * With the toggle on, the post's own SEO title wins — the same
4000 + * `_thinkrank_seo_title` value (variable tags resolved) the document title
4001 + * uses — so the trail under a search snippet reads the same as the snippet
4002 + * itself. Anything empty falls back to the raw post title; the global title
4003 + * pattern is deliberately NOT part of the chain, since resolving it would
4004 + * append the site name to every crumb.
4005 + *
4006 + * @since 2.3.1
4007 + *
4008 + * @param int $post_id Post ID.
4009 + * @param array $settings Breadcrumb settings.
4010 + * @return string Breadcrumb label.
4011 + */
4012 + private function get_breadcrumb_post_title(int $post_id, array $settings): string {
4013 + $title = (string) get_the_title($post_id);
4014 +
4015 + if (!$this->breadcrumbs_use_seo_title($settings)) {
4016 + return $title;
4017 + }
4018 +
4019 + $seo_title = trim((string) get_post_meta($post_id, '_thinkrank_seo_title', true));
4020 +
4021 + if ('' === $seo_title) {
4022 + return $title;
4023 + }
4024 +
4025 + $resolved = trim(\ThinkRank\SEO\Pattern_Resolver::resolve_value($seo_title, $post_id));
4026 +
4027 + return '' !== $resolved ? $resolved : $title;
4028 + }
4029 +
4030 + /**
4031 + * Label for a term in the breadcrumb trail.
4032 + *
4033 + * Term counterpart to {@see self::get_breadcrumb_post_title()}, resolving
4034 + * the term's `_thinkrank_seo_title` against its own values.
4035 + *
4036 + * @since 2.3.1
4037 + *
4038 + * @param object $term Term object.
4039 + * @param array $settings Breadcrumb settings.
4040 + * @return string Breadcrumb label.
4041 + */
4042 + private function get_breadcrumb_term_title($term, array $settings): string {
4043 + $name = (string) ($term->name ?? '');
4044 +
4045 + if (!$this->breadcrumbs_use_seo_title($settings) || empty($term->term_id)) {
4046 + return $name;
4047 + }
4048 +
4049 + $seo_title = trim((string) get_term_meta((int) $term->term_id, '_thinkrank_seo_title', true));
4050 +
4051 + if ('' === $seo_title) {
4052 + return $name;
4053 + }
4054 +
4055 + $resolved = trim(\ThinkRank\SEO\Pattern_Resolver::resolve_term_value($seo_title, (int) $term->term_id));
4056 +
4057 + return '' !== $resolved ? $resolved : $name;
4058 + }
4059 +
4060 + /**
4061 + * Resolve a configured icon URL to the derivative that fits $size.
4062 + *
4063 + * wp_site_icon() calls get_site_icon_url() four times — 32, 192, 180 and
4064 + * 270 — and pairs the first two with a hardcoded sizes="" attribute. This
4065 + * filter used to answer all four with the same configured URL, so one
4066 + * upload was declared as every size at once: a 1536x1536 original served
4067 + * to paint a 32px tab icon, under a sizes="32x32" label that was simply
4068 + * untrue (#571).
4069 + *
4070 + * Resolution mirrors core's own get_site_icon_url(), including the
4071 + * >= 512 -> 'full' branch, so ThinkRank's override and the core pipeline
4072 + * pick the same file for the same request.
4073 + *
4074 + * An unresolvable URL (one hosted off-site) is returned unchanged. Nothing
4075 + * is knowable about its dimensions, and suppressing it instead would leave
4076 + * the page with no rel="icon" at all — a worse outcome than an approximate
4077 + * size hint.
4078 + *
4079 + * @param string $configured Configured icon URL.
4080 + * @param int $size Icon size core is asking for.
4081 + * @return string Icon URL for that size.
4082 + */
4083 + private function resolve_icon_url(string $configured, int $size): string {
4084 + $cache_key = md5($configured) . ':' . $size;
4085 + $cached = $this->icon_urls();
4086 +
4087 + if (isset($cached[$cache_key])) {
4088 + return $cached[$cache_key];
4089 + }
4090 +
4091 + $attachment_id = \ThinkRank\SEO\Site_Identity_Manager::icon_attachment_id($configured);
4092 +
4093 + if (!$attachment_id) {
4094 + $resolved = esc_url($configured);
4095 + } else {
4096 + // Mirrors core: at 512 and above the original is what is wanted, and
4097 + // asking for an intermediate size that large would only fall back to it.
4098 + $size_data = $size >= 512 ? 'full' : [$size, $size];
4099 + $url = wp_get_attachment_image_url($attachment_id, $size_data);
4100 + $resolved = $url ? esc_url($url) : esc_url($configured);
4101 + }
4102 +
4103 + $this->icon_urls[$cache_key] = $resolved;
4104 +
4105 + if (!$this->icon_urls_dirty) {
4106 + $this->icon_urls_dirty = true;
4107 + // Written once, after the response is assembled, rather than once
4108 + // per size: wp_site_icon() resolves four in a row.
4109 + add_action('shutdown', [$this, 'persist_icon_urls'], 5);
4110 + }
4111 +
4112 + return $resolved;
4113 + }
4114 +
4115 + /**
4116 + * The resolved-icon-URL map, loaded from its transient on first use.
