utm-analytics.php
168 lines
| 1 | <?php |
| 2 | /** |
| 3 | * UTM Analytics class |
| 4 | * |
| 5 | * @package bsf-analytics |
| 6 | */ |
| 7 | |
| 8 | |
| 9 | if ( ! defined( 'ABSPATH' ) ) { |
| 10 | exit; // Exit if accessed directly. |
| 11 | } |
| 12 | |
| 13 | if ( ! class_exists( 'BSF_UTM_Analytics' ) ) { |
| 14 | |
| 15 | |
| 16 | if ( ! defined( 'BSF_UTM_ANALYTICS_REFERER' ) ) { |
| 17 | define( 'BSF_UTM_ANALYTICS_REFERER', 'bsf_product_referers' ); |
| 18 | } |
| 19 | |
| 20 | /** |
| 21 | * UTM Analytics class |
| 22 | * |
| 23 | * @since 1.1.10 |
| 24 | */ |
| 25 | class BSF_UTM_Analytics { |
| 26 | |
| 27 | /** |
| 28 | * List of slugs of all the bsf products that will be referer, referring another product. |
| 29 | * |
| 30 | * @var array<string> |
| 31 | * @since 1.1.10 |
| 32 | */ |
| 33 | private static $bsf_product_slugs = [ |
| 34 | 'all-in-one-schemaorg-rich-snippets', |
| 35 | 'astra', |
| 36 | 'astra-portfolio', |
| 37 | 'astra-sites', |
| 38 | 'bb-ultimate-addon', |
| 39 | 'cartflows', |
| 40 | 'checkout-paypal-woo', |
| 41 | 'checkout-plugins-stripe-woo', |
| 42 | 'convertpro', |
| 43 | 'header-footer-elementor', |
| 44 | 'latepoint', |
| 45 | 'modern-cart', |
| 46 | 'presto-player', |
| 47 | 'surecart', |
| 48 | 'sureforms', |
| 49 | 'suremails', |
| 50 | 'surerank', |
| 51 | 'suretriggers', |
| 52 | 'ultimate-addons-for-beaver-builder-lite', |
| 53 | 'ultimate-addons-for-gutenberg', |
| 54 | 'ultimate-elementor', |
| 55 | 'Ultimate_VC_Addons', |
| 56 | 'variation-swatches-woo', |
| 57 | 'woo-cart-abandonment-recovery', |
| 58 | 'wp-schema-pro', |
| 59 | 'zipwp' |
| 60 | ]; |
| 61 | |
| 62 | |
| 63 | /** |
| 64 | * This function will help to determine if provided slug is a valid bsf product or not, |
| 65 | * This way we will maintain consistency through out all our products. |
| 66 | * |
| 67 | * @param string $slug unique slug of the product which can be used for referer, product. |
| 68 | * @since 1.1.10 |
| 69 | * @return boolean |
| 70 | */ |
| 71 | public static function is_valid_bsf_product_slug( $slug ) { |
| 72 | if ( empty( $slug ) || ! is_string( $slug ) ) { |
| 73 | return false; |
| 74 | } |
| 75 | |
| 76 | return in_array( $slug, self::$bsf_product_slugs, true ); |
| 77 | } |
| 78 | |
| 79 | /** |
| 80 | * This function updates value of referer and product in option |
| 81 | * bsf_product_referer in form of key value pair as 'product' => 'referer' |
| 82 | * |
| 83 | * @param string $referer slug of the product which is refering another product. |
| 84 | * @param string $product slug of the product which is refered. |
| 85 | * @since 1.1.10 |
| 86 | * @return void |
| 87 | */ |
| 88 | public static function update_referer( $referer, $product ) { |
| 89 | |
| 90 | $slugs = [ |
| 91 | 'referer' => $referer, |
| 92 | 'product' => $product, |
| 93 | ]; |
| 94 | $error_count = 0; |
| 95 | |
| 96 | foreach ( $slugs as $type => $slug ) { |
| 97 | if ( ! self::is_valid_bsf_product_slug( $slug ) ) { |
| 98 | error_log( sprintf( 'Invalid %1$s slug provided "%2$s", does not match bsf_product_slugs', $type, $slug ) ); // phpcs:ignore WordPress.PHP.DevelopmentFunctions.error_log_error_log -- adding logs in case of failure will help in debugging. |
| 99 | $error_count++; |
| 100 | } |
| 101 | } |
| 102 | |
| 103 | if ( $error_count > 0 ) { |
| 104 | return; |
| 105 | } |
| 106 | |
| 107 | $slugs = array_map( 'sanitize_text_field', $slugs ); |
| 108 | |
| 109 | $bsf_product_referers = get_option( BSF_UTM_ANALYTICS_REFERER, [] ); |
| 110 | if ( ! is_array( $bsf_product_referers ) ) { |
| 111 | $bsf_product_referers = []; |
| 112 | } |
| 113 | |
| 114 | $bsf_product_referers[ $slugs['product'] ] = $slugs['referer']; |
| 115 | |
| 116 | update_option( BSF_UTM_ANALYTICS_REFERER, $bsf_product_referers ); |
| 117 | } |
| 118 | |
| 119 | /** |
| 120 | * This function will add utm_args to pro link or purchase link |
| 121 | * added utm_source by default additional utm_args such as utm_medium etc can be provided to generate location specific links |
| 122 | * |
| 123 | * @param string $link Ideally this should be product site link where utm_params can be tracked. |
| 124 | * @param string $product Product slug whose utm_link need to be created. |
| 125 | * @param mixed $utm_args additional args to be passed ex: [ 'utm_medium' => 'dashboard']. |
| 126 | * @since 1.1.10 |
| 127 | * @return string |
| 128 | */ |
| 129 | public static function get_utm_ready_link( $link, $product, $utm_args = [] ) { |
| 130 | |
| 131 | if ( false === wp_http_validate_url( $link ) ) { |
| 132 | error_log( 'Invalid url passed to get_utm_ready_link function' ); // phpcs:ignore WordPress.PHP.DevelopmentFunctions.error_log_error_log -- adding logs in case of failure will help in debugging. |
| 133 | return $link; |
| 134 | } |
| 135 | |
| 136 | if ( empty( $product ) || ! is_string( $product ) || ! self::is_valid_bsf_product_slug( $product ) ) { |
| 137 | error_log( sprintf( 'Invalid product slug provided "%1$s", does not match bsf_product_slugs', $product ) ); // phpcs:ignore WordPress.PHP.DevelopmentFunctions.error_log_error_log -- adding logs in case of failure will help in debugging. |
| 138 | return $link; |
| 139 | } |
| 140 | |
| 141 | $bsf_product_referers = get_option( BSF_UTM_ANALYTICS_REFERER, [] ); |
| 142 | |
| 143 | if ( ! is_array( $bsf_product_referers ) || empty( $bsf_product_referers[ $product ] ) ) { |
| 144 | return $link; |
| 145 | } |
| 146 | |
| 147 | if ( ! self::is_valid_bsf_product_slug( $bsf_product_referers[ $product ] ) ) { |
| 148 | return $link; |
| 149 | } |
| 150 | |
| 151 | if ( ! is_array( $utm_args ) ) { |
| 152 | $utm_args = []; |
| 153 | } |
| 154 | |
| 155 | $utm_args['utm_source'] = $bsf_product_referers[ $product ]; |
| 156 | |
| 157 | $link = add_query_arg( |
| 158 | $utm_args, |
| 159 | $link |
| 160 | ); |
| 161 | |
| 162 | return $link; |
| 163 | } |
| 164 | } |
| 165 | } |
| 166 | |
| 167 | |
| 168 |