| 1 |
<?php |
| 2 |
/** |
| 3 |
* CartFlows Analytics — single entry point for all BSF Analytics tracking. |
| 4 |
* |
| 5 |
* Owns the complete CartFlows stats payload (default stats, numeric_values, |
| 6 |
* boolean_values, kpi_records) and one-time milestone events via |
| 7 |
* BSF_Analytics_Events. Registered on a single bsf_core_stats filter. |
| 8 |
* |
| 9 |
* @package CartFlows |
| 10 |
* @since 2.2.4 |
| 11 |
*/ |
| 12 |
|
| 13 |
// Exit if accessed directly. |
| 14 |
if ( ! defined( 'ABSPATH' ) ) { |
| 15 |
exit; |
| 16 |
} |
| 17 |
|
| 18 |
/** |
| 19 |
* Class Cartflows_Analytics. |
| 20 |
*/ |
| 21 |
class Cartflows_Analytics { |
| 22 |
|
| 23 |
/** |
| 24 |
* Instance |
| 25 |
* |
| 26 |
* @access private |
| 27 |
* @var object Class object. |
| 28 |
* @since 2.2.4 |
| 29 |
*/ |
| 30 |
private static $instance; |
| 31 |
|
| 32 |
/** |
| 33 |
* Shared BSF_Analytics_Events instance. |
| 34 |
* |
| 35 |
* @var BSF_Analytics_Events|null |
| 36 |
*/ |
| 37 |
private static $events = null; |
| 38 |
|
| 39 |
/** |
| 40 |
* Initiator |
| 41 |
* |
| 42 |
* @since 2.2.4 |
| 43 |
* @return object initialized object of class. |
| 44 |
*/ |
| 45 |
public static function get_instance() { |
| 46 |
if ( ! isset( self::$instance ) ) { |
| 47 |
self::$instance = new self(); |
| 48 |
} |
| 49 |
return self::$instance; |
| 50 |
} |
| 51 |
|
| 52 |
/** |
| 53 |
* Constructor. |
| 54 |
* |
| 55 |
* Registers the bsf_core_stats filter on every request (frontend and admin) |
| 56 |
* so events_record rides the BSF_Analytics::send() POST regardless of which |
| 57 |
* request triggers transmission. State detection runs lazily inside the |
| 58 |
* filter callback (see get_stats) — same pattern as Astra. |
| 59 |
* |
| 60 |
* @since 2.2.4 |
| 61 |
*/ |
| 62 |
public function __construct() { |
| 63 |
// Single bsf_core_stats filter — owns the complete CartFlows payload. |
| 64 |
add_filter( 'bsf_core_stats', array( $this, 'get_stats' ) ); |
| 65 |
|
| 66 |
// Hook-based event: first flow published. |
| 67 |
add_action( 'transition_post_status', array( $this, 'track_first_flow_published' ), 10, 3 ); |
| 68 |
} |
| 69 |
|
| 70 |
/** |
| 71 |
* Get shared BSF_Analytics_Events instance. |
| 72 |
* |
| 73 |
* Returns null if BSF_Analytics_Events is not yet loaded — callers must guard. |
| 74 |
* |
| 75 |
* @since 2.2.4 |
| 76 |
* @return BSF_Analytics_Events|null |
| 77 |
*/ |
| 78 |
public static function events() { |
| 79 |
if ( null === self::$events ) { |
| 80 |
if ( ! class_exists( 'BSF_Analytics_Events' ) ) { |
| 81 |
return null; |
| 82 |
} |
| 83 |
self::$events = new BSF_Analytics_Events( 'cf' ); |
| 84 |
} |
| 85 |
return self::$events; |
| 86 |
} |
| 87 |
|
| 88 |
// ------------------------------------------------------------------------- |
| 89 |
// BSF Analytics stats payload |
| 90 |
// ------------------------------------------------------------------------- |
| 91 |
|
| 92 |
/** |
| 93 |
* Build and append the complete CartFlows analytics payload. |
| 94 |
* |
| 95 |
* Single bsf_core_stats filter callback — replaces the former |
| 96 |
* Cartflows_Admin::get_specific_stats() handler. |
| 97 |
* |
| 98 |
* @since 2.2.4 |
| 99 |
* @param array $stats_data Existing analytics payload. |
| 100 |
* @return array |
| 101 |
*/ |
| 102 |
public function get_stats( $stats_data ) { |
| 103 |
// Use get_site_option so multisite network opt-in flows correctly — matches |
| 104 |
// BSF_Analytics::is_tracking_enabled() which also reads the site option. |
| 105 |
if ( ! apply_filters( 'cartflows_enable_non_sensitive_data_tracking', get_site_option( 'cf_usage_optin', false ) ) ) { |
| 106 |
return $stats_data; |
| 107 |
} |
| 108 |
|
| 109 |
$theme_data = $this->get_active_theme(); |
| 110 |
|
| 111 |
$stats_data['plugin_data']['cartflows'] = $this->get_default_stats( $theme_data ); |
| 112 |
$stats_data['plugin_data']['cartflows']['kpi_records'] = $this->get_kpi_tracking_data(); |
| 113 |
$stats_data['plugin_data']['cartflows']['numeric_values'] = $this->get_numeric_data_stats(); |
| 114 |
$stats_data['plugin_data']['cartflows']['boolean_values'] = $this->get_boolean_data_stats( $theme_data ); |
| 115 |
|
| 116 |
