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ThinkRank AI SEO – AI SEO Plugin for WordPress: Schema, XML Sitemaps, Meta Tags, Search Console & Local SEO / 2.9.0
ThinkRank AI SEO – AI SEO Plugin for WordPress: Schema, XML Sitemaps, Meta Tags, Search Console & Local SEO v2.9.0
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← All changes | includes/seo/class-site-identity-manager.php +844 -40 2.0.0 → 2.9.0 View file →
@@ -15,8 +15,13 @@
15 15 declare(strict_types=1);
16 16
17 17 namespace ThinkRank\SEO;
18 18
19 +// Prevent direct access
20 +if (!defined('ABSPATH')) {
21 + exit;
22 +}
23 +
19 24 // Ensure dependencies are loaded
20 25 if (!class_exists('ThinkRank\\SEO\\Abstract_SEO_Manager')) {
21 26 require_once THINKRANK_PLUGIN_DIR . 'includes/seo/class-abstract-seo-manager.php';
22 27 }
@@ -35,8 +40,36 @@
35 40 */
36 41 class Site_Identity_Manager extends Abstract_SEO_Manager {
37 42
38 43 /**
44 + * The per-context title formats as ThinkRank ships them.
45 + *
46 + * These are not in get_default_settings(): the admin screen seeds them on
47 + * first save, so on a real install they are stored values, indistinguishable
48 + * from a template the user typed. The migration needs to tell those two
49 + * apart — it may overwrite a shipped default with an imported template, and
50 + * must never overwrite a choice the user made — so this is the record of
51 + * what "untouched" looks like.
52 + *
53 + * Keep in step with getDefaultSettings() in
54 + * src/admin/components/essential-seo/SiteIdentityTab.js. SiteIdentityTitleFormatDefaultsTest
55 + * fails when the two drift.
56 + *
57 + * @since 2.8.0
58 + * @var array<string, string>
59 + */
60 + public const TITLE_FORMAT_DEFAULTS = [
61 + 'homepage_title' => '%site_title% %sep% %site_description%',
62 + 'post_title' => '%post_title% %sep% %site_title%',
63 + 'page_title' => '%page_title% %sep% %site_title%',
64 + 'category_title' => '%category_title% %sep% %site_title%',
65 + 'tag_title' => '%tag_title% %sep% %site_title%',
66 + 'author_title' => '%author_name% %sep% %site_title%',
67 + 'search_title' => 'Search Results for "%search_term%" %sep% %site_title%',
68 + 'archive_title' => '%archive_title% %sep% %site_title%',
69 + ];
70 +
71 + /**
39 72 * WordPress filesystem instance
40 73 *
41 74 * @since 1.0.0
42 75 * @var \WP_Filesystem_Base|null
@@ -240,13 +273,358 @@
240 273 * Constructor
241 274 *
242 275 * @since 1.0.0
243 276 */
277 + /**
278 + * The square derivatives wp_site_icon() asks for.
279 + *
280 + * Core generates these only through its own Site Icon crop flow, so an
281 + * image chosen as a ThinkRank favicon straight from the media library has
282 + * none of them and every sizes="" declaration is a near miss (#571).
283 + *
284 + * @since 2.3.1
285 + * @var int[]
286 + */
287 + public const ICON_SIZES = [32, 180, 192, 270];
288 +
289 + /**
290 + * Transient holding resolved icon URLs, keyed by configured URL and size.
291 + *
292 + * The site-icon filter runs in wp_head on every FRONT-END request, and
293 + * resolving a URL to its attachment costs an uncached postmeta query. The
294 + * mapping only changes when the icon setting does, so it is cached here and
295 + * dropped on save.
296 + *
297 + * @since 2.3.1
298 + * @var string
299 + */
300 + public const ICON_URL_TRANSIENT = 'thinkrank_site_icon_urls';
301 +
302 + /**
303 + * Marker for the one-time derivative backfill on existing installs.
304 + *
305 + * @since 2.3.1
306 + * @var string
307 + */
308 + public const ICON_BACKFILL_OPTION = 'thinkrank_site_icon_sizes_backfilled';
309 +
310 + /**
311 + * Whether the icon-derivative listener has been registered this request.
312 + *
313 + * Static because `thinkrank_seo_settings_saved` is a global hook — one
314 + * listener serves every instance, and this class is constructed on the
315 + * front end as well as in admin.
316 + *
317 + * @since 2.3.1
318 + * @var bool
319 + */
320 + private static bool $icon_sizes_listener_registered = false;
321 +
244 322 public function __construct() {
245 323 parent::__construct('site_identity');
324 +
325 + if (!self::$icon_sizes_listener_registered) {
326 + self::$icon_sizes_listener_registered = true;
327 + add_action('thinkrank_seo_settings_saved', [$this, 'generate_icon_sizes_on_save'], 10, 2);
328 + // Admin only: resizing is not front-end work, and admin traffic is
329 + // enough to run a one-time backfill promptly.
330 + add_action('admin_init', [self::class, 'maybe_backfill_icon_sizes']);
331 + }
246 332 }
247 333
248 334 /**
335 + * Save settings, then refresh what a new canonical scheme invalidates.
336 + *
337 + * The static sitemap files are written with the scheme in force when they
338 + * were built, and nothing else rebuilds them until a post or term changes.
339 + * So a change of scheme left every `<loc>` on the old one while canonical
340 + * and og:url had already moved (#736). Every writer (the settings route,
341 + * the robots route, the MCP abilities, an import) lands here.
342 + *
343 + * @since 2.7.0
344 + *
345 + * @param string $context_type Context type.
346 + * @param int|null $context_id Context ID.
347 + * @param array $settings Settings to save.
