PluginProbe
Jetpack – WP Security, Backup, Speed, & Growth / 16.3-a.7
Jetpack – WP Security, Backup, Speed, & Growth v16.3-a.7
16.3-a.5 16.3-a.7 16.3-a.3 16.3-a.1 16.2 16.2-beta 12.0.3 12.1.3 12.2.3 12.3.2 12.4.2 12.5.2 12.6.4 12.7.3 12.8.3 12.9.5 13.0.2 13.1.5 13.2.4 13.3.3 13.4.5 13.5.2 13.6.2 13.7.2 13.8.3 All 506 releases
jetpack / modules / seo-tools / class-jetpack-seo.php

class-jetpack-seo.php in Jetpack – WP Security, Backup, Speed, & Growth 16.3-a.7, at modules/seo-tools/class-jetpack-seo.php

301 lines 9.1 KB
No matching file
Up and down to move Enter to open Esc to close
Raw Download Zip
1 <?php
2 /**
3 * Main class file for the SEO Tools module.
4 *
5 * @package automattic/jetpack
6 */
7
8 /**
9 * An SEO expert walks into a bar, bars, pub, public house, Irish pub, drinks, beer, wine, liquor, Grey Goose, Cristal...
10 *
11 * @phan-constructor-used-for-side-effects
12 */
13 class Jetpack_SEO {
14 /**
15 * Constructor.
16 */
17 public function __construct() {
18 add_action( 'init', array( $this, 'init' ) );
19 }
20
21 /**
22 * Initialization method for Jetpack_SEO.
23 */
24 public function init() {
25 /**
26 * Can be used to prevent SEO tools from inserting custom meta tags.
27 *
28 * @module seo-tools
29 *
30 * @since 4.4.0
31 *
32 * @param bool true Should Jetpack's SEO Meta Tags be enabled. Defaults to true.
33 */
34 if ( apply_filters( 'jetpack_seo_meta_tags_enabled', true ) ) {
35 add_action( 'wp_head', array( $this, 'meta_tags' ) );
36
37 // Add support for editing page excerpts in pages, regardless of theme support.
38 add_post_type_support( 'page', 'excerpt' );
39 }
40
41 /**
42 * Can be used to prevent SEO tools from modifying site titles.
43 *
44 * @module seo-tools
45 *
46 * @since 4.4.0
47 *
48 * @param bool true Should Jetpack SEO modify site titles. Defaults to true.
49 */
50 if ( apply_filters( 'jetpack_seo_custom_titles', true ) ) {
51 // Overwrite page title with custom SEO meta title for themes that support title-tag.
52 add_filter( 'pre_get_document_title', array( 'Jetpack_SEO_Titles', 'get_custom_title' ) );
53
54 // Add overwrite support for themes that don't support title-tag.
55 add_filter( 'wp_title', array( 'Jetpack_SEO_Titles', 'get_custom_title' ) );
56 }
57
58 add_filter( 'jetpack_open_graph_tags', array( $this, 'set_custom_og_tags' ) );
59 Jetpack_SEO_Posts::register_post_meta();
60 // Exclude posts with 'jetpack_seo_noindex' set true from the Jetpack sitemap.
61 add_filter( 'jetpack_sitemap_skip_post', array( 'Jetpack_SEO_Posts', 'exclude_noindex_posts_from_jetpack_sitemap' ), 10, 2 );
62 add_action( 'rest_api_init', array( $this, 'add_custom_field_post_type_meta' ) );
63 }
64
65 /**
66 * Add custom field meta to all public post types that don't already have it.
67 */
68 public function add_custom_field_post_type_meta() {
69 /**
70 * Filter the list of post types for which custom fields support is added.
71 *
72 * This filter allows modification of the post types that will be processed
73 * to add support for custom fields if they do not already support it.
74 *
75 * @since 14.2
76 *
77 * @param array $post_types An array of post type names.