// Detect state-based events lazily inside the filter so detection runs |
| 117 |
// in the same request as transmission (BSF_Analytics_Events dedup makes |
| 118 |
// repeated calls safe). Throttled by a 24h transient. |
| 119 |
if ( false === get_transient( 'cf_state_events_checked' ) ) { |
| 120 |
$this->detect_state_events(); |
| 121 |
} |
| 122 |
|
| 123 |
// Append pending milestone events. |
| 124 |
$events = self::events(); |
| 125 |
if ( null !== $events ) { |
| 126 |
$stats_data['plugin_data']['cartflows']['events_record'] = $events->flush_pending(); |
| 127 |
} |
| 128 |
|
| 129 |
// Allow Pro or other extensions to append additional data. |
| 130 |
$stats_data = apply_filters( 'cartflows_get_specific_stats', $stats_data ); |
| 131 |
|
| 132 |
return $stats_data; |
| 133 |
} |
| 134 |
|
| 135 |
/** |
| 136 |
* Retrieve default statistics for CartFlows. |
| 137 |
* |
| 138 |
* @since 2.2.4 |
| 139 |
* @param array $theme_data Array containing active theme information. |
| 140 |
* @return array |
| 141 |
*/ |
| 142 |
private function get_default_stats( $theme_data ) { |
| 143 |
$bsf_internal_referer = get_option( 'bsf_product_referers', array() ); |
| 144 |
$store_location = ''; |
| 145 |
$woo_version = ''; |
| 146 |
|
| 147 |
if ( wcf()->is_woo_active ) { |
| 148 |
$store_location = wc_get_base_location(); |
| 149 |
$woo_version = WC()->version; |
| 150 |
} |
| 151 |
|
| 152 |
// Sanitize knowledge base search terms before sending. |
| 153 |
$raw_kb_searches = get_option( 'cartflows_kb_searches', array() ); |
| 154 |
$kb_searches = array_map( 'sanitize_text_field', is_array( $raw_kb_searches ) ? $raw_kb_searches : array() ); |
| 155 |
|
| 156 |
return array( |
| 157 |
'website-domain' => str_ireplace( array( 'http://', 'https://' ), '', home_url() ), |
| 158 |
'site_language' => get_locale(), |
| 159 |
'cartflows-lite-version' => CARTFLOWS_VER, |
| 160 |
'cartflows-pro-version' => _is_cartflows_pro() ? CARTFLOWS_PRO_VER : '', |
| 161 |
'woocommerce-version' => $woo_version, |
| 162 |
'default-page-builder' => Cartflows_Helper::get_common_setting( 'default_page_builder' ), |
| 163 |
'active-theme' => $theme_data['parent_theme'], |
| 164 |
'active-gateway-count' => wcf()->is_woo_active ? count( (array) $this->get_active_gateways() ) : 0, |
| 165 |
'social-tracking' => $this->get_social_tracking_flags(), |
| 166 |
'store-country' => ! empty( $store_location['country'] ) ? $store_location['country'] : '', |
| 167 |
'documentation-search-terms' => $kb_searches, |
| 168 |
'internal_referer' => ! empty( $bsf_internal_referer['cartflows'] ) ? $bsf_internal_referer['cartflows'] : '', |
| 169 |
// Simplified: boolean flag only — no raw feedback object. |
| 170 |
'nps_survey_submitted' => ! empty( get_option( 'nps-survey-cartflows', array() ) ), |
| 171 |
'pro_license_key_exists' => $this->check_pro_license_key_exists() ? true : false, |
| 172 |
// Simplified: count only — no module ID list. |
| 173 |
'learn_modules_completed' => count( (array) get_option( 'wcf_learn_data', array() ) ), |
| 174 |
); |
| 175 |
} |
| 176 |
|
| 177 |
/** |
| 178 |
* Get KPI tracking data for the last 2 days (excluding today). |
| 179 |
* |
| 180 |
* @since 2.2.4 |
| 181 |
* @return array KPI records keyed by date. |
| 182 |
*/ |
| 183 |
private function get_kpi_tracking_data() { |
| 184 |
$kpi_data = array(); |
| 185 |
|
| 186 |
for ( $i = 1; $i <= 2; $i++ ) { |
| 187 |
$date = wp_date( 'Y-m-d', strtotime( "-{$i} days" ) ); |
| 188 |
$kpi_data[ $date ] = array( |
| 189 |
'numeric_values' => array( |
| 190 |
'order_count' => $this->get_daily_orders_count( $date ), |
| 191 |
'offer_orders' => $this->get_daily_offer_orders_count( $date ), |
| 192 |
), |
| 193 |
); |
| 194 |
} |
| 195 |
|
| 196 |
return $kpi_data; |
| 197 |
} |
| 198 |
|
| 199 |
/** |
| 200 |
* Get daily CartFlows order count for a specific date. |
| 201 |
* |
| 202 |
* Counts completed/processing orders associated with a CartFlows flow. |
| 203 |
* Supports both classic post-table and HPOS order storage. |
| 204 |
* |
| 205 |
* @since 2.2.4 |
| 206 |
* @param string $date Date in Y-m-d format. |
| 207 |
* @return int |
| 208 |
*/ |
| 209 |
private function get_daily_orders_count( $date ) { |
| 210 |
global $wpdb; |