348 + * @return bool
349 + */
350 + public function save_settings(string $context_type, ?int $context_id, array $settings): bool {
351 + if (!self::touches_canonical_scheme($context_type, $context_id, $settings)) {
352 + return parent::save_settings($context_type, $context_id, $settings);
353 + }
354 +
355 + $before = Url_Scheme::preference();
356 + $saved = parent::save_settings($context_type, $context_id, $settings);
357 +
358 + if ($saved) {
359 + $this->on_canonical_scheme_saved($before);
360 + }
361 +
362 + return $saved;
363 + }
364 +
365 + /**
366 + * Whether a save can change the site-wide canonical scheme.
367 + *
368 + * @since 2.7.0
369 + *
370 + * @param string $context_type Context type.
371 + * @param int|null $context_id Context ID.
372 + * @param array $settings Settings being saved.
373 + * @return bool
374 + */
375 + public static function touches_canonical_scheme(string $context_type, ?int $context_id, array $settings): bool {
376 + return 'site' === sanitize_key($context_type)
377 + && empty($context_id)
378 + && array_key_exists('canonical_scheme', $settings);
379 + }
380 +
381 + /**
382 + * Rebuild the static sitemaps when the effective scheme changed.
383 + *
384 + * Compares the effective preference, filter included, so a site whose
385 + * scheme is pinned by `thinkrank_canonical_scheme` does not rebuild on a
386 + * stored value that changes nothing it publishes.
387 + *
388 + * @since 2.7.0
389 + *
390 + * @param string $before Effective scheme before the save.
391 + * @return void
392 + */
393 + protected function on_canonical_scheme_saved(string $before): void {
394 + // The preference is cached for the request; the save just changed it.
395 + Url_Scheme::reset();
396 +
397 + if (Url_Scheme::preference() === $before) {
398 + return;
399 + }
400 +
401 + $this->schedule_sitemap_rebuild();
402 + }
403 +
404 + /**
405 + * Queue a settings-driven sitemap rebuild.
406 + *
407 + * Debounced and run after the response, like any other settings change
408 + * that alters what the sitemap publishes.
409 + *
410 + * @since 2.7.0
411 + * @return void
412 + */
413 + protected function schedule_sitemap_rebuild(): void {
414 + (new Sitemap_Generator(false))->schedule_regeneration();
415 + }
416 +
417 + /**
418 + * Build the icon derivatives for a newly chosen favicon.
419 + *
420 + * Runs on save, which is the only moment the choice changes and the only
421 + * place image work belongs — resolving a size on the front end must stay a
422 + * lookup. Failure is silent by design: a missing derivative degrades to the
423 + * next best file, so a site whose host cannot resize still renders an icon.
424 + *
425 + * @since 2.3.1
426 + *
427 + * @param string $manager_type Settings category that was saved.
428 + * @param array $settings The settings that were written.
429 + * @return void
430 + */
431 + public function generate_icon_sizes_on_save(string $manager_type, array $settings): void {
432 + if ('site_identity' !== $manager_type) {
433 + return;
434 + }
435 +
436 + // The choice, or the derivatives behind it, may have just changed.
437 + delete_transient(self::ICON_URL_TRANSIENT);
438 +
439 + foreach (['favicon_url', 'apple_touch_icon_url'] as $key) {
440 + if (empty($settings[$key]) || !is_string($settings[$key])) {
441 + continue;
442 + }
443 +
444 + $attachment_id = self::icon_attachment_id($settings[$key]);
445 +
446 + if ($attachment_id) {
447 + self::ensure_icon_sizes($attachment_id);
448 + }
449 + }
450 +
451 + // Dropped again after the resizes finish. Resizing is not instant, and a
452 + // front-end request arriving mid-generation would otherwise repopulate
453 + // the transient with the pre-derivative URLs and pin them for the full
454 + // TTL — leaving the sizes= declarations untrue until the next save.
455 + delete_transient(self::ICON_URL_TRANSIENT);
456 + }
457 +
458 + /**
459 + * Build the derivatives for a site that configured its icons before this
460 + * existed.
461 + *
462 + * generate_icon_sizes_on_save() only fires on a settings write, so every
463 + * site with an icon already chosen would keep serving whatever
464 + * wp_get_attachment_image_url() could find — in practice the 150x150
465 + * thumbnail behind a sizes="32x32" declaration — until someone happened to
466 + * re-save Site Identity. That is the bug this is meant to fix, so the
467 + * derivatives are built once on upgrade instead of waiting for a save.
468 + *
469 + * Guarded by its own option rather than the plugin version so it runs once
470 + * and stays cheap: the check is a single autoloaded read on requests after
471 + * the first.
472 + *
473 + * @since 2.3.1
474 + *
475 + * @return void
476 + */
477 + public static function maybe_backfill_icon_sizes(): void {
478 + if (get_option(self::ICON_BACKFILL_OPTION)) {
479 + return;
480 + }
481 +
482 + // Written before the work, not after: a host that cannot resize must
483 + // not retry on every admin request forever.
484 + update_option(self::ICON_BACKFILL_OPTION, time(), true);
485 +
486 + $settings = (new self())->get_settings('site');
487 +
488 + if (!is_array($settings)) {
489 + return;
490 + }
491 +
492 + foreach (['favicon_url', 'apple_touch_icon_url'] as $key) {
493 + if (empty($settings[$key]) || !is_string($settings[$key])) {
494 + continue;
495 + }
496 +
497 + $attachment_id = self::icon_attachment_id($settings[$key]);
498 +
499 + if ($attachment_id) {
500 + self::ensure_icon_sizes($attachment_id);
501 + }
502 + }
503 +
504 + delete_transient(self::ICON_URL_TRANSIENT);
505 + }
506 +
507 + /**
508 + * Attachment ID behind a configured icon URL, or 0 when it is not ours.
509 + *
510 + * attachment_url_to_postid() matches _wp_attached_file, which holds the
511 + * ORIGINAL upload path, so the URL of a generated derivative
512 + * (`logo-512.png`) returns 0 — and that is exactly what the media picker
513 + * hands back when the user chooses a size. Strip the dimension suffix and
514 + * try the original once.
515 + *
516 + * Shared with SEO_Manager's site-icon filter so both sides of the feature
517 + * agree on which attachment a configured URL means.
518 + *
519 + * @since 2.3.1
520 + *
521 + * @param string $url Configured icon URL.
522 + * @return int Attachment ID, or 0.
523 + */
524 + public static function icon_attachment_id(string $url): int {
525 + $attachment_id = (int) attachment_url_to_postid($url);
526 +
527 + if ($attachment_id) {
528 + return $attachment_id;
529 + }
530 +
531 + $original = preg_replace('/-\d+x\d+(?=\.[a-zA-Z0-9]+$)/', '', $url);
532 +
533 + if (is_string($original) && $original !== $url) {
534 + return (int) attachment_url_to_postid($original);
535 + }
536 +
537 + return 0;
538 + }
539 +
540 + /**
541 + * Which ICON_SIZES derivatives this attachment still needs.
542 + *
543 + * Split out from the generation so the decision can be asserted on its
544 + * own: whether a size is skipped because it already exists or because it
545 + * would upscale is invisible once both answers are "nothing was built".
546 + *
547 + * A source is measured by its SHORTER edge — a 400x40 banner cannot yield
548 + * a true 192x192 — and anything reporting no dimensions at all (SVGs) is
549 + * left alone.
550 + *
551 + * @since 2.3.1
552 + *
553 + * @param array $meta Attachment metadata.
554 + * @return array<string, array{width: int, height: int, crop: bool}> Sizes to build.
555 + */
556 + public static function missing_icon_sizes(array $meta): array {
557 + $source = min((int) ($meta['width'] ?? 0), (int) ($meta['height'] ?? 0));
558 +
559 + if ($source < 1) {
560 + return [];
561 + }
562 +
563 + $wanted = [];
564 + foreach (self::ICON_SIZES as $size) {
565 + // Never upscale: a stretched source behind an accurate sizes=""
566 + // label is worse than the honest near miss it would replace.
567 + if (isset($meta['sizes']["site_icon-{$size}"]) || $size > $source) {
568 + continue;
569 + }
570 +
571 + $wanted["site_icon-{$size}"] = ['width' => $size, 'height' => $size, 'crop' => true];
572 + }
573 +
574 + return $wanted;
575 + }
576 +
577 + /**
578 + * Generate whatever ICON_SIZES derivatives this attachment is missing.
579 + *
580 + * Only the missing ones, and never one larger than the source: upscaling a
581 + * small favicon would put a blurrier file behind an accurate sizes="" label
582 + * than the honest near-miss it replaced.
583 + *
584 + * @since 2.3.1
585 + *
586 + * @param int $attachment_id Attachment to build derivatives for.
587 + * @return string[] Size names generated, empty when there was nothing to do.
588 + */
589 + public static function ensure_icon_sizes(int $attachment_id): array {
590 + $meta = wp_get_attachment_metadata($attachment_id);
591 +
592 + if (!is_array($meta)) {
593 + return [];
594 + }
595 +
596 + $wanted = self::missing_icon_sizes($meta);
597 +
598 + if (empty($wanted)) {
599 + return [];
600 + }
601 +
602 + $file = get_attached_file($attachment_id);
603 +
604 + if (!$file || !file_exists($file)) {
605 + return [];
606 + }
607 +
608 + $editor = wp_get_image_editor($file);
609 +
610 + if (is_wp_error($editor)) {
611 + return [];
612 + }
613 +
614 + $generated = $editor->multi_resize($wanted);
615 +
616 + if (empty($generated)) {
617 + return [];
618 + }
619 +
620 + $meta['sizes'] = array_merge($meta['sizes'] ?? [], $generated);
621 + wp_update_attachment_metadata($attachment_id, $meta);
622 +
623 + return array_keys($generated);
624 + }
625 +
626 + /**
249 627 * Initialize WordPress filesystem
250 628 *
251 629 * @since 1.0.0
252 630 * @return bool True if filesystem is initialized, false otherwise
@@ -442,8 +820,17 @@
442 820 $body = ($custom !== '' && !$fully_blocked)
443 821 ? $this->strip_robots_header($custom)
444 822 : trim($this->generate_robots_txt()['content']);
445 823
824 + // The per-agent AI directives are machine-owned, so they are composed
825 + // here rather than stored: the textarea holds the user's body, with
826 + // the fenced block stripped out of every read and re-applied on every
827 + // render. A site-wide block already disallows everyone, so adding the
828 + // per-agent group there would be noise restating the same refusal.
829 + if (!$fully_blocked) {
830 + $body = $this->apply_ai_crawler_block($body, $settings);
831 + }
832 +
446 833 if ($body === '') {
447 834 return '';
448 835 }
449 836
@@ -507,27 +894,53 @@
507 894 * ever sees — the conflict this exists to surface.
508 895 *
509 896 * @since 1.31.0
510 897 *
511 - * @return array{content: string, source: string, is_default: bool, in_sync: bool, url: string}
898 + * @return array{content: string, source: string, is_default: bool, in_sync: bool, out_of_sync_reason: string, url: string}
512 899 * The served content and its origin, whether it still reflects the
513 - * saved settings, and the public URL it is served from.
900 + * body the editor is showing, why it does not when it does not
901 + * ('file_drift' or 'crawl_blocked'), and the public URL it is
902 + * served from.
514 903 */
515 904 public function get_robots_txt_delivery(): array {
516 905 $effective = $this->get_effective_robots_txt();
906 + $settings = $this->get_settings('site');
517 907
518 908 // Compare bodies, not raw strings: the auto-generated header carries a
519 909 // regeneration timestamp that always differs and means nothing here.
520 - $served = $this->strip_robots_header($effective['content']);
521 - $expected = $this->strip_robots_header($this->render_robots_txt());
910 + // The AI crawler block is composed at render time on both sides, so it
911 + // is identical by construction and comparing it would only ever report
912 + // a false drift the admin cannot act on.
913 + $served = $this->strip_ai_crawler_block($this->strip_robots_header($effective['content']));
522 914
915 + // Measure against the body the editor is displaying — get_served_robots_body()
916 + // — not against render_robots_txt(). Two things made the old comparison
917 + // report "in sync" while the screen showed rules no crawler receives:
918 + // a physical file was compared to a freshly rendered body rather than
919 + // to the stored override the textarea shows, and a site-wide crawl
920 + // block makes render_robots_txt() return the generated "Disallow: /"
921 + // on both sides of the comparison, so it always matched.
922 + $expected = $this->get_served_robots_body();
923 +
924 + // Management off: WordPress serves its own default and the editor is not
925 + // claiming anything is live, so there is nothing to be out of sync with.
926 + $managed = !empty($settings['robots_txt_enabled']);
927 + $in_sync = !$managed || $served === $expected;
928 +
929 + $reason = '';
930 + if (!$in_sync) {
931 + // A crawl block is a deliberate override, not a stale file, and the
932 + // admin needs to be told which of the two they are looking at.
933 + $blocked = empty($settings['allow_search_engines'] ?? true) || !get_option('blog_public');
934 + $reason = $blocked ? 'crawl_blocked' : 'file_drift';
935 + }
936 +
523 937 return [
524 938 'content' => $effective['content'],
525 939 'source' => $effective['source'],
526 940 'is_default' => $effective['is_default'],
527 - // Only a physical file can drift. Every other source is rendered
528 - // from the settings on demand, so it is in sync by construction.
529 - 'in_sync' => $effective['source'] !== 'file' || $served === $expected,
941 + 'in_sync' => $in_sync,
942 + 'out_of_sync_reason' => $reason,
530 943 'url' => home_url('/robots.txt'),
531 944 ];
532 945 }
533 946
@@ -876,17 +1289,19 @@
876 1289 $home_text = $settings['breadcrumb_home_text'] ?? 'Home';
877 1290 if (empty($home_text)) {
878 1291 $optimization['warnings'][] = 'Empty home text reduces accessibility for screen readers';
879 1292 $optimization['score'] -= 15;
880 - } elseif (strlen($home_text) > 20) {
881 - $optimization['suggestions'][] = 'Keep home text concise (current: ' . strlen($home_text) . ' chars)';
1293 + } elseif (mb_strlen($home_text) > 20) {
1294 + // mb_strlen: this number is shown to the user as "chars" (#687).
1295 + $optimization['suggestions'][] = 'Keep home text concise (current: ' . mb_strlen($home_text) . ' chars)';
882 1296 $optimization['score'] -= 5;
883 1297 }
884 1298
885 1299 // Check prefix usage
886 1300 $prefix = $settings['breadcrumb_prefix'] ?? '';
887 - if (!empty($prefix) && strlen($prefix) > 50) {
888 - $optimization['suggestions'][] = 'Breadcrumb prefix is quite long (' . strlen($prefix) . ' chars) - consider shortening';
1301 + if (!empty($prefix) && mb_strlen($prefix) > 50) {
1302 + // mb_strlen: this number is shown to the user as "chars" (#687).
1303 + $optimization['suggestions'][] = 'Breadcrumb prefix is quite long (' . mb_strlen($prefix) . ' chars) - consider shortening';
889 1304 $optimization['score'] -= 5;
890 1305 }
891 1306
892 1307 // Current page display
@@ -2296,12 +2711,15 @@
2296 2711 'warnings' => [],
2297 2712 'suggestions' => []
2298 2713 ];
2299 2714
2300 - // Validate business name (required for local SEO)
2715 + // Business name is what makes the LocalBusiness schema useful, but it
2716 + // cannot be a blocking error: the toggle is what reveals the business
2717 + // fields, so requiring the name up front makes enabling Local SEO
2718 + // impossible. The frontend already skips the output while the name is
2719 + // empty (see Seo_Manager::output_local_seo_meta_tags()).
2301 2720 if (empty($settings['business_name'])) {
2302 - $validation['errors'][] = 'Business name is required when local SEO is enabled';
2303 - $validation['valid'] = false;
2721 + $validation['warnings'][] = 'Business name is missing - required before local business schema is output';
2304 2722 } elseif (strlen($settings['business_name']) > 100) {
2305 2723 $validation['warnings'][] = 'Business name is very long, consider shortening for better display';
2306 2724 }
2307 2725
@@ -2442,8 +2860,125 @@
2442 2860 return $output;
2443 2861 }
2444 2862
2445 2863 /**
2864 + * Keys the Site Identity screens store beyond the 16 defaults.
2865 + *
2866 + * Title formats, breadcrumb configuration, the hero fields, the business
2867 + * block and the wizard's identity fields are all real settings written by
2868 + * this manager, none of which get_default_settings() names — it seeds only
2869 + * the values a fresh install needs. Gating on defaults alone would stop
2870 + * every one of them saving (#452).
2871 + *
2872 + * @since 2.0.1
2873 + *
2874 + * @return string[]
2875 + */
2876 + /**
2877 + * The stored alternate name(s), shaped for schema output.
2878 + *
2879 + * schema.org and Google both allow `alternateName` to carry one value or
2880 + * several, and the store already round-trips either shape, so this accepts
2881 + * both and normalises: null when there is nothing to publish, a bare string
2882 + * for one name, a list for more. Emitting a one-element array would be
2883 + * valid but noisier than it needs to be.
2884 + *
2885 + * Shared because both WebSite producers need it and must agree — a property
2886 + * added to one and not the other is how #688 happened.
2887 + *
2888 + * @since 2.7.0
2889 + *
2890 + * @param mixed $value Stored alternate_name value.
2891 + * @return string|string[]|null
2892 + */
2893 + public static function alternate_name_for_schema($value) {
2894 + $names = [];
2895 +
2896 + foreach ((array) $value as $name) {
2897 + if (!is_scalar($name)) {
2898 + continue;
2899 + }
2900 +
2901 + $name = trim((string) $name);
2902 +
2903 + if ('' !== $name && !in_array($name, $names, true)) {
2904 + $names[] = $name;
2905 + }
2906 + }
2907 +
2908 + if (empty($names)) {
2909 + return null;
2910 + }
2911 +
2912 + return 1 === count($names) ? $names[0] : $names;
2913 + }
2914 +
2915 + protected function additional_setting_keys(): array {
2916 + return [
2917 + // Title formats, one per context.
2918 + 'homepage_title', 'post_title', 'page_title', 'category_title',
2919 + 'tag_title', 'author_title', 'search_title', 'archive_title',
2920 + // Breadcrumbs.
2921 + 'breadcrumb_prefix', 'show_current_page', 'breadcrumb_use_seo_title',
2922 + // Identity, as written by the setup wizard and the importers.
2923 + 'alternate_name', 'identity_type', 'represents',
2924 + 'default_meta_description', 'default_social_image',
2925 + 'social_media_accounts',
2926 + // Schema toggles that live on this screen.
2927 + 'organization_schema', 'knowledge_graph',
2928 + // Robots rules composed by the Robots.txt panel.
2929 + 'custom_robots_rules',
2930 + // Per-agent AI crawler allow/block map (#657).
2931 + 'ai_crawler_rules',
2932 + // Hero section.
2933 + 'hero_title', 'hero_subtitle', 'hero_cta_text', 'hero_cta_url',
2934 + 'hero_background_image',
2935 + // Local SEO / business details.
2936 + 'local_seo_enabled', 'business_type', 'business_name',
2937 + 'business_address', 'business_city', 'business_state',
2938 + 'business_postal_code', 'business_country', 'business_phone',
2939 + 'business_email', 'business_latitude', 'business_longitude',
2940 + 'business_price_range', 'business_hours',
2941 + ];
2942 + }
2943 +
2944 + /**
2945 + * Sanitize settings, normalising the AI crawler rule map.
2946 + *
2947 + * The generic array sanitizer keeps the shape but says nothing about the
2948 + * values: a payload could store `ai_crawler_rules[gptbot] = "maybe"`, or a
2949 + * slug no crawler answers to, and both would round-trip through every
2950 + * later response. Normalising here rather than in the REST handler puts it
2951 + * on the one path every writer shares — the settings route, the robots
2952 + * route and the MCP abilities all land in save_settings() (#657).
2953 + *
2954 + * @since 2.5.0
2955 + *
2956 + * @param array $settings Settings to sanitize.
2957 + * @param string $context_type Context type.
2958 + * @return array Sanitized settings.
2959 + */
2960 + protected function sanitize_settings(array $settings, string $context_type = 'site'): array {
2961 + $sanitized = parent::sanitize_settings($settings, $context_type);
2962 +
2963 + if (array_key_exists('ai_crawler_rules', $sanitized)) {
2964 + $sanitized['ai_crawler_rules'] = AI_Crawlers::normalize_rules($sanitized['ai_crawler_rules']);
2965 + }
2966 +
2967 + // Same reasoning one key up, for the scheme override (#638). Anything
2968 + // that is not one of the three modes means "follow WordPress", and is
2969 + // stored as that rather than kept verbatim — otherwise get-site-identity
2970 + // -settings would report a scheme the site does not actually publish.
2971 + if (array_key_exists('canonical_scheme', $sanitized)) {
2972 + $sanitized['canonical_scheme'] = in_array($sanitized['canonical_scheme'], Url_Scheme::MODES, true)
2973 + ? $sanitized['canonical_scheme']
2974 + : Url_Scheme::AUTOMATIC;
2975 + }
2976 +
2977 + return $sanitized;
2978 + }
2979 +
2980 + /**
2446 2981 * Get default settings for a context type (implements interface)
2447 2982 *
2448 2983 * @since 1.0.0
2449 2984 *
@@ -2463,9 +2998,32 @@
2463 2998 'breadcrumb_home_text' => 'Home',
2464 2999 'breadcrumb_separator' => '>',
2465 3000 'robots_txt_enabled' => true,
2466 3001 'allow_search_engines' => true,
3002 + // Answer 404 when a content selector in the URL resolved to
3003 + // nothing (#634). On by default, unlike the other new settings
3004 + // here: it changes no URL a visitor or a correct crawler uses, only
3005 + // ones where WordPress resolved nothing and served the blog listing
3006 + // at 200 anyway.
3007 + 'query_protection' => true,
3008 +
3009 + // Feed controls (#635). All three off, so an upgrade changes
3010 + // nothing about what an existing site already sends its
3011 + // subscribers; a brand-new install is seeded with the signature and
3012 + // the noindex on, in Activator::seed_feed_defaults().
3013 + 'feed_excerpt_only' => false,
3014 + 'feed_source_link' => false,
3015 + 'feed_noindex' => false,
3016 +
3017 + // The scheme self-referential URLs go out with (#638). 'automatic'
3018 + // means substitute nothing and follow WordPress, which is what
3019 + // every site did before the setting existed.
3020 + 'canonical_scheme' => Url_Scheme::AUTOMATIC,
2467 3021 'robots_txt_content' => '',
3022 + // Empty map = every AI crawler allowed. Defaults must stay
3023 + // permissive so an upgrade never starts blocking a crawler a site
3024 + // was happily serving (#657).
3025 + 'ai_crawler_rules' => [],
2468 3026 'logo_url' => '',
2469 3027 'favicon_url' => '',
2470 3028 'apple_touch_icon_url' => ''
2471 3029 ];
@@ -2584,10 +3142,13 @@
2584 3142 */
2585 3143 private function prepare_title_placeholders(array $data, string $context, array $settings): array {
2586 3144 $placeholders = [
2587 3145 '%title%' => $data['title'] ?? '',
2588 - '%sitename%' => $settings['site_name'] ?? get_bloginfo('name'),
2589 - '%tagline%' => $settings['tagline'] ?? get_bloginfo('description'),
3146 + // `?:` rather than `??`: these are persisted as '' rather than left
3147 + // unset, and '' is not null, so the null-coalesce never reached the
3148 + // WordPress fallback (#398).
3149 + '%sitename%' => ($settings['site_name'] ?? '') ?: get_bloginfo('name'),
3150 + '%tagline%' => ($settings['tagline'] ?? '') ?: get_bloginfo('description'),
2590 3151 '%separator%' => '', // Will be replaced with actual separator
2591 3152 '%category%' => '',
2592 3153 '%author%' => '',
2593 3154 '%date%' => '',
@@ -2671,16 +3232,17 @@
2671 3232 // Remove extra whitespace
2672 3233 $title = preg_replace('/\s+/', ' ', $title);
2673 3234 $title = trim($title);
2674 3235
2675 - // Ensure title is not too long (60 characters max for SEO)
2676 - if (strlen($title) > 60) {
2677 - // Try to truncate at word boundary
2678 - $title = wp_trim_words($title, 8, '...');
2679 - if (strlen($title) > 60) {
2680 - $title = substr($title, 0, 57) . '...';
2681 - }
2682 - }
3236 + // Ensure title is not too long (60 characters max for SEO).
3237 + // All three units here were wrong for non-Latin text: strlen() counts
3238 + // BYTES so the gate fired at 20 Thai characters, wp_trim_words() counts
3239 + // CHARACTERS on th/ja/zh_* so `8` cut the title to 8 of them, and
3240 + // substr() cuts bytes so it split a character mid-sequence (#687).
3241 + $title = \ThinkRank\Core\Seo_Text::trim_to_length(
3242 + $title,
3243 + \ThinkRank\Core\Seo_Text::TITLE_MAX_LENGTH
3244 + );
2683 3245
2684 3246 // Ensure title is not empty
2685 3247 if (empty($title)) {
2686 3248 $title = get_bloginfo('name');
@@ -3070,8 +3632,29 @@
3070 3632 * @since 1.0.0
3071 3633 * @return array Array of sitemap URLs
3072 3634 */
3073 3635 private function get_sitemap_urls_for_robots(): array {
3636 + // One wrapper over every return path below, including the #104 extras.
3637 + // The Sitemap: line is the only absolute URL of ours in robots.txt and
3638 + // the one a crawler follows to find everything else, so it has to carry
3639 + // the site's scheme preference (#638). Applied here rather than where
3640 + // the body is assembled, because that path also renders a robots.txt a
3641 + // site owner typed themselves, and their text is not ours to rewrite.
3642 + return array_map(
3643 + static function (string $url): string {
3644 + return Url_Scheme::apply($url);
3645 + },
3646 + $this->collect_sitemap_urls_for_robots()
3647 + );
3648 + }
3649 +
3650 + /**
3651 + * The sitemap URLs robots.txt advertises, before the scheme preference.
3652 + *
3653 + * @since 1.0.0
3654 + * @return array Array of sitemap URLs
3655 + */
3656 + private function collect_sitemap_urls_for_robots(): array {
3074 3657 try {
3075 3658 // Get sitemap settings
3076 3659 $sitemap_generator = new \ThinkRank\SEO\Sitemap_Generator();
3077 3660 $sitemap_settings = $sitemap_generator->get_settings('site');
@@ -3083,29 +3666,70 @@
3083 3666
3084 3667 $sitemap_urls = [];
3085 3668 $site_url = home_url();
3086 3669
3087 - // Extract enabled sitemap URLs
3670 + // Extract enabled sitemap URLs. When the index is enabled it is the
3671 + // only entry worth advertising: every child sitemap is already
3672 + // listed inside it, so naming them again in robots.txt is pure
3673 + // redundancy and drifts out of date as soon as a post type is added.
3674 + $index_url = '';
3088 3675 if (!empty($sitemap_settings['sitemap_urls']) && is_array($sitemap_settings['sitemap_urls'])) {
3089 3676 foreach ($sitemap_settings['sitemap_urls'] as $sitemap) {
3090 - if (!empty($sitemap['enabled']) && !empty($sitemap['url'])) {
3091 - $sitemap_urls[] = $site_url . $sitemap['url'];
3677 + if (empty($sitemap['enabled']) || empty($sitemap['url'])) {
3678 + continue;
3092 3679 }
3680 +
3681 + if (($sitemap['type'] ?? '') === 'index') {
3682 + $index_url = $site_url . $sitemap['url'];
3683 + continue;
3684 + }
3685 +
3686 + $sitemap_urls[] = $site_url . $sitemap['url'];
3093 3687 }
3094 3688 }
3095 3689
3690 + if ($index_url !== '') {
3691 + // The index alone — it covers the children and, on a segmented
3692 + // install, the local business sitemap too.
3693 + return [$index_url];
3694 + }
3695 +
3096 3696 // Fallback to default if no URLs found
3097 3697 if (empty($sitemap_urls)) {
3098 3698 $sitemap_urls[] = home_url('/sitemap.xml');
3099 3699 }
3100 3700
3101 - // Advertise the local business sitemap when it exists. In segmented
3102 - // mode it is already listed inside the sitemap index; in single mode
3103 - // there is no index, so robots.txt is its discovery path.
3104 - if (file_exists(ABSPATH . 'local-sitemap.xml')) {
3105 - $local_url = home_url('/local-sitemap.xml');
3106 - if (!in_array($local_url, $sitemap_urls, true)) {
3107 - $sitemap_urls[] = $local_url;
3701 + // No index on this install, so anything not already listed above has
3702 + // no other discovery path — advertise it directly. The local
3703 + // business sitemap and the sitemaps other plugins register both land
3704 + // here for the same reason, so they go through one list (#104).
3705 + $extra = [];
3706 +
3707 + // Not a file test. Under dynamic delivery the local sitemap is
3708 + // served from PHP and no file is ever written, so file_exists()
3709 + // silently dropped a sitemap the site really does publish (#752).