78 */
79 $post_types = apply_filters(
80 'jetpack_seo_custom_field_post_types',
81 get_post_types(
82 array(
83 'public' => true,
84 'show_ui' => true,
85 '_builtin' => false,
86 )
87 )
88 );
89
90 foreach ( $post_types as $post_type ) {
91 if ( ! post_type_supports( $post_type, 'custom-fields' ) ) {
92 add_post_type_support( $post_type, 'custom-fields' );
93 }
94 }
95 }
96
97 /**
98 * Helper method to fetch authors.
99 */
100 private function get_authors() {
101 global $wp_query;
102
103 $authors = array();
104
105 foreach ( $wp_query->posts as $post ) {
106 if ( ! $post instanceof WP_Post ) {
107 continue;
108 }
109 $authors[] = get_the_author_meta( 'display_name', (int) $post->post_author );
110 }
111
112 $authors = array_unique( $authors );
113
114 return $authors;
115 }
116
117 /**
118 * Constructs open graph tag data.
119 *
120 * @param array $tags Array of tag data.
121 * @return array of tag data.
122 */
123 public function set_custom_og_tags( $tags ) {
124 $custom_title = Jetpack_SEO_Titles::get_custom_title();
125
126 if ( ! empty( $custom_title ) ) {
127 $tags['og:title'] = $custom_title;
128 }
129
130 // On archives and a latest-posts homepage, get_post() returns the first post in
131 // the loop, whose description does not represent the page being viewed. Only use
132 // the per-post custom description when we are actually on that singular post/page.
133 $post_custom_description = is_singular()
134 ? Jetpack_SEO_Posts::get_post_custom_description( get_post() )
135 : '';
136 $front_page_meta = Jetpack_SEO_Utils::get_front_page_meta_description();
137
138 if ( class_exists( 'woocommerce' ) && is_shop() ) {
139 $shop_page_id = get_option( 'woocommerce_shop_page_id' );
140 if ( $shop_page_id ) {
141 $post_custom_description = Jetpack_SEO_Posts::get_post_custom_description( get_post( $shop_page_id ) );
142 }
143 }
144
145 if ( is_front_page() && ! empty( $front_page_meta ) ) {
146 $tags['og:description'] = $front_page_meta;
147 } elseif ( ! empty( $post_custom_description ) ) {
148 $tags['og:description'] = $post_custom_description;
149 }
150
151 return $tags;
152 }
153
154 /**
155 * Outputs Jetpack's SEO <meta> tags.
156 */
157 public function meta_tags() {
158 global $wp_query;
159
160 $post_count = is_countable( $wp_query->posts ) ? count( $wp_query->posts ) : 0;
161 $period = '';
162 $template = '';
163 $meta = array();
164
165 /**
166 * Can be used to specify a list of themes that set their own meta tags.
167 *
168 * If current site is using one of the themes listed as conflicting, inserting Jetpack SEO
169 * meta tags will be prevented.
170 *
171 * @module seo-tools
172 *
173 * @since 4.4.0
174 *
175 * @param array List of conflicted theme names. Defaults to empty array.
176 */
177 $conflicted_themes = apply_filters( 'jetpack_seo_meta_tags_conflicted_themes', array() );
178
179 if ( isset( $conflicted_themes[ get_option( 'template' ) ] ) ) {
180 return;
181 }
182
183 $front_page_meta = Jetpack_SEO_Utils::get_front_page_meta_description();
184 $description = $front_page_meta ? $front_page_meta : get_bloginfo( 'description' );
185 $meta['description'] = trim( $description );
186
187 // Try to target things if we're on a "specific" page of any kind.