| 211 |
|
| 212 |
$start_date = $date . ' 00:00:00'; |
| 213 |
$end_date = $date . ' 23:59:59'; |
| 214 |
|
| 215 |
if ( wcf()->utils->is_hpos_enabled() ) { |
| 216 |
$order_date_key = 'date_created_gmt'; |
| 217 |
$order_status_key = 'status'; |
| 218 |
$order_id_key = 'order_id'; |
| 219 |
$order_table = $wpdb->prefix . 'wc_orders'; |
| 220 |
$order_meta_table = $wpdb->prefix . 'wc_orders_meta'; |
| 221 |
$order_type_key = 'type'; |
| 222 |
$order_table_id = 'id'; |
| 223 |
} else { |
| 224 |
$order_date_key = 'post_date'; |
| 225 |
$order_status_key = 'post_status'; |
| 226 |
$order_id_key = 'post_id'; |
| 227 |
$order_table = $wpdb->prefix . 'posts'; |
| 228 |
$order_meta_table = $wpdb->prefix . 'postmeta'; |
| 229 |
$order_type_key = 'post_type'; |
| 230 |
$order_table_id = 'ID'; |
| 231 |
} |
| 232 |
|
| 233 |
//phpcs:disable WordPress.DB.DirectDatabaseQuery, WordPress.DB.PreparedSQL.InterpolatedNotPrepared |
| 234 |
$count = $wpdb->get_var( |
| 235 |
$wpdb->prepare( |
| 236 |
"SELECT COUNT(*) |
| 237 |
FROM $order_table o |
| 238 |
INNER JOIN $order_meta_table om ON o.$order_table_id = om.$order_id_key AND om.meta_key IN ('_wcf_flow_id', '_cartflows_parent_flow_id') |
| 239 |
WHERE o.$order_type_key = 'shop_order' |
| 240 |
AND o.$order_status_key IN ('wc-completed', 'wc-processing') |
| 241 |
AND o.$order_date_key >= %s |
| 242 |
AND o.$order_date_key <= %s", |
| 243 |
$start_date, |
| 244 |
$end_date |
| 245 |
) |
| 246 |
); |
| 247 |
//phpcs:enable WordPress.DB.DirectDatabaseQuery, WordPress.DB.PreparedSQL.InterpolatedNotPrepared |
| 248 |
|
| 249 |
return absint( $count ); |
| 250 |
} |
| 251 |
|
| 252 |
/** |
| 253 |
* Get daily offer (upsell/downsell) order count for a specific date. |
| 254 |
* |
| 255 |
* Counts orders with _cartflows_offer meta set to 'yes'. |
| 256 |
* Supports both classic post-table and HPOS order storage. |
| 257 |
* |
| 258 |
* @since 2.2.4 |
| 259 |
* @param string $date Date in Y-m-d format. |
| 260 |
* @return int |
| 261 |
*/ |
| 262 |
private function get_daily_offer_orders_count( $date ) { |
| 263 |
global $wpdb; |
| 264 |
|
| 265 |
$start_date = $date . ' 00:00:00'; |
| 266 |
$end_date = $date . ' 23:59:59'; |
| 267 |
|
| 268 |
if ( wcf()->utils->is_hpos_enabled() ) { |
| 269 |
$order_date_key = 'date_created_gmt'; |
| 270 |
$order_status_key = 'status'; |
| 271 |
$order_id_key = 'order_id'; |
| 272 |
$order_table = $wpdb->prefix . 'wc_orders'; |
| 273 |
$order_meta_table = $wpdb->prefix . 'wc_orders_meta'; |
| 274 |
$order_type_key = 'type'; |
| 275 |
$order_table_id = 'id'; |
| 276 |
} else { |
| 277 |
$order_date_key = 'post_date'; |
| 278 |
$order_status_key = 'post_status'; |
| 279 |
$order_id_key = 'post_id'; |
| 280 |
$order_table = $wpdb->prefix . 'posts'; |
| 281 |
$order_meta_table = $wpdb->prefix . 'postmeta'; |
| 282 |
$order_type_key = 'post_type'; |
| 283 |
$order_table_id = 'ID'; |
| 284 |
} |
| 285 |
|
| 286 |
//phpcs:disable WordPress.DB.DirectDatabaseQuery, WordPress.DB.PreparedSQL.InterpolatedNotPrepared |
| 287 |
$count = $wpdb->get_var( |
| 288 |
$wpdb->prepare( |
| 289 |
"SELECT COUNT(*) |
| 290 |
FROM $order_table o |
| 291 |
INNER JOIN $order_meta_table om ON o.$order_table_id = om.$order_id_key AND om.meta_key = '_cartflows_offer' AND om.meta_value = 'yes' |
| 292 |
WHERE o.$order_type_key = 'shop_order' |
| 293 |
AND o.$order_status_key IN ('wc-completed', 'wc-processing') |
| 294 |
AND o.$order_date_key >= %s |
| 295 |
AND o.$order_date_key <= %s", |
| 296 |
$start_date, |
| 297 |
$end_date |
| 298 |
) |
| 299 |
); |
| 300 |
//phpcs:enable WordPress.DB.DirectDatabaseQuery, WordPress.DB.PreparedSQL.InterpolatedNotPrepared |
| 301 |
|
| 302 |
return absint( $count ); |
| 303 |
} |
| 304 |
|
| 305 |
/** |
| 306 |
* Retrieve numeric data statistics for CartFlows. |
| 307 |
* |
| 308 |
* @since 2.2.4 |
| 309 |
* @return array |
| 310 |
*/ |
| 311 |
private function get_numeric_data_stats() { |
| 312 |
$steps_counts = $this->get_all_steps_count(); |
| 313 |
$flows_with_instant_checkout = $this->get_funnels_with_instant_layout(); |
| 314 |
$custom_fields_data = $this->get_custom_fields_enabled_data(); |
| 315 |
|
| 316 |
$funnel_building_behavior = get_option( |
| 317 |
'cartflows_funnel_creation_method', |
| 318 |
array( |
| 319 |
'scratch' => 0, |
| 320 |
'ready_made_template' => 0, |
| 321 |
) |
| 322 |
); |
| 323 |
|
| 324 |
return array( |
| 325 |
'total_flows' => wp_count_posts( CARTFLOWS_FLOW_POST_TYPE )->publish, |
| 326 |
'total_ic_funnels' => strval( $flows_with_instant_checkout ), |
| 327 |
'optin_step_count' => strval( $steps_counts['optin'] ), |
| 328 |
'landing_step_count' => strval( $steps_counts['landing'] ), |
| 329 |
'checkout_step_count' => strval( $steps_counts['checkout'] ), |
| 330 |
'upsell_step_count' => strval( $steps_counts['upsell'] ), |
| 331 |
'downsell_step_count' => strval( $steps_counts['downsell'] ), |
| 332 |
'thankyou_step_count' => strval( $steps_counts['thankyou'] ), |
| 333 |
'optin_custom_fields' => strval( $custom_fields_data['optin'] ), |
| 334 |
'checkout_custom_fields' => strval( $custom_fields_data['checkout'] ), |
| 335 |
'funnels_from_scratch' => strval( $funnel_building_behavior['scratch'] ), |
| 336 |
'funnels_from_template' => strval( $funnel_building_behavior['ready_made_template'] ), |
| 337 |
); |
| 338 |
} |
| 339 |
|
| 340 |
/** |
| 341 |
* Retrieve boolean data statistics for CartFlows. |
| 342 |
* |
| 343 |
* @since 2.2.4 |
| 344 |
* @param array $theme_data Array containing active theme information. |
| 345 |
* @return array |
| 346 |
*/ |
| 347 |
private function get_boolean_data_stats( $theme_data ) { |
| 348 |
$common_settings = Cartflows_Helper::get_common_settings(); |
| 349 |
|
| 350 |
return array( |
| 351 |
'override-global-checkout' => ! empty( $common_settings['override_global_checkout'] ) && 'enable' === $common_settings['override_global_checkout'] ? true : false, |
| 352 |
'disallow-indexing' => ! empty( $common_settings['disallow_indexing'] ) && 'enable' === $common_settings['disallow_indexing'] ? true : false, |
| 353 |
'paypal-reference-transactions' => ! empty( $common_settings['paypal_reference_transactions'] ) && 'enable' === $common_settings['paypal_reference_transactions'], |
| 354 |
'cartflows-stats-report-emails' => 'enable' === get_option( 'cartflows_stats_report_emails', 'enable' ), |
| 355 |
'cartflows-delete-plugin-data' => 'enable' === get_option( 'cartflows_delete_plugin_data' ), |
| 356 |
'pre-checkout-offer' => 'enable' === $common_settings['pre_checkout_offer'], |
| 357 |
'store-checkout-set' => ! empty( intval( Cartflows_Helper::get_global_setting( '_cartflows_store_checkout' ) ) ), |
| 358 |
'is-child-theme' => $theme_data['child_theme'], |
| 359 |
'suretriggers_active' => is_plugin_active( 'suretriggers/suretriggers.php' ), |
| 360 |
); |
| 361 |
} |
| 362 |
|
| 363 |
// ------------------------------------------------------------------------- |
| 364 |
// Helper methods (stats) |
| 365 |
// ------------------------------------------------------------------------- |
| 366 |
|
| 367 |
/** |
| 368 |
* Retrieve the active theme name. |
| 369 |
* |
| 370 |
* @since 2.2.4 |
| 371 |
* @return array {parent_theme: string, child_theme: bool} |
| 372 |
*/ |
| 373 |
private function get_active_theme() { |
| 374 |
$theme = wp_get_theme(); |
| 375 |
$parent_theme_name = ''; |
| 376 |
$child_theme_name = ''; |
| 377 |
|
| 378 |
if ( isset( $theme->parent_theme ) && ! empty( $theme->parent_theme ) ) { |
| 379 |
$parent_theme_name = $theme->parent_theme; |
| 380 |
$child_theme_name = $theme->name ? $theme->name : ''; |
| 381 |
} else { |
| 382 |
$parent_theme_name = $theme->name; |
| 383 |
} |
| 384 |
|
| 385 |
return array( |
| 386 |
'parent_theme' => ! empty( $child_theme_name ) ? $child_theme_name : $parent_theme_name, |
| 387 |
'child_theme' => ! empty( $child_theme_name ) ? true : false, |
| 388 |
); |
| 389 |
} |
| 390 |
|
| 391 |
/** |
| 392 |
* Get the count of each step type. |
| 393 |
* |
| 394 |
* @since 2.2.4 |
| 395 |
* @return array Counts keyed by step type slug. |
| 396 |
*/ |
| 397 |
private function get_all_steps_count() { |
| 398 |
$default_step_counts = array( |
| 399 |
'optin' => 0, |
| 400 |
'landing' => 0, |
| 401 |
'checkout' => 0, |
| 402 |
'upsell' => 0, |
| 403 |
'downsell' => 0, |
| 404 |
'thankyou' => 0, |
| 405 |
); |
| 406 |
|
| 407 |
global $wpdb; |
| 408 |
|
| 409 |
//phpcs:disable WordPress.DB.DirectDatabaseQuery, WordPress.DB.DirectDatabaseQuery.NoCaching |
| 410 |
$step_counts = $wpdb->get_results( |
| 411 |
$wpdb->prepare( |
| 412 |
"SELECT JSON_OBJECTAGG(meta_value, count) as counts |
| 413 |
FROM ( |
| 414 |
SELECT pm.meta_value, COUNT(*) as count |
| 415 |
FROM $wpdb->posts p |
| 416 |
INNER JOIN $wpdb->postmeta pm ON p.ID = pm.post_id |
| 417 |
WHERE p.post_type = %s |
| 418 |
AND p.post_status = %s |
| 419 |
AND pm.meta_key = %s |
| 420 |
AND pm.meta_value IN ('optin', 'landing', 'checkout', 'upsell', 'downsell', 'thankyou') |
| 421 |
GROUP BY pm.meta_value |
| 422 |
) as subquery", |
| 423 |
CARTFLOWS_STEP_POST_TYPE, |
| 424 |
'publish', |
| 425 |
'wcf-step-type' |
| 426 |
), |
| 427 |
ARRAY_A |
| 428 |
); |
| 429 |
//phpcs:enable WordPress.DB.DirectDatabaseQuery, WordPress.DB.DirectDatabaseQuery.NoCaching |
| 430 |
|
| 431 |
if ( empty( $step_counts ) || empty( $step_counts[0]['counts'] ) ) { |
| 432 |
return $default_step_counts; |
| 433 |
} |
| 434 |
|
| 435 |
return wp_parse_args( json_decode( $step_counts[0]['counts'], true ), $default_step_counts ); |
| 436 |
} |
| 437 |
|
| 438 |
/** |
| 439 |
* Retrieve the count of funnels with instant layout enabled. |
| 440 |
* |
| 441 |
* @since 2.2.4 |
| 442 |
* @return int |
| 443 |
*/ |
| 444 |
private function get_funnels_with_instant_layout() { |
| 445 |
$args = array( |
| 446 |
'post_type' => CARTFLOWS_FLOW_POST_TYPE, |
| 447 |
'post_status' => 'publish', |
| 448 |
'posts_per_page' => 1, |
| 449 |
'no_found_rows' => false, |
| 450 |
'fields' => 'ids', |
| 451 |
'meta_query' => array( //phpcs:ignore WordPress.DB.SlowDBQuery.slow_db_query_meta_query -- Meta query required to count instant layout funnels. |
| 452 |
array( |
| 453 |
'key' => 'instant-layout-style', |
| 454 |
'value' => 'yes', |
| 455 |
'compare' => 'LIKE', |
| 456 |
), |
| 457 |
), |
| 458 |
); |
| 459 |
|
| 460 |
$query = new WP_Query( $args ); |
| 461 |
$posts_count = isset( $query->found_posts ) ? $query->found_posts : 0; |
| 462 |
|
| 463 |
wp_reset_postdata(); |
| 464 |
|
| 465 |
return $posts_count; |
| 466 |
} |
| 467 |
|
| 468 |
/** |
| 469 |
* Retrieve the count of steps with custom fields enabled, by type. |
| 470 |
* |
| 471 |
* @since 2.2.4 |
| 472 |
* @return array {optin: int, checkout: int} |
| 473 |
*/ |
| 474 |
private function get_custom_fields_enabled_data() { |
| 475 |
$default_step_counts = array( |
| 476 |
'optin' => 0, |
| 477 |
'checkout' => 0, |
| 478 |
); |
| 479 |
|
| 480 |
global $wpdb; |
| 481 |
|
| 482 |
//phpcs:disable WordPress.DB.DirectDatabaseQuery, WordPress.DB.DirectDatabaseQuery.NoCaching |
| 483 |
$step_counts = $wpdb->get_results( |
| 484 |
$wpdb->prepare( |
| 485 |
"SELECT JSON_OBJECTAGG(subquery.step_type, subquery.count) AS counts |
| 486 |
FROM ( SELECT step.meta_value AS step_type, |
| 487 |
COUNT(DISTINCT p.ID) AS count |
| 488 |
FROM $wpdb->posts p |
| 489 |
INNER JOIN $wpdb->postmeta step |
| 490 |
ON p.ID = step.post_id |
| 491 |
AND step.meta_key = %s |
| 492 |
AND step.meta_value IN ('optin', 'checkout') |
| 493 |
INNER JOIN $wpdb->postmeta custom |
| 494 |
ON p.ID = custom.post_id |
| 495 |
AND ( |
| 496 |
(step.meta_value = 'optin' AND custom.meta_key = %s) |
| 497 |
OR |
| 498 |
(step.meta_value = 'checkout' AND custom.meta_key = %s) |
| 499 |
) |
| 500 |
AND custom.meta_value = %s |
| 501 |
WHERE p.post_type = %s |
| 502 |
AND p.post_status = %s |
| 503 |
GROUP BY step.meta_value |
| 504 |
) AS subquery", |
| 505 |
'wcf-step-type', |
| 506 |
'wcf-optin-enable-custom-fields', |
| 507 |
'wcf-custom-checkout-fields', |
| 508 |
'yes', |
| 509 |
CARTFLOWS_STEP_POST_TYPE, |
| 510 |
'publish' |
| 511 |
), |
| 512 |
ARRAY_A |
| 513 |
); |
| 514 |
//phpcs:enable WordPress.DB.DirectDatabaseQuery, WordPress.DB.DirectDatabaseQuery.NoCaching |
| 515 |
|
| 516 |
if ( empty( $step_counts ) || empty( $step_counts[0]['counts'] ) ) { |
| 517 |
return $default_step_counts; |
| 518 |
} |
| 519 |
|
| 520 |
return wp_parse_args( json_decode( $step_counts[0]['counts'], true ), $default_step_counts ); |
| 521 |
} |
| 522 |
|
| 523 |
/** |
| 524 |
* Get the list of enabled payment gateway slugs. |
| 525 |
* |
| 526 |
* @since 2.2.4 |
| 527 |
* @return array |
| 528 |
*/ |
| 529 |
private function get_active_gateways() { |
| 530 |
if ( ! wcf()->is_woo_active ) { |
| 531 |
return array(); |
| 532 |
} |
| 533 |
|
| 534 |
$gateways = WC()->payment_gateways->get_available_payment_gateways(); |
| 535 |
$enabled_gateways = array(); |
| 536 |
|
| 537 |
if ( is_array( $gateways ) ) { |
| 538 |
foreach ( $gateways as $gateway ) { |
| 539 |
if ( 'yes' === $gateway->enabled ) { |
| 540 |
$gateway_key = strtolower( str_replace( array( ' ', '(', ')' ), '_', $gateway->get_title() ) ); |
| 541 |
$enabled_gateways[ $gateway_key ] = $gateway->get_title(); |
| 542 |
} |
| 543 |
} |
| 544 |
} |
| 545 |
|
| 546 |
return $enabled_gateways; |
| 547 |
} |
| 548 |
|
| 549 |
/** |
| 550 |
* Get social tracking enabled/disabled boolean flags for each platform. |
| 551 |
* |
| 552 |
* @since 2.2.4 |
| 553 |
* @return array |
| 554 |
*/ |
| 555 |
private function get_social_tracking_flags() { |
| 556 |
$fb_setting = Cartflows_Helper::get_facebook_settings(); |
| 557 |
$ga_setting = Cartflows_Helper::get_google_analytics_settings(); |
| 558 |
$tik_pixel_settings = Cartflows_Helper::get_tiktok_settings(); |
| 559 |
$pinterest_settings = Cartflows_Helper::get_pinterest_settings(); |
| 560 |
$gads_settings = Cartflows_Helper::get_google_ads_settings(); |
| 561 |
$snapchat_settings = Cartflows_Helper::get_snapchat_settings(); |
| 562 |
|
| 563 |
return array( |
| 564 |
'fb_pixel_enabled' => ! empty( $fb_setting['facebook_pixel_id'] ), |
| 565 |
'ga_enabled' => ! empty( $ga_setting['google_analytics_id'] ), |
| 566 |
'tiktok_enabled' => ! empty( $tik_pixel_settings['tiktok_pixel_id'] ), |
| 567 |
'pinterest_enabled' => ! empty( $pinterest_settings['pinterest_tag_id'] ), |
| 568 |
'gads_enabled' => ! empty( $gads_settings['google_ads_id'] ), |
| 569 |
'snapchat_enabled' => ! empty( $snapchat_settings['snapchat_pixel_id'] ), |
| 570 |
); |
| 571 |
} |
| 572 |
|
| 573 |
/** |
| 574 |
* Check if CartFlows Pro license key exists. |
| 575 |
* |
| 576 |
* @since 2.2.4 |
| 577 |
* @return bool |
| 578 |
*/ |
| 579 |
private function check_pro_license_key_exists() { |
| 580 |
if ( _is_cartflows_pro() && class_exists( 'CartFlows_Pro_Licence' ) ) { |
| 581 |
$license_data = get_option( 'wc_am_client_' . \CartFlows_Pro_Licence::get_instance()->product_id . '_api_key', array() ); |
| 582 |
return ! empty( $license_data['api_key'] ); |
| 583 |
} |
| 584 |
return false; |
| 585 |
} |
| 586 |
|
| 587 |
// ------------------------------------------------------------------------- |
| 588 |
// Milestone event tracking |
| 589 |
// ------------------------------------------------------------------------- |
| 590 |
|
| 591 |
/** |
| 592 |
* Detect and queue state-based one-time events. |
| 593 |
* |
| 594 |
* Called once per day (throttled by transient). BSF_Analytics_Events dedup |
| 595 |
* prevents duplicate tracking across days. |
| 596 |
* |
| 597 |
* @since 2.2.4 |
| 598 |
* @return void |
| 599 |
*/ |
| 600 |
private function detect_state_events() { |
| 601 |
$events = self::events(); |
| 602 |
if ( null === $events ) { |
| 603 |
// BSF_Analytics_Events not yet loaded — do NOT set transient so we retry |
| 604 |
// on the next admin page load. |
| 605 |
return; |
| 606 |
} |
| 607 |
|
| 608 |
// Class is available — throttle for 24 hours. |
| 609 |
set_transient( 'cf_state_events_checked', 1, DAY_IN_SECONDS ); |
| 610 |
|
| 611 |
// plugin_activated — fires once on first admin load after activation. |
| 612 |
$bsf_referrers = get_option( 'bsf_product_referers', array() ); |
| 613 |
$source = ! empty( $bsf_referrers['cartflows'] ) ? sanitize_text_field( $bsf_referrers['cartflows'] ) : 'self'; |
| 614 |
$events->track( 'plugin_activated', CARTFLOWS_VER, array( 'source' => $source ) ); |
| 615 |
|
| 616 |
// plugin_updated — fires when version changes; re-tracks on each upgrade. |
| 617 |
$stored_version = Cartflows_Helper::get_analytics_flag( 'tracked_version', '' ); |
| 618 |
if ( CARTFLOWS_VER !== $stored_version ) { |
| 619 |
if ( ! empty( $stored_version ) ) { |
| 620 |
$events->flush_pushed( array( 'plugin_updated' ) ); |
| 621 |
$events->track( |
| 622 |
'plugin_updated', |
| 623 |
CARTFLOWS_VER, |
| 624 |
array( 'from_version' => $stored_version ) |
| 625 |
); |
| 626 |
} |
| 627 |
Cartflows_Helper::set_analytics_flag( 'tracked_version', CARTFLOWS_VER, true ); |
| 628 |
} |
| 629 |
|
| 630 |
// onboarding_completed. |
| 631 |
if ( get_option( 'wcf_setup_complete', false ) ) { |
| 632 |
$events->track( 'onboarding_completed' ); |
| 633 |
} |
| 634 |
|
| 635 |
// onboarding_skipped. |
| 636 |
if ( get_option( 'wcf_setup_skipped', false ) ) { |
| 637 |
$exit_step = get_option( 'wcf_exit_setup_step', '' ); |
| 638 |
$events->track( |
| 639 |
'onboarding_skipped', |
| 640 |
'', |
| 641 |
array( 'exit_step' => sanitize_text_field( (string) $exit_step ) ) |
| 642 |
); |
| 643 |
} |
| 644 |
|
| 645 |
// pro_license_activated. |
| 646 |
if ( _is_cartflows_pro() ) { |
| 647 |
$events->track( 'pro_license_activated' ); |
| 648 |
} |
| 649 |
|
| 650 |
// ---- Feature usage events ---- |
| 651 |
|
| 652 |
// first_checkout_configured (flag set in admin-core/inc/meta-ops.php). |
| 653 |
$checkout_step_id = Cartflows_Helper::get_analytics_flag( 'first_checkout_configured' ); |
| 654 |
if ( $checkout_step_id ) { |
| 655 |
$layout = get_post_meta( intval( $checkout_step_id ), 'wcf-checkout-layout', true ); |
| 656 |
$events->track( |
| 657 |
'first_checkout_configured', |
| 658 |
strval( $checkout_step_id ), |
| 659 |
array( 'layout' => $layout ? sanitize_text_field( $layout ) : 'default' ) |
| 660 |
); |
| 661 |
} |
| 662 |
|
| 663 |
// first_template_imported (flag set in admin-core/ajax/importer.php). |
| 664 |
if ( Cartflows_Helper::get_analytics_flag( 'first_template_imported' ) ) { |
| 665 |
$page_builder = Cartflows_Helper::get_common_setting( 'default_page_builder' ); |
| 666 |
$events->track( |
| 667 |
'first_template_imported', |
| 668 |
'', |
| 669 |
array( 'page_builder' => $page_builder ? sanitize_text_field( $page_builder ) : 'default' ) |
| 670 |
); |
| 671 |
} |
| 672 |
|
| 673 |
// ---- Pro feature events (flags set in cartflows-pro) ---- |
| 674 |
|
| 675 |
if ( Cartflows_Helper::get_analytics_flag( 'first_order_bump_created' ) ) { |
| 676 |
$events->track( 'first_order_bump_created' ); |
| 677 |
} |
| 678 |
|
| 679 |
if ( Cartflows_Helper::get_analytics_flag( 'first_upsell_accepted' ) ) { |
| 680 |
$events->track( 'first_upsell_accepted' ); |
| 681 |
} |
| 682 |
|
| 683 |
if ( Cartflows_Helper::get_analytics_flag( 'first_ab_test_started' ) ) { |
| 684 |
$events->track( 'first_ab_test_started' ); |
| 685 |
} |
| 686 |
|
| 687 |
if ( Cartflows_Helper::get_analytics_flag( 'first_ab_test_winner' ) ) { |
| 688 |
$events->track( 'first_ab_test_winner_declared' ); |
| 689 |
} |
| 690 |
|
| 691 |
// ---- Integration events (state-based, no flag-setters needed) ---- |
| 692 |
|
| 693 |
$tracking_flags = $this->get_social_tracking_flags(); |
| 694 |
|
| 695 |
if ( ! empty( $tracking_flags['fb_pixel_enabled'] ) ) { |
| 696 |
$events->track( 'fb_pixel_connected' ); |
| 697 |
} |
| 698 |
|
| 699 |
if ( ! empty( $tracking_flags['ga_enabled'] ) ) { |
| 700 |
$events->track( 'ga_connected' ); |
| 701 |
} |
| 702 |
|
| 703 |
if ( wcf()->is_woo_active ) { |
| 704 |
$gateways = WC()->payment_gateways->get_available_payment_gateways(); |
| 705 |
foreach ( $gateways as $gateway_id => $gateway ) { |
| 706 |
if ( 'yes' !== $gateway->enabled ) { |
| 707 |
continue; |
| 708 |
} |
| 709 |
if ( false !== strpos( $gateway_id, 'stripe' ) ) { |
| 710 |
$events->track( 'stripe_gateway_enabled' ); |
| 711 |
} |
| 712 |
if ( false !== strpos( $gateway_id, 'paypal' ) ) { |
| 713 |
$events->track( 'paypal_gateway_enabled' ); |
| 714 |
} |
| 715 |
} |
| 716 |
} |
| 717 |
|
| 718 |
if ( ! empty( $tracking_flags['tiktok_enabled'] ) ) { |
| 719 |
$events->track( 'tiktok_connected' ); |
| 720 |
} |
| 721 |
|
| 722 |
if ( ! empty( $tracking_flags['pinterest_enabled'] ) ) { |
| 723 |
$events->track( 'pinterest_connected' ); |
| 724 |
} |
| 725 |
|
| 726 |
if ( ! empty( $tracking_flags['gads_enabled'] ) ) { |
| 727 |
$events->track( 'gads_connected' ); |
| 728 |
} |
| 729 |
|
| 730 |
if ( ! empty( $tracking_flags['snapchat_enabled'] ) ) { |
| 731 |
$events->track( 'snapchat_connected' ); |
| 732 |
} |
| 733 |
|
| 734 |
// ---- Pro feature state events ---- |
| 735 |
|
| 736 |