3710 + // On static sites the file is still what proves it, so both count.
3711 + $local_sitemap_published = file_exists(ABSPATH . 'local-sitemap.xml');
3712 +
3713 + if (!$local_sitemap_published && class_exists('ThinkRank\\SEO\\Sitemap_Generator')) {
3714 + $generator = new \ThinkRank\SEO\Sitemap_Generator(false);
3715 +
3716 + $local_sitemap_published = 'dynamic' === $generator->resolve_delivery_mode()
3717 + && $generator->publishes_local_sitemap();
3718 + }
3719 +
3720 + if ($local_sitemap_published) {
3721 + $extra[] = '/local-sitemap.xml';
3722 + }
3723 +
3724 + foreach (\ThinkRank\SEO\Sitemap_Generator::additional_sitemaps() as $path) {
3725 + $extra[] = $path;
3726 + }
3727 +
3728 + foreach ($extra as $path) {
3729 + $url = home_url($path);
3730 + if (!in_array($url, $sitemap_urls, true)) {
3731 + $sitemap_urls[] = $url;
3108 3732 }
3109 3733 }
3110 3734
3111 3735 return $sitemap_urls;
@@ -3195,8 +3819,9 @@
3195 3819 // timestamp on every update.
3196 3820 $content = '';
3197 3821
3198 3822 $current_user_agent = '';
3823 + $sitemap_started = false;
3199 3824
3200 3825 foreach ($rules as $rule) {
3201 3826 $directive = $rule['directive'] ?? '';
3202 3827 $value = $rule['value'] ?? '';
@@ -3217,9 +3842,17 @@
3217 3842 case 'crawl_delay':
3218 3843 $content .= "Crawl-delay: {$value}\n";
3219 3844 break;
3220 3845 case 'sitemap':
3221 - $content .= "\nSitemap: {$value}\n";
3846 + // One blank line separates the Sitemap block from the
3847 + // preceding group, and none appear inside it. A blank line
3848 + // terminates a record in the robots.txt grammar, so putting
3849 + // one between every directive was invalid formatting.
3850 + if (!$sitemap_started) {
3851 + $content .= "\n";
3852 + $sitemap_started = true;
3853 + }
3854 + $content .= "Sitemap: {$value}\n";
3222 3855 break;
3223 3856 }
3224 3857 }
3225 3858
@@ -3226,8 +3859,171 @@
3226 3859 return ltrim($content, "\n");
3227 3860 }
3228 3861
3229 3862 /**
3863 + * Parse a robots.txt body back into the {directive, value} rule shape.
3864 + *
3865 + * generate_robots_txt() returns `rules` alongside `content`, but callers
3866 + * replace `content` with the body actually being served (a stored override
3867 + * or a physical file). The generated rules then described something the
3868 + * response no longer contained. Re-deriving them from the served body keeps
3869 + * the two halves of the payload describing the same document.
3870 + *
3871 + * @since 2.0.1
3872 + *
3873 + * @param string $content Robots.txt body (header optional).
3874 + * @return array<int, array{directive: string, value: string}> Parsed rules.
3875 + */
3876 + public function parse_robots_txt_rules(string $content): array {
3877 + $map = [
3878 + 'user-agent' => 'user_agent',
3879 + 'disallow' => 'disallow',
3880 + 'allow' => 'allow',
3881 + 'crawl-delay' => 'crawl_delay',
3882 + 'sitemap' => 'sitemap',
3883 + ];
3884 +
3885 + $rules = [];
3886 +
3887 + foreach (preg_split('/\r\n|\r|\n/', $this->strip_robots_header($content)) as $line) {
3888 + $line = trim($line);
3889 +
3890 + // Blank lines separate groups and `#` starts a comment; neither is
3891 + // a rule.
3892 + if ($line === '' || str_starts_with($line, '#')) {
3893 + continue;
3894 + }
3895 +
3896 + $parts = explode(':', $line, 2);
3897 + if (count($parts) !== 2) {
3898 + continue;
3899 + }
3900 +
3901 + $field = strtolower(trim($parts[0]));
3902 + if (!isset($map[$field])) {
3903 + continue;
3904 + }
3905 +
3906 + $rules[] = [
3907 + 'directive' => $map[$field],
3908 + // Sitemap values are absolute URLs and contain the `:` the
3909 + // limited explode above deliberately preserved.
3910 + 'value' => trim($parts[1]),
3911 + ];
3912 + }
3913 +
3914 + return $rules;
3915 + }
3916 +
3917 + /**
3918 + * Opening fence of the machine-owned AI crawler region.
3919 + *
3920 + * @since 2.5.0
3921 + * @var string
3922 + */
3923 + public const AI_BLOCK_BEGIN = '# BEGIN ThinkRank AI crawlers';
3924 +
3925 + /**
3926 + * Closing fence of the machine-owned AI crawler region.
3927 + *
3928 + * @since 2.5.0
3929 + * @var string
3930 + */
3931 + public const AI_BLOCK_END = '# END ThinkRank AI crawlers';
3932 +
3933 + /**
3934 + * Render the fenced AI crawler region for the current settings.
3935 + *
3936 + * One `User-agent:` / `Disallow: /` record per blocked crawler. Allowed
3937 + * crawlers emit nothing at all: `Disallow:` with an empty value is the
3938 + * robots.txt way of saying "allow everything", but writing eighteen such
3939 + * records to say what silence already says would triple the file and
3940 + * invite the reading that an unlisted crawler is therefore refused.
3941 + *
3942 + * @since 2.5.0
3943 + *
3944 + * @param array $settings Site settings.
3945 + * @return string Fenced block, newline-terminated, or '' when nothing is blocked.