188 if ( is_singular() ) {
189 if ( ! ( is_front_page() && Jetpack_SEO_Utils::get_front_page_meta_description() ) ) {
190 $description = Jetpack_SEO_Posts::get_post_description( get_post() );
191
192 if ( $description ) {
193 $description = wp_trim_words(
194 strip_shortcodes(
195 wp_strip_all_tags( $description, true )
196 )
197 );
198 $meta['description'] = $description;
199 }
200 }
201 } elseif ( is_author() ) {
202 $obj = get_queried_object();
203
204 $meta['description'] = sprintf(
205 /* translators: first property is an user's display name, the second is the site's title. */
206 _x( 'Read all of the posts by %1$s on %2$s', 'Read all of the posts by Author Name on Blog Title', 'jetpack' ),
207 $obj->display_name ?? __( 'the author', 'jetpack' ),
208 get_bloginfo( 'title' )
209 );
210 } elseif ( is_tag() || is_category() || is_tax() ) {
211 $obj = get_queried_object();
212 $description = '';
213
214 if ( isset( $obj->term_id ) && isset( $obj->taxonomy ) ) {
215 $description = get_term_field( 'description', $obj->term_id, $obj->taxonomy, 'raw' );
216 }
217
218 if ( ! is_wp_error( $description ) && $description ) {
219 $meta['description'] = wp_trim_words( $description );
220 } else {
221 $authors = $this->get_authors();
222
223 $meta['description'] = wp_sprintf(
224 /* translators: %1$s: A post category. %2$l: Post authors. */
225 _x( 'Posts about %1$s written by %2$l', 'Posts about Category written by John and Bob', 'jetpack' ),
226 single_term_title( '', false ),
227 $authors
228 );
229 }
230 } elseif ( is_date() ) {
231 if ( is_year() ) {
232 $period = get_query_var( 'year' );
233
234 /* translators: %1$s: Number of posts published. %2$l: Post author. %3$s: A year date. */
235 $template = _nx(
236 '%1$s post published by %2$l in the year %3$s', // Singular.
237 '%1$s posts published by %2$l in the year %3$s', // Plural.
238 $post_count, // Number.
239 '10 posts published by John in the year 2012', // Context.
240 'jetpack'
241 );
242 } elseif ( is_month() ) {
243 $period = gmdate( 'F Y', mktime( 0, 0, 0, get_query_var( 'monthnum' ), 1, get_query_var( 'year' ) ) );
244
245 /* translators: %1$s: Number of posts published. %2$l: Post author. %3$s: A month/year date. */
246 $template = _nx(
247 '%1$s post published by %2$l during %3$s', // Singular.
248 '%1$s posts published by %2$l during %3$s', // Plural.
249 $post_count, // Number.
250 '10 posts publishes by John during May 2012', // Context.
251 'jetpack'
252 );
253 } elseif ( is_day() ) {
254 $period = gmdate(
255 'F j, Y',
256 mktime( 0, 0, 0, get_query_var( 'monthnum' ), get_query_var( 'day' ), get_query_var( 'year' ) )
257 );
258
259 /* translators: %1$s: Number of posts published. %2$l: Post author. %3$s: A month/day/year date. */
260 $template = _nx(
261 '%1$s post published by %2$l on %3$s', // Singular.
262 '%1$s posts published by %2$l on %3$s', // Plural.
263 $post_count, // Number.
264 '10 posts published by John on May 30, 2012', // Context.
265 'jetpack'
266 );
267 }
268
269 $authors = $this->get_authors();
270 $meta['description'] = wp_sprintf( $template, $post_count, $authors, $period );
271 }
272
273 $mark_as_noindex = Jetpack_SEO_Posts::get_post_noindex_setting( get_post() );
274 if ( $mark_as_noindex ) {
275 $meta['robots'] = 'noindex';
276 }
277
278 /**
279 * Can be used to edit the default SEO tools meta tags.
280 *
281 * @module seo-tools
282 *
283 * @since 4.4.0
284 *
285 * @param array Array that consists of meta name and meta content pairs.
286 */
287 $meta = apply_filters( 'jetpack_seo_meta_tags', $meta );
288
289 if ( ! is_array( $meta ) ) {
290 return;
291 }
292
293 // Output them.
294 foreach ( $meta as $name => $content ) {
295 if ( ! empty( $content ) ) {
296 echo '<meta name="' . esc_attr( $name ) . '" content="' . esc_attr( $content ) . '" />' . "\n";
297 }
298 }
299 }
300 }
301