4117 + *
4118 + * @return array<string, string>
4119 + */
4120 + private function icon_urls(): array {
4121 + if ($this->icon_urls === null) {
4122 + $stored = get_transient(\ThinkRank\SEO\Site_Identity_Manager::ICON_URL_TRANSIENT);
4123 + $this->icon_urls = is_array($stored) ? $stored : [];
4124 + }
4125 +
4126 + return $this->icon_urls;
4127 + }
4128 +
4129 + /**
4130 + * Persist newly resolved icon URLs.
4131 + *
4132 + * Public because it runs on `shutdown`. Invalidated wholesale whenever the
4133 + * site identity settings are saved, which is the only moment the icon
4134 + * choice — or the derivatives behind it — can change.
4135 + *
4136 + * @return void
4137 + */
4138 + public function persist_icon_urls(): void {
4139 + if (!$this->icon_urls_dirty || !is_array($this->icon_urls)) {
4140 + return;
4141 + }
4142 +
4143 + $this->icon_urls_dirty = false;
4144 + set_transient(
4145 + \ThinkRank\SEO\Site_Identity_Manager::ICON_URL_TRANSIENT,
4146 + $this->icon_urls,
4147 + DAY_IN_SECONDS
4148 + );
4149 + }
4150 +
4151 + /**
3004 4152 * Get breadcrumb items for current page
3005 4153 *
3006 4154 * @param array $settings Breadcrumb settings
3007 4155 * @return array Breadcrumb items
@@ -3029,9 +4177,9 @@
3029 4177 $categories = get_the_category($current_post_id);
3030 4178 if (!empty($categories)) {
3031 4179 $category = $categories[0];
3032 4180 $items[] = [
3033 - 'title' => $category->name,
4181 + 'title' => $this->get_breadcrumb_term_title($category, $settings),
3034 4182 'url' => get_category_link($category->term_id),
3035 4183 'position' => $position++
3036 4184 ];
3037 4185 }
@@ -3036,12 +4184,18 @@
3036 4184 ];
3037 4185 }
3038 4186 }
3039 4187
3040 - // Add current post
3041 - if (empty($settings['show_current_page']) || $settings['show_current_page']) {
4188 + // Add current post. `empty($x) || $x` is true for every possible
4189 + // value — an unset key, false, 0, '' and any truthy value alike —
4190 + // so the setting had no effect on the rendered breadcrumb or on
4191 + // the BreadcrumbList JSON-LD, while the admin preview honoured it
4192 + // and disagreed with live output (#398). Site_Identity_Manager
4193 + // already had the correct form: default to on, respect an
4194 + // explicit off.
4195 + if ($settings['show_current_page'] ?? true) {
3042 4196 $items[] = [
3043 - 'title' => get_the_title($current_post_id),
4197 + 'title' => $this->get_breadcrumb_post_title($current_post_id, $settings),
3044 4198 'url' => get_permalink($current_post_id),
3045 4199 'position' => $position,
3046 4200 'current' => true
3047 4201 ];
@@ -3058,9 +4212,9 @@
3058 4212 while ($parent_id) {
3059 4213 $parent = get_post($parent_id);
3060 4214 if ($parent) {
3061 4215 $parents[] = [
3062 - 'title' => get_the_title($parent->ID),
4216 + 'title' => $this->get_breadcrumb_post_title($parent->ID, $settings),
3063 4217 'url' => get_permalink($parent->ID),
3064 4218 'position' => 0 // Will be set later
3065 4219 ];
3066 4220 $parent_id = $parent->post_parent;
@@ -3078,11 +4232,11 @@
3078 4232 $items[] = $parent;
3079 4233 }
3080 4234
3081 4235 // Add current page
3082 - if (empty($settings['show_current_page']) || $settings['show_current_page']) {
4236 + if ($settings['show_current_page'] ?? true) {
3083 4237 $items[] = [
3084 - 'title' => get_the_title($current_post_id),
4238 + 'title' => $this->get_breadcrumb_post_title($current_post_id, $settings),
3085 4239 'url' => get_permalink($current_post_id),
3086 4240 'position' => $position,
3087 4241 'current' => true
3088 4242 ];
@@ -3098,9 +4252,9 @@
3098 4252 while ($parent_id) {
3099 4253 $parent = get_category($parent_id);
3100 4254 if ($parent && !is_wp_error($parent)) {
3101 4255 $parents[] = [
3102 - 'title' => $parent->name,
4256 + 'title' => $this->get_breadcrumb_term_title($parent, $settings),
3103 4257 'url' => get_category_link($parent->term_id),
3104 4258 'position' => 0 // Will be set later
3105 4259 ];
3106 4260 $parent_id = $parent->parent;
@@ -3118,11 +4272,11 @@
3118 4272 $items[] = $parent;
3119 4273 }
3120 4274
3121 4275 // Add current category
3122 - if (empty($settings['show_current_page']) || $settings['show_current_page']) {
4276 + if ($settings['show_current_page'] ?? true) {
3123 4277 $items[] = [
3124 - 'title' => $category->name,
4278 + 'title' => $this->get_breadcrumb_term_title($category, $settings),
3125 4279 'url' => get_category_link($category->term_id),
3126 4280 'position' => $position,
3127 4281 'current' => true
3128 4282 ];