// first_downsell_accepted (flag set in cartflows-pro modules/downsell/classes/class-cartflows-downsell-markup.php). |
| 737 |
if ( Cartflows_Helper::get_analytics_flag( 'first_downsell_accepted' ) ) { |
| 738 |
$events->track( 'first_downsell_accepted' ); |
| 739 |
} |
| 740 |
|
| 741 |
// first_instant_layout_enabled (flag set in admin-core/ajax/flows.php and admin-core/ajax/importer.php). |
| 742 |
if ( Cartflows_Helper::get_analytics_flag( 'first_instant_layout_enabled' ) ) { |
| 743 |
$events->track( 'first_instant_layout_enabled' ); |
| 744 |
} |
| 745 |
|
| 746 |
// first_store_checkout_set — detected directly from the store checkout option. |
| 747 |
$store_checkout_setting = Cartflows_Helper::get_global_setting( '_cartflows_store_checkout' ); |
| 748 |
if ( is_scalar( $store_checkout_setting ) && intval( $store_checkout_setting ) > 0 ) { |
| 749 |
$events->track( 'first_store_checkout_set' ); |
| 750 |
} |
| 751 |
|
| 752 |
// first_webhook_configured (flag set in admin-core/api/webhooks.php::create_webhook()). |
| 753 |
if ( Cartflows_Helper::get_analytics_flag( 'first_webhook_configured' ) ) { |
| 754 |
$events->track( 'first_webhook_configured' ); |
| 755 |
} |
| 756 |
|
| 757 |
// ---- Engagement events ---- |
| 758 |
|
| 759 |
$pointer_data = get_option( 'cartflows_pointer_data', array() ); |
| 760 |
|
| 761 |
if ( ! empty( $pointer_data['accepted'] ) ) { |
| 762 |
$events->track( 'pointer_accepted' ); |
| 763 |
} |
| 764 |
|
| 765 |
if ( ! empty( $pointer_data['dismissed'] ) ) { |
| 766 |
$events->track( 'pointer_dismissed' ); |
| 767 |
} |
| 768 |
|
| 769 |
// weekly_report_notice_dismissed (flag set in class-cartflows-admin-notices.php). |
| 770 |
if ( Cartflows_Helper::get_analytics_flag( 'weekly_report_notice_dismissed' ) ) { |
| 771 |
$events->track( 'weekly_report_notice_dismissed' ); |
| 772 |
} |
| 773 |
|
| 774 |
// instant_checkout_notice_dismissed (option set in admin-core/ajax/flows.php). |
| 775 |
if ( 'yes' === get_option( 'wcf-instant-checkout-notice-skipped' ) ) { |
| 776 |
$events->track( 'instant_checkout_notice_dismissed' ); |
| 777 |
} |
| 778 |
} |
| 779 |
|
| 780 |
/** |
| 781 |
* Track first flow published. |
| 782 |
* |
| 783 |
* Fires on transition_post_status when a cartflows_flow moves to 'publish'. |
| 784 |
* BSF_Analytics_Events dedup ensures this fires only once per site lifecycle. |
| 785 |
* |
| 786 |
* @since 2.2.4 |
| 787 |
* @param string $new_status New post status. |
| 788 |
* @param string $old_status Old post status. |
| 789 |
* @param \WP_Post $post Post object. |
| 790 |
* @return void |
| 791 |
*/ |
| 792 |
public function track_first_flow_published( $new_status, $old_status, $post ) { |
| 793 |
if ( CARTFLOWS_FLOW_POST_TYPE !== $post->post_type ) { |
| 794 |
return; |
| 795 |
} |
| 796 |
|
| 797 |
if ( 'publish' !== $new_status || 'publish' === $old_status ) { |
| 798 |
return; |
| 799 |
} |
| 800 |
|
| 801 |
$events = self::events(); |
| 802 |
if ( null === $events ) { |
| 803 |
return; |
| 804 |
} |
| 805 |
|
| 806 |
// days_since_install for time-to-value analysis. |
| 807 |
$install_time = (int) Cartflows_Helper::get_analytics_flag( 'usage_installed_time', 0 ); |
| 808 |
$days = 0; |
| 809 |
if ( $install_time > 0 ) { |
| 810 |
$days = (int) floor( ( time() - $install_time ) / DAY_IN_SECONDS ); |
| 811 |
} |
| 812 |
|
| 813 |
// Flow source: template or scratch. |
| 814 |
// Read per-flow post meta written at creation time so each flow reports its own source. |
| 815 |
$creation_method = get_post_meta( $post->ID, 'wcf-flow-creation-method', true ); |
| 816 |
$source = ( 'ready_made_template' === $creation_method ) ? 'template' : 'scratch'; |
| 817 |
|
| 818 |
// Step count for this flow. |
| 819 |
$steps = get_post_meta( $post->ID, 'wcf-steps', true ); |
| 820 |
$step_count = is_array( $steps ) ? count( $steps ) : 0; |
| 821 |
|
| 822 |
$events->track( |
| 823 |
'first_flow_published', |
| 824 |
strval( $post->ID ), |
| 825 |
array( |
| 826 |
'days_since_install' => (string) $days, |
| 827 |
'source' => $source, |
| 828 |
'step_count' => (string) $step_count, |
| 829 |
) |
| 830 |
); |
| 831 |
} |
| 832 |
} |
| 833 |
|
| 834 |
Cartflows_Analytics::get_instance(); |
| 835 |
|
