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<?php |
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/** |
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* Google Analytics Tracking Manager Class |
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* |
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* Handles GA4 tracking code injection, verification, and conflict detection. |
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* Follows ThinkRank patterns for frontend integration and security standards. |
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* |
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* @package ThinkRank\Frontend |
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* @since 1.0.0 |
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*/ |
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|
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declare(strict_types=1); |
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|
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namespace ThinkRank\Frontend; |
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|
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use ThinkRank\Core\Settings; |
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|
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// Prevent direct access |
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if (!defined('ABSPATH')) { |
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exit; |
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} |
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|
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/** |
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* Google Analytics Tracking Manager Class |
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* |
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* Single Responsibility: Manage GA4 tracking code injection and verification |
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* Following ThinkRank frontend patterns from SEO_Manager |
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* |
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* @since 1.0.0 |
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*/ |
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class Google_Analytics_Tracking_Manager { |
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|
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/** |
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* Settings instance |
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* |
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* @var Settings |
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*/ |
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private Settings $settings; |
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|
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/** |
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* Constructor |
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* |
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* @since 1.0.0 |
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*/ |
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public function __construct() { |
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$this->settings = Settings::instance(); |
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$this->init(); |
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} |
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|
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/** |
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* Initialize tracking manager |
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* Following ThinkRank initialization patterns |
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* |
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* @since 1.0.0 |
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* @return void |
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*/ |
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public function init(): void { |
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// Always add the hook, but check conditions during injection |
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add_action('wp_head', [$this, 'inject_ga4_tracking'], 1); |
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} |
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|
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/** |
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* Determine if tracking should be injected |
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* Following ThinkRank conditional logic patterns |
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* |
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* @since 1.0.0 |
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* @return bool Whether to inject tracking |
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*/ |
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private function should_inject_tracking(): bool { |
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// Don't inject in admin area |
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if (is_admin()) { |
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return false; |
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} |
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|
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$measurement_id = $this->get_setting('ga4_measurement_id'); |
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$auto_inject = $this->get_setting('ga4_auto_inject'); |
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|
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// Basic requirements |
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if (empty($measurement_id) || !$auto_inject) { |
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return false; |
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} |
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|
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// Exclude admin users if configured |
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$exclude_admin = (bool) $this->get_setting('ga4_exclude_admin'); |
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if ($exclude_admin && current_user_can('manage_options')) { |
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return false; |
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} |
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|
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// Per-content-type analytics switch. 'inherit' (the default) keeps the |
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// site-wide auto-inject decision made above (#660). |
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return \ThinkRank\SEO\Content_Type_Settings::is_enabled_for_current( |
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\ThinkRank\SEO\Content_Type_Settings::FEATURE_ANALYTICS, |
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true |
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); |
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} |
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|
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/** |
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* Inject GA4 tracking code |
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* Following WordPress script enqueuing standards |
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* |
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* @since 1.0.0 |
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* @return void |
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*/ |
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public function inject_ga4_tracking(): void { |
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// Check if we should inject tracking at runtime |
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if (!$this->should_inject_tracking()) { |
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return; |
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} |
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|
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$measurement_id = $this->get_setting('ga4_measurement_id'); |
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|
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if (empty($measurement_id)) { |
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return; |
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} |
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|
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// Sanitize and validate measurement ID |
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$measurement_id = sanitize_text_field($measurement_id); |
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|
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if (!preg_match('/^G-[A-Z0-9]{10}$/i', $measurement_id)) { |
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echo "<!-- Invalid GA4 Measurement ID format -->\n"; |
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return; |
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} |
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|
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$this->enqueue_ga4_scripts($measurement_id); |
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} |
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|
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/** |
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* Enqueue GA4 tracking scripts using WordPress standards |
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* Following WordPress script enqueuing patterns |
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* |
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* @since 1.0.0 |
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* @param string $measurement_id GA4 Measurement ID |
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* @return void |
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*/ |
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private function enqueue_ga4_scripts(string $measurement_id): void { |
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$anonymize_ip = (bool) $this->get_setting('ga4_anonymize_ip'); |
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|
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// Enqueue external Google Analytics script |
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wp_enqueue_script( |
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'google-analytics-gtag', |
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"https://www.googletagmanager.com/gtag/js?id=" . esc_attr($measurement_id), |
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[], |
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// phpcs:ignore WordPress.WP.EnqueuedResourceParameters.MissingVersion -- Google's gtag.js is versioned by Google; a ?ver= would only bust their cache. |
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null, // Use null for external scripts to avoid version query parameter |
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false // Load in head for proper GA4 initialization |
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); |
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|