3946 + */
3947 + private function build_ai_crawler_block(array $settings): string {
3948 + $blocked = AI_Crawlers::blocked_slugs($settings['ai_crawler_rules'] ?? []);
3949 +
3950 + if (empty($blocked)) {
3951 + return '';
3952 + }
3953 +
3954 + $agents = AI_Crawlers::all();
3955 +
3956 + $lines = [
3957 + self::AI_BLOCK_BEGIN,
3958 + '# Managed by ThinkRank — edits between these lines are overwritten.',
3959 + ];
3960 +
3961 + foreach ($blocked as $slug) {
3962 + $lines[] = '';
3963 + $lines[] = 'User-agent: ' . $agents[$slug]['token'];
3964 + $lines[] = 'Disallow: /';
3965 + }
3966 +
3967 + $lines[] = self::AI_BLOCK_END;
3968 +
3969 + return implode("\n", $lines) . "\n";
3970 + }
3971 +
3972 + /**
3973 + * Remove the fenced AI crawler region from a robots.txt body.
3974 + *
3975 + * Tolerates a missing closing fence rather than leaving the rest of the
3976 + * file swallowed: a truncated write, or someone deleting the END line by
3977 + * hand, would otherwise make every subsequent read drop everything below
3978 + * the opening fence.
3979 + *
3980 + * @since 2.5.0
3981 + *
3982 + * @param string $body Robots.txt body.
3983 + * @return string Body with the region removed.
3984 + */
3985 + public function strip_ai_crawler_block(string $body): string {
3986 + if (false === strpos($body, self::AI_BLOCK_BEGIN)) {
3987 + return $body;
3988 + }
3989 +
3990 + $pattern = '/\R*' . preg_quote(self::AI_BLOCK_BEGIN, '/')
3991 + . '.*?(?:' . preg_quote(self::AI_BLOCK_END, '/') . '|\z)\R*/s';
3992 +
3993 + return trim((string) preg_replace($pattern, "\n\n", $body, 1));
3994 + }
3995 +
3996 + /**
3997 + * Put the current AI crawler region into a robots.txt body.
3998 + *
3999 + * Replaces an existing region in place so the block keeps its position in
4000 + * a hand-ordered file, and appends when there is none. Everything outside
4001 + * the fences is returned untouched — that is the whole point of fencing
4002 + * it, since the body is also a free-text field the user edits.
4003 + *
4004 + * @since 2.5.0
4005 + *
4006 + * @param string $body Robots.txt body (fences optional).
4007 + * @param array $settings Site settings.
4008 + * @return string Body carrying the current region.
4009 + */
4010 + private function apply_ai_crawler_block(string $body, array $settings): string {
4011 + $stripped = $this->strip_ai_crawler_block($body);
4012 + $block = $this->build_ai_crawler_block($settings);
4013 +
4014 + if ('' === $block) {
4015 + return $stripped;
4016 + }
4017 +
4018 + if ('' === trim($stripped)) {
4019 + return trim($block);
4020 + }
4021 +
4022 + return rtrim($stripped) . "\n\n" . trim($block);
4023 + }
4024 +
4025 + /**
3230 4026 * The auto-generated header prepended to the served robots.txt.
3231 4027 *
3232 4028 * Kept separate from the body so it is only ever added at render time with
3233 4029 * a fresh timestamp, never stored or shown in the editable textarea.
@@ -3264,11 +4060,16 @@
3264 4060 */
3265 4061 public function get_served_robots_body(): string {
3266 4062 $settings = $this->get_settings('site');
3267 4063
4064 + // The AI block is stripped from every one of these paths. A physical
4065 + // robots.txt we wrote carries it, and the stored override is whatever
4066 + // the textarea last held — so without this the block round-trips into
4067 + // the editor, gets saved as ordinary body text, and is then appended
4068 + // to a second time on the next render.
3268 4069 $custom = trim((string) ($settings['robots_txt_content'] ?? ''));
3269 4070 if ($custom !== '') {
3270 - return $this->strip_robots_header($custom);
4071 + return $this->strip_ai_crawler_block($this->strip_robots_header($custom));
3271 4072 }
3272 4073
3273 4074 $robots_file = ABSPATH . 'robots.txt';
3274 4075 if (file_exists($robots_file)) {
@@ -3274,13 +4075,13 @@
3274 4075 if (file_exists($robots_file)) {
3275 4076 // phpcs:ignore WordPress.WP.AlternativeFunctions.file_get_contents_file_get_contents, WordPress.PHP.NoSilencedErrors.Discouraged -- an unreadable robots.txt is an expected state answered with an empty string.
3276 4077 $raw = (string) @file_get_contents($robots_file);
3277 4078 if ($raw !== '') {
3278 - return $this->strip_robots_header($raw);
4079 + return $this->strip_ai_crawler_block($this->strip_robots_header($raw));
3279 4080 }
3280 4081 }
3281 4082
3282 - return trim($this->generate_robots_txt()['content']);
4083 + return $this->strip_ai_crawler_block(trim($this->generate_robots_txt()['content']));
3283 4084 }
3284 4085 private function get_site_identity_data(array $settings): array {
3285 4086 return [
3286 4087 'site_name' => $settings['site_name'] ?? get_bloginfo('name'),
@@ -3342,11 +4143,14 @@
3342 4143 $optimization['validation']['valid'] = false;
3343 4144 }
3344 4145
3345 4146 if (!empty($value) && isset($config['max_length'])) {
3346 - if (strlen($value) > $config['max_length']) {
4147 + // The warning says "characters", so measure and cut in characters:
4148 + // strlen()/substr() fired early on non-Latin values and the
4149 + // suggested replacement was cut mid-character (#687).
4150 + if (mb_strlen($value) > $config['max_length']) {
3347 4151 $optimization['validation']['warnings'][] = "{$element} exceeds maximum length of {$config['max_length']} characters";
3348 - $optimization['optimized_value'] = substr($value, 0, $config['max_length']);
4152 + $optimization['optimized_value'] = \ThinkRank\Core\Seo_Text::trim_to_length($value, (int) $config['max_length']);
3349 4153 }
3350 4154 }
3351 4155
3352 4156 // SEO-specific optimizations