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// Add async attribute to the external script |
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add_filter('script_loader_tag', [$this, 'add_async_attribute'], 10, 2); |
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|
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// Generate inline configuration script |
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$config_options = []; |
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if ($anonymize_ip) { |
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$config_options[] = "'anonymize_ip': true"; |
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} |
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$config_string = !empty($config_options) ? ', {' . implode(', ', $config_options) . '}' : ''; |
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|
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$inline_script = " |
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window.dataLayer = window.dataLayer || []; |
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function gtag(){dataLayer.push(arguments);} |
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gtag('js', new Date()); |
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gtag('config', '" . esc_js($measurement_id) . "'" . $config_string . "); |
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"; |
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|
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// Add inline script after the external script |
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wp_add_inline_script('google-analytics-gtag', $inline_script); |
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|
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// Add HTML comment for identification |
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add_action('wp_head', function() use ($measurement_id) { |
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echo "<!-- ThinkRank SEO: Google Analytics 4 Tracking (Measurement ID: " . esc_attr($measurement_id) . ") -->\n"; |
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}, 0); |
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} |
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|
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/** |
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* Add async attribute to Google Analytics script |
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* Following WordPress script attribute patterns |
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* |
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* @since 1.0.0 |
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* @param string $tag Script tag HTML |
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* @param string $handle Script handle |
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* @return string Modified script tag |
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*/ |
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public function add_async_attribute(string $tag, string $handle): string { |
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if ('google-analytics-gtag' === $handle && strpos($tag, ' async') === false) { |
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return preg_replace('/(<script\b)/i', '$1 async', $tag, 1); |
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} |
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return $tag; |
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} |
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|
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|
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|
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|
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|
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|
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|
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|
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|
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/** |
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* Verify tracking is working |
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* Following ThinkRank verification patterns |
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* |
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* @since 1.0.0 |
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* @param string $measurement_id GA4 Measurement ID to verify |
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* @return array Verification results |
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*/ |
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public function verify_tracking(string $measurement_id): array { |
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// Sanitize and validate measurement ID |
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$measurement_id = sanitize_text_field($measurement_id); |
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|
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// An empty ID is not an error — it is the normal state of an |
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// OAuth-connected site that never used ThinkRank's tag injection. We |
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// are about to fetch the homepage anyway, so discover the ID from the |
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// live page instead of refusing to look. Anything non-empty but |
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// malformed IS a user mistake and still gets told so. |
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$discover = '' === $measurement_id; |
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if (!$discover && !preg_match('/^G-[A-Z0-9]{10}$/i', $measurement_id)) { |
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return [ |
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'success' => false, |
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'message' => __('Invalid GA4 Measurement ID format. Expected format: G-XXXXXXXXXX', 'thinkrank') |
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]; |
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} |
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|
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// Check homepage for tracking code |
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$home_url = home_url(); |
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$response = wp_remote_get($home_url, [ |
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'timeout' => 15, |
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'user-agent' => 'ThinkRank/' . THINKRANK_VERSION . ' Verification Bot' |
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]); |
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|
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if (is_wp_error($response)) { |
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// Unreachable homepage is not evidence the tag works — don't leave |
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// a previous pass asserted. |
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$this->mark_unverified(); |
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return [ |
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'success' => false, |
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'message' => sprintf( |
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/* translators: %s: Error message from WordPress HTTP request */ |
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__('Could not verify tracking: %s', 'thinkrank'), |
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$response->get_error_message() |
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) |
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]; |
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} |
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|
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$body = wp_remote_retrieve_body($response); |
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$status_code = wp_remote_retrieve_response_code($response); |
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|
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if ($status_code !== 200) { |
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$this->mark_unverified(); |
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return [ |
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'success' => false, |
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'message' => sprintf( |
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/* translators: %d: HTTP status code number (e.g., 404, 500) */ |
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__('Could not verify tracking: HTTP %d response', 'thinkrank'), |
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$status_code |
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) |
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]; |
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} |
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|
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$discovered = ''; |
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if ($discover) { |
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// Read the ID off the live page. Whatever is actually serving GA4 |
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// — our own tag, another plugin, the theme, GTM — the measurement |
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// ID appears in the markup, so this reports the site's real state |
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// rather than only what ThinkRank was told. |
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if (preg_match('/\bG-[A-Z0-9]{10}\b/', $body, $m)) { |
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$measurement_id = $m[0]; |
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$discovered = $measurement_id; |
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} else { |
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$this->mark_unverified(); |
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return [ |
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'success' => false, |
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'message' => __('No GA4 Measurement ID found on your homepage. Add your ID above, or check that your GA4 tag is installed.', 'thinkrank') |
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]; |
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} |
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} |
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|
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// Check for GA4 script presence |
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$has_measurement_id = strpos($body, $measurement_id) !== false; |
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$has_gtag = strpos($body, 'gtag') !== false; |
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$has_ga4_script = strpos($body, 'googletagmanager.com/gtag/js') !== false; |
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|
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if ($has_measurement_id && $has_gtag && $has_ga4_script) { |
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// Update verification status |
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$this->settings->set('ga4_tracking_verified', true); |
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$this->settings->set('ga4_last_verification', current_time('mysql')); |
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|
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// Persist a discovered ID so the status ability, the settings |
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// screen and a later re-verify all agree with the live page. |
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// |
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// Deliberately does NOT touch `ga4_auto_inject` (default false): |
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// our own tag is gated on measurement_id AND auto_inject, so |
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// storing the ID alone cannot start emitting a second GA4 tag on |
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// a site that already has one. Keep those two independent. |
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if ('' !== $discovered) { |
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$this->settings->set('ga4_measurement_id', $discovered); |
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} |
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|
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return [ |
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'success' => true, |
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'measurement_id' => $measurement_id, |
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'discovered' => '' !== $discovered, |
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'message' => '' !== $discovered |
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? sprintf( |
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/* translators: %s: GA4 measurement ID found on the site. */ |
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__('� |
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GA4 tracking detected and working — found %s on your site.', 'thinkrank'), |
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$measurement_id |
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) |
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: __('� |
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GA4 tracking code detected and working correctly!', 'thinkrank') |
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]; |
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} |
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|
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// Verification failed: the flag must not keep asserting a pass from |
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// some earlier run (it was previously only ever set to true, so it |
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// survived the tag being removed entirely). |
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$this->mark_unverified(); |
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|
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// Provide specific feedback |
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if (!$has_ga4_script) { |
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return [ |
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'success' => false, |
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'message' => __('⚠️ GA4 script not detected. Please check your configuration or enable auto-inject.', 'thinkrank') |
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]; |
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} |
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|
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if (!$has_measurement_id) { |
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return [ |
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'success' => false, |
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'message' => __('⚠️ Measurement ID not found in tracking code. Please verify your Measurement ID.', 'thinkrank') |
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]; |
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} |
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|
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return [ |
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'success' => false, |
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'message' => __('⚠️ GA4 tracking code not properly configured. Please check your setup.', 'thinkrank') |
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]; |
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} |
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|
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/** |
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* Record that the most recent verification did NOT pass. |
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* |
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* `ga4_tracking_verified` used to be written only on success, so once true |
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* it stayed true forever — surviving the GA4 tag being removed, and |
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* meaning "someone once clicked Verify and it passed" rather than "GA4 is |
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* working now". Every failure path now clears it, so the flag describes |
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* the latest check. The timestamp is kept current either way, so the UI |
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* can say when the check ran regardless of outcome. |
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* |
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* @since 1.27.0 |
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* @return void |
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*/ |
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private function mark_unverified(): void { |
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$this->settings->set('ga4_tracking_verified', false); |
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$this->settings->set('ga4_last_verification', current_time('mysql')); |
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} |
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|
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/** |
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* Detect existing GA4 implementations |
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* Following ThinkRank conflict detection patterns |
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* |
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* @since 1.0.0 |
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* @return array Array of detected conflicts |
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*/ |
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public function detect_existing_tracking(): array { |
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$conflicts = []; |
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|
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// Check for common GA4 plugins |
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$ga4_plugins = [ |
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'google-analytics-for-wordpress/googleanalytics.php' => 'MonsterInsights', |
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'ga-google-analytics/ga-google-analytics.php' => 'GA Google Analytics', |
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'google-analytics-dashboard-for-wp/gadwp.php' => 'ExactMetrics', |
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'gtag/gtag.php' => 'Gtag Plugin', |
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'google-site-kit/google-site-kit.php' => 'Site Kit by Google' |
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]; |
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|
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foreach ($ga4_plugins as $plugin_file => $plugin_name) { |
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if (is_plugin_active($plugin_file)) { |
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$conflicts[] = [ |
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'type' => 'plugin', |
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'name' => $plugin_name, |
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'file' => $plugin_file, |
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'recommendation' => 'disable_auto_inject' |
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]; |
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} |
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} |
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|
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// Check for manual GA4 in active theme |
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global $wp_filesystem; |
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if (!function_exists('WP_Filesystem')) { |
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require_once ABSPATH . 'wp-admin/includes/file.php'; |
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} |
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WP_Filesystem(); |
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|
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$theme_files = [ |
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get_template_directory() . '/header.php', |
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get_template_directory() . '/functions.php' |
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]; |
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|
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foreach ($theme_files as $file) { |
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if ($wp_filesystem && $wp_filesystem->exists($file) && $wp_filesystem->is_readable($file)) { |
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$content = $wp_filesystem->get_contents($file); |
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if ($content && (strpos($content, 'gtag') !== false || strpos($content, 'G-') !== false)) { |
| 404 |
$conflicts[] = [ |
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'type' => 'theme', |
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'name' => get_template(), |
| 407 |
'file' => basename($file), |
| 408 |
'recommendation' => 'verify_manual' |
| 409 |
]; |
| 410 |
} |
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} |
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} |
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|
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return $conflicts; |
| 415 |
} |
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|
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|
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|
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/** |
| 420 |
* Get setting value with proper fallback |
| 421 |
* Following ThinkRank settings access patterns |
| 422 |
* |
| 423 |
* @since 1.0.0 |
| 424 |
* @param string $key Setting key |
| 425 |
* @param mixed $fallback Default value |
| 426 |
* @return mixed Setting value |
| 427 |
*/ |
| 428 |
private function get_setting(string $key, $fallback = '') { |
| 429 |
return $this->settings->get($key, $fallback); |
| 430 |
} |
| 431 |
} |
